--- title: "Talent Hive vs Trade Assist: Which is more popular in New Zealand?" description: "Is Talent Hive or Trade Assist more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Christchurch recruitment agencies set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/talent-hive-vs-trade-assist" publisher: "Brandwave" --- # Talent Hive vs Trade Assist: Which is more popular in New Zealand? Is Talent Hive or Trade Assist more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Christchurch recruitment agencies set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Talent Hive and Trade Assist - **Competitive set**: Christchurch recruitment agencies - **Market**: New Zealand - **Month measured**: Oct 2026 - **Talent Hive Share of Search**: 0.35% - **Trade Assist Share of Search**: 17% ## Is Talent Hive or Trade Assist more popular in search? - In October 2026, Trade Assist had more branded searches than Talent Hive among Christchurch recruitment agencies in New Zealand. Trade Assist had about 480 branded searches, while Talent Hive had 10. Trade Assist made up 17% of all Christchurch recruitment agency searches we track, and Talent Hive accounted for 0.35%. - Trade Assist was ahead of Talent Hive in every measured month of the 12 months ending October 2026. - Across the 12 months ending October 2026, Talent Hive’s share of searches among Christchurch recruitment agencies in New Zealand moved from 0.71% to 0.35%, and its estimated monthly branded searches moved from 20 to 10. - Across the 12 months ending October 2026, Trade Assist’s share of searches among Christchurch recruitment agencies in New Zealand moved from 21% to 17%, and its estimated monthly branded searches moved from 590 to 480. ## Top Christchurch recruitment agencies in ChatGPT and Google AI Overviews In three ChatGPT questions, Trade Assist appeared in all three answers. Talent Hive was mentioned in two out of three: in two of the three ChatGPT answers. Trade Assist was listed before Talent Hive in two out of three answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | All answers that named it | | --- | --- | --- | --- | | Ryan Recruitment | 1st | 3 of 3 | 3 of 3 | | Trade Assist | 2nd | 3 of 3 | 3 of 3 | | Enterprise Recruitment | 3rd | 3 of 3 | 3 of 3 | | Talent Hive | 4th | 2 of 3 | 2 of 3 | | Robert Walters | 5th | 2 of 3 | 2 of 3 | | Madison Recruitment | 6th | 1 of 3 | 1 of 3 | | Hays | 7th | 1 of 3 | 1 of 3 | | Graham Consulting | Not ranked | 0 of 3 | 0 of 3 | | NZ Recruit | Not ranked | 0 of 3 | 0 of 3 | ## Every AI answer about Christchurch recruitment agencies - Asked ChatGPT "Which recruitment agency should I hire in Christchurch, New Zealand?": 1. Ryan Recruitment, 2. Enterprise Recruitment, 3. Talent Hive, 4. Trade Assist, 5. Robert Walters - Asked ChatGPT "What are the best recruitment agencies in Christchurch, New Zealand?": 1. Ryan Recruitment, 2. Trade Assist, 3. Talent Hive, 4. Madison Recruitment, 5. Robert Walters, 6. Enterprise Recruitment, 7. Hays - Asked ChatGPT "What's the best recruitment agency in Christchurch, New Zealand for new staff?": 1. Ryan Recruitment, 2. Trade Assist, 3. Enterprise Recruitment Not named in any answer: Graham Consulting and NZ Recruit. Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 20, 2026. ## How did search popularity change for New Zealand Christchurch recruitment agencies in October 2026? - In October 2026, Trade Assist overtook Graham Consulting to rank 2nd among Christchurch recruitment agencies in New Zealand, with 17% of the searches. - Talent Hive’s share of searches among Christchurch recruitment agencies in New Zealand has lost ground for 3 months in a row, from 1% to 0.35% in October 2026. ## How has branded search for Talent Hive and Trade Assist changed in New Zealand over the last 12 months? | Month | Talent Hive estimated searches | Talent Hive Share of Search | Talent Hive rank | Trade Assist estimated searches | Trade Assist Share of Search | Trade Assist rank | | --- | --- | --- | --- | --- | --- | --- | | Nov 2025 | 20 | 0.71% | 9 | 590 | 21% | 2 | | Dec 2025 | 10 | 0.54% | 9 | 320 | 17.4% | 2 | | Jan 2026 | 30 | 1.1% | 9 | 480 | 17.9% | 2 | | Feb 2026 | 30 | 1.1% | 9 | 390 | 14% | 3 | | Mar 2026 | 20 | 0.65% | 9 | 480 | 15.6% | 3 | | Apr 2026 | 20 | 0.71% | 9 | 390 | 13.9% | 3 | | May 2026 | 20 | 0.71% | 9 | 390 | 13.8% | 3 | | Jun 2026 | 20 | 0.6% | 9 | 480 | 14.4% | 3 | | Jul 2026 | 30 | 1% | 9 | 390 | 13.1% | 2 | | Aug 2026 | 30 | 0.9% | 9 | 390 | 11.7% | 4 | | Sep 2026 | 20 | 0.64% | 9 | 480 | 15.4% | 3 | | Oct 2026 | 10 | 0.35% | 9 | 480 | 17% | 2 | ## How are Talent Hive’s and Trade Assist’s branded searches counted? Brandwave collects information about searches that people make online using Talent Hive’s and Trade Assist’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Talent Hive**: Measured on the search term “talent hive”. - **Trade Assist**: Measured on the search term “Trade Assist”. - [Talent Hive profile](/demand/nz/brands/talent-hive) - [Trade Assist profile](/demand/nz/brands/trade-assist) - [All Christchurch recruitment agencies in New Zealand](/demand/nz/locations/christchurch/recruitment-agencies): The set both shares are measured inside, 9 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Talent Hive or Trade Assist more popular in search? In October 2026, Trade Assist had more branded searches than Talent Hive among Christchurch recruitment agencies in New Zealand. Trade Assist had about 480 branded searches, while Talent Hive had 10. Trade Assist made up 17% of all Christchurch recruitment agency searches we track, and Talent Hive accounted for 0.35%. ## Cite this page Brandwave. "Talent Hive vs Trade Assist: Which is more popular in New Zealand?". https://gobrandwave.com/demand/nz/compare/talent-hive-vs-trade-assist This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/talent-hive-vs-trade-assist. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.