---
title: "Strider vs Wishbone: Which is more popular by branded search in New Zealand?"
description: "Which is more popular in search, Strider or Wishbone? Compare estimated monthly branded-search demand and Share of Search inside the Kids scooter and balance bike brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/strider-vs-wishbone"
publisher: "Brandwave"
---

# Strider vs Wishbone: Which is more popular by branded search in New Zealand?

Which is more popular in search, Strider or Wishbone? Compare estimated monthly branded-search demand and Share of Search inside the Kids scooter and balance bike brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Strider and Wishbone
- **Competitive set**: Kids scooter and balance bike brands
- **Market**: New Zealand
- **Month measured**: Aug 2026
- **Strider Share of Search**: 2.8%
- **Wishbone Share of Search**: 13.4%

## Which is more popular in search, Strider or Wishbone?

- In August 2026, Wishbone had more branded searches than Strider among kids scooter and balance bike brands in New Zealand. Wishbone was estimated to have 430 branded searches compared to Strider’s 90, and held a 13.4% Share of Search versus Strider’s 2.8%.
- Wishbone was ahead of Strider in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Strider’s estimated Share of Search among kids scooter and balance bike brands in New Zealand moved from 3.9% to 2.8%, and its estimated monthly branded searches moved from 160 to 90.
- Across the 11 months ending August 2026, Wishbone’s estimated Share of Search among kids scooter and balance bike brands in New Zealand moved from 10% to 13.4%, and its estimated monthly branded searches moved from 410 to 430.

## How did search popularity change for New Zealand kids scooter and balance bike brands in August 2026?

- In August 2026, Globber overtook Strider to rank 4th among kids scooter and balance bike brands in New Zealand, at 2.8%.
- In August 2026, Wishbone gained estimated Share of Search among kids scooter and balance bike brands in New Zealand, from 11% to 13.4%.
- In August 2026, Strider lost estimated Share of Search among kids scooter and balance bike brands in New Zealand, from 3.9% to 2.8%.

## Month by month

| Month | Strider estimated searches | Strider Share of Search | Strider rank | Wishbone estimated searches | Wishbone Share of Search | Wishbone rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 160 | 3.9% | 4 | 410 | 10% | 3 |
| Nov 2025 | 170 | 2.6% | 4 | 590 | 8.9% | 3 |
| Dec 2025 | 150 | 3.2% | 4 | 430 | 9.1% | 3 |
| Jan 2026 | 90 | 2.4% | 5 | 400 | 10.8% | 3 |
| Feb 2026 | 80 | 2.7% | 4 | 260 | 8.9% | 3 |
| Mar 2026 | 90 | 2.5% | 5 | 300 | 8.2% | 3 |
| Apr 2026 | 80 | 2.6% | 4 | 330 | 10.9% | 3 |
| May 2026 | 80 | 2.2% | 5 | 340 | 9.4% | 3 |
| Jun 2026 | 110 | 3.6% | 4 | 330 | 10.7% | 3 |
| Jul 2026 | 130 | 3.9% | 4 | 370 | 11% | 3 |
| Aug 2026 | 90 | 2.8% | 5 | 430 | 13.4% | 3 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Strider’s and Wishbone’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Strider**: Measured on the search terms “best strider bike”, “strider bike”, “strider bike with pedals” and “strider scooter”, summed into one figure.
- **Wishbone**: Measured on the search terms “wishbone bike”, “wishbone bike 3 in 1”, “wishbone bike nz” and “wishbone scooter”, summed into one figure.

- [Strider profile](/demand/nz/brands/strider)
- [Wishbone profile](/demand/nz/brands/wishbone)
- [All kids scooter and balance bike brands in New Zealand](/demand/nz/categories/nz-kids-scooter-and-balance-bike-brands): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Strider or Wishbone?

In August 2026, Wishbone had more branded searches than Strider among kids scooter and balance bike brands in New Zealand. Wishbone was estimated to have 430 branded searches compared to Strider’s 90, and held a 13.4% Share of Search versus Strider’s 2.8%.

## Cite this page

Brandwave. "Strider vs Wishbone: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/strider-vs-wishbone

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/strider-vs-wishbone. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.