--- title: "Surf-Forecast.com vs Swellmap: Which is more popular by branded search in New Zealand?" description: "Which is more popular in search, Surf-Forecast.com or Swellmap? Compare estimated monthly branded-search demand and Share of Search inside the Surf forecast sites set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/surf-forecast-com-vs-swellmap" publisher: "Brandwave" --- # Surf-Forecast.com vs Swellmap: Which is more popular by branded search in New Zealand? Which is more popular in search, Surf-Forecast.com or Swellmap? Compare estimated monthly branded-search demand and Share of Search inside the Surf forecast sites set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Surf-Forecast.com and Swellmap - **Competitive set**: Surf forecast sites - **Market**: New Zealand - **Month measured**: Aug 2026 - **Surf-Forecast.com Share of Search**: 1% - **Swellmap Share of Search**: 74.2% ## Which is more popular in search, Surf-Forecast.com or Swellmap? - In August 2026, Swellmap had more branded searches than Surf-Forecast.com among surf forecast sites in New Zealand. Swellmap was estimated to have 16.5K branded searches compared to Surf-Forecast.com’s 230, and held a 74.2% Share of Search versus Surf-Forecast.com’s 1%. - Swellmap was ahead of Surf-Forecast.com in every measured month of the 11 months ending August 2026. - Across the 11 months ending August 2026, Surf-Forecast.com’s estimated Share of Search among surf forecast sites in New Zealand moved from 1.2% to 1%, and its estimated monthly branded searches moved from 380 to 230. - Across the 11 months ending August 2026, Swellmap’s estimated Share of Search among surf forecast sites in New Zealand moved from 77.3% to 74.2%, and its estimated monthly branded searches moved from 25K to 16.5K. ## How did search popularity change for New Zealand surf forecast sites in August 2026? - In August 2026, Swellmap gained estimated Share of Search among surf forecast sites in New Zealand, from 71.5% to 74.2%. - Estimated monthly branded searches for Surf-Forecast.com in New Zealand fell 39.5% over 11 measured months, from 380 to 230 in August 2026. ## Month by month | Month | Surf-Forecast.com estimated searches | Surf-Forecast.com Share of Search | Surf-Forecast.com rank | Swellmap estimated searches | Swellmap Share of Search | Swellmap rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 380 | 1.2% | 3 | 25K | 77.3% | 1 | | Nov 2025 | 420 | 0.97% | 4 | 30.3K | 70.2% | 1 | | Dec 2025 | 520 | 1% | 4 | 37.5K | 74% | 1 | | Jan 2026 | 710 | 1.4% | 3 | 38.4K | 73.3% | 1 | | Feb 2026 | 550 | 1.2% | 4 | 30.9K | 69.7% | 1 | | Mar 2026 | 450 | 1% | 4 | 30.2K | 68.7% | 1 | | Apr 2026 | 560 | 1.5% | 3 | 24.7K | 64.3% | 1 | | May 2026 | 1.1K | 3.2% | 3 | 20.1K | 62% | 1 | | Jun 2026 | 330 | 1.2% | 3 | 19.8K | 70.1% | 1 | | Jul 2026 | 230 | 0.98% | 4 | 16.8K | 71.5% | 1 | | Aug 2026 | 230 | 1% | 4 | 16.5K | 74.2% | 1 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using Surf-Forecast.com’s and Swellmap’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Surf-Forecast.com**: Measured on the search terms “surf forecast com”, “surf forecast com nz”, “surf forecast com surf forecast” and “surf forecast com surf report”, summed into one figure. - **Swellmap**: Measured on the search terms “swellmap”, “swellmap bay of islands”, “swellmap boat”, “swellmap com”, “swellmap cook strait”, “swellmap kawhia”, “swellmap nz” and “swellmap surf forecast”, summed into one figure. - [Surf-Forecast.com profile](/demand/nz/brands/surf-forecast-com) - [Swellmap profile](/demand/nz/brands/swellmap) - [All surf forecast sites in New Zealand](/demand/nz/categories/nz-surf-forecast-sites): The set both shares are measured inside, 4 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, Surf-Forecast.com or Swellmap? In August 2026, Swellmap had more branded searches than Surf-Forecast.com among surf forecast sites in New Zealand. Swellmap was estimated to have 16.5K branded searches compared to Surf-Forecast.com’s 230, and held a 74.2% Share of Search versus Surf-Forecast.com’s 1%. ## Cite this page Brandwave. "Surf-Forecast.com vs Swellmap: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/surf-forecast-com-vs-swellmap This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/surf-forecast-com-vs-swellmap. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.