--- title: "SurveyMonkey vs Survicate: Which is more popular in New Zealand?" description: "Is SurveyMonkey or Survicate more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Customer feedback platforms set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/surveymonkey-vs-survicate" publisher: "Brandwave" --- # SurveyMonkey vs Survicate: Which is more popular in New Zealand? Is SurveyMonkey or Survicate more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Customer feedback platforms set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: SurveyMonkey and Survicate - **Competitive set**: Customer feedback platforms - **Market**: New Zealand - **Month measured**: Oct 2026 - **SurveyMonkey Share of Search**: 51.6% - **Survicate Share of Search**: 0.23% ## Is SurveyMonkey or Survicate more popular in search? - In October 2026, SurveyMonkey had more branded searches than Survicate among customer feedback platforms in New Zealand. SurveyMonkey had about 4,400 branded searches, while Survicate had 20. SurveyMonkey made up 51.6% of all customer feedback platform searches we track, and Survicate accounted for 0.23%. - SurveyMonkey was ahead of Survicate in every measured month of the 12 months ending October 2026. - Across the 12 months ending October 2026, SurveyMonkey’s share of searches among customer feedback platforms in New Zealand moved from 56.3% to 51.6%, and its estimated monthly branded searches moved from 5.4K to 4.4K. - Across the 12 months ending October 2026, Survicate’s share of searches among customer feedback platforms in New Zealand moved from 0.31% to 0.23%, and its estimated monthly branded searches moved from 30 to 20. ## Top customer feedback platforms in ChatGPT and Google AI Overviews In three ChatGPT questions and one Google AI Overview, SurveyMonkey was mentioned in three out of four: in all three ChatGPT answers, but not in the Google AI Overview. Survicate was mentioned in two out of four: in two of the three ChatGPT answers, but not in the Google AI Overview. SurveyMonkey was listed before Survicate in every answer that named either. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | AskNicely | 1st | 3 of 3 | 0 of 1 | 3 of 4 | | SurveyMonkey | 2nd | 3 of 3 | 0 of 1 | 3 of 4 | | Qualtrics | 3rd | 2 of 3 | 1 of 1 | 3 of 4 | | Typeform | 4th | 3 of 3 | 0 of 1 | 3 of 4 | | Canny | 5th | 0 of 3 | 1 of 1 | 1 of 4 | | Survicate | 6th | 2 of 3 | 0 of 1 | 2 of 4 | | Medallia | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 | | Delighted | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 | ## Every AI answer about customer feedback platforms - Asked ChatGPT "Which customer feedback platform should I use in New Zealand?": 1. AskNicely, 2. SurveyMonkey, 3. Typeform, 4. Qualtrics - Asked ChatGPT "What are the best customer feedback platforms in New Zealand?": 1. AskNicely, 2. SurveyMonkey, 3. Qualtrics, 4. Typeform, 5. Survicate - Asked ChatGPT "What's the best customer feedback platform in New Zealand for customer feedback collection?": 1. AskNicely, 2. SurveyMonkey, 3. Typeform, 4. Survicate - Searched Google, AI Overview "customer feedback platform": 1. Qualtrics, 2. Canny Not named in any answer: Medallia and Delighted. Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026. ## How did search popularity change for New Zealand customer feedback platforms in October 2026? - In October 2026, SurveyMonkey lost share of searches among customer feedback platforms in New Zealand, from 53.7% to 51.6%. - Estimated monthly branded searches for Survicate in New Zealand fell 33.3% over 12 measured months, from 30 to 20 in October 2026. ## How has branded search for SurveyMonkey and Survicate changed in New Zealand over the last 12 months? | Month | SurveyMonkey estimated searches | SurveyMonkey Share of Search | SurveyMonkey rank | Survicate estimated searches | Survicate Share of Search | Survicate rank | | --- | --- | --- | --- | --- | --- | --- | | Nov 2025 | 5.4K | 56.3% | 1 | 30 | 0.31% | 6 | | Dec 2025 | 2.9K | 55.4% | 1 | 20 | 0.38% | 8 | | Jan 2026 | 2.9K | 48.2% | 1 | 50 | 0.83% | 6 | | Feb 2026 | 4.4K | 56.1% | 1 | 30 | 0.38% | 7 | | Mar 2026 | 5.4K | 51.7% | 1 | 40 | 0.38% | 6 | | Apr 2026 | 4.4K | 51.6% | 1 | 40 | 0.47% | 6 | | May 2026 | 4.4K | 48.5% | 1 | 30 | 0.33% | 6 | | Jun 2026 | 4.4K | 51.5% | 1 | 40 | 0.47% | 6 | | Jul 2026 | 4.4K | 53.3% | 1 | 40 | 0.48% | 6 | | Aug 2026 | 4.4K | 51.1% | 1 | 40 | 0.46% | 6 | | Sep 2026 | 4.4K | 53.7% | 1 | 20 | 0.24% | 7 | | Oct 2026 | 4.4K | 51.6% | 1 | 20 | 0.23% | 7 | ## How are SurveyMonkey’s and Survicate’s branded searches counted? Brandwave collects information about searches that people make online using SurveyMonkey’s and Survicate’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **SurveyMonkey**: Measured on the search term “surveymonkey”. - **Survicate**: Measured on the search terms “survicate” and “survicate survey”, summed into one figure. - [SurveyMonkey profile](/demand/nz/brands/surveymonkey) - [Survicate profile](/demand/nz/brands/survicate) - [All customer feedback platforms in New Zealand](/demand/nz/categories/nz-customer-feedback-platforms): The set both shares are measured inside, 8 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is SurveyMonkey or Survicate more popular in search? In October 2026, SurveyMonkey had more branded searches than Survicate among customer feedback platforms in New Zealand. SurveyMonkey had about 4,400 branded searches, while Survicate had 20. SurveyMonkey made up 51.6% of all customer feedback platform searches we track, and Survicate accounted for 0.23%. ## Cite this page Brandwave. "SurveyMonkey vs Survicate: Which is more popular in New Zealand?". https://gobrandwave.com/demand/nz/compare/surveymonkey-vs-survicate This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/surveymonkey-vs-survicate. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.