--- title: "Storage Depot vs Storage King: Which is more popular by branded search in New Zealand?" description: "Which is more popular in search, Storage Depot or Storage King? Compare estimated monthly branded-search demand and Share of Search inside the Self storage companies set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/storage-depot-vs-storage-king" publisher: "Brandwave" --- # Storage Depot vs Storage King: Which is more popular by branded search in New Zealand? Which is more popular in search, Storage Depot or Storage King? Compare estimated monthly branded-search demand and Share of Search inside the Self storage companies set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Storage Depot and Storage King - **Competitive set**: Self storage companies - **Market**: New Zealand - **Month measured**: Aug 2026 - **Storage Depot Share of Search**: 0.26% - **Storage King Share of Search**: 16.7% ## Which is more popular in search, Storage Depot or Storage King? - In August 2026, Storage King had more branded searches than Storage Depot among self storage companies in New Zealand. Storage King was estimated to have 5.8K branded searches compared to Storage Depot’s 90, and held a 16.7% Share of Search versus Storage Depot’s 0.26%. - Storage King was ahead of Storage Depot in every measured month of the 11 months ending August 2026. - Across the 11 months ending August 2026, Storage Depot’s estimated Share of Search among self storage companies in New Zealand moved from 0.37% to 0.26%, and its estimated monthly branded searches moved from 130 to 90. - Across the 11 months ending August 2026, Storage King’s estimated Share of Search among self storage companies in New Zealand moved from 20.4% to 16.7%, and its estimated monthly branded searches moved from 7.2K to 5.8K. ## How did search popularity change for New Zealand self storage companies in August 2026? - Estimated monthly branded searches for Storage Depot in New Zealand fell 30.8% over 11 measured months, from 130 to 90 in August 2026. - Estimated monthly branded searches for Storage King in New Zealand fell 20% over 11 measured months, from 7.2K to 5.8K in August 2026. ## Month by month | Month | Storage Depot estimated searches | Storage Depot Share of Search | Storage Depot rank | Storage King estimated searches | Storage King Share of Search | Storage King rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 130 | 0.37% | 4 | 7.2K | 20.4% | 2 | | Nov 2025 | 100 | 0.28% | 4 | 7.5K | 20.7% | 2 | | Dec 2025 | 90 | 0.25% | 4 | 6.3K | 17.8% | 2 | | Jan 2026 | 90 | 0.22% | 4 | 6.6K | 16.3% | 2 | | Feb 2026 | 110 | 0.33% | 4 | 6.7K | 20.1% | 2 | | Mar 2026 | 130 | 0.42% | 4 | 6.9K | 22.2% | 2 | | Apr 2026 | 100 | 0.3% | 4 | 5.8K | 17.5% | 2 | | May 2026 | 70 | 0.21% | 4 | 6.1K | 18.6% | 2 | | Jun 2026 | 90 | 0.3% | 4 | 6K | 20% | 2 | | Jul 2026 | 90 | 0.28% | 4 | 5.3K | 16.2% | 2 | | Aug 2026 | 90 | 0.26% | 4 | 5.8K | 16.7% | 2 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using Storage Depot’s and Storage King’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Storage Depot**: Measured on the search terms “storage depot”, “storage depot near me”, “storage depot nz”, “storage depot self storage”, “storagedepot” and “storagedepot near me”, summed into one figure. - **Storage King**: Measured on the search terms “avondale storage king”, “hamilton storage king”, “henderson storage king”, “storage king”, “storage king botany north”, “storage king botany south”, “storage king near me”, “storage king nz”, “storage king rates”, “storage king self storage”, “storage king st lukes”, “storageking”, “storageking co nz” and “storageking near me”, summed into one figure. - [Storage Depot profile](/demand/nz/brands/storage-depot) - [Storage King profile](/demand/nz/brands/storage-king) - [All self storage companies in New Zealand](/demand/nz/categories/nz-self-storage-companies): The set both shares are measured inside, 5 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, Storage Depot or Storage King? In August 2026, Storage King had more branded searches than Storage Depot among self storage companies in New Zealand. Storage King was estimated to have 5.8K branded searches compared to Storage Depot’s 90, and held a 16.7% Share of Search versus Storage Depot’s 0.26%. ## Cite this page Brandwave. "Storage Depot vs Storage King: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/storage-depot-vs-storage-king This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/storage-depot-vs-storage-king. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.