---
title: "Stoneleigh vs Yealands: Which is more popular by branded search in New Zealand?"
description: "Which is more popular in search, Stoneleigh or Yealands? Compare estimated monthly branded-search demand and Share of Search inside the Wine brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/stoneleigh-vs-yealands"
publisher: "Brandwave"
---

# Stoneleigh vs Yealands: Which is more popular by branded search in New Zealand?

Which is more popular in search, Stoneleigh or Yealands? Compare estimated monthly branded-search demand and Share of Search inside the Wine brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Stoneleigh and Yealands
- **Competitive set**: Wine brands
- **Market**: New Zealand
- **Month measured**: Aug 2026
- **Stoneleigh Share of Search**: 4.2%
- **Yealands Share of Search**: 3.2%

## Which is more popular in search, Stoneleigh or Yealands?

- In August 2026, Stoneleigh had more branded searches than Yealands among wine brands in New Zealand. Stoneleigh was estimated to have 1.3K branded searches compared to Yealands’ 970, and held a 4.2% Share of Search versus Yealands’ 3.2%.
- The lead changed hands 3 times in the 11 months ending August 2026: Stoneleigh took it in December 2025, Yealands took it in February 2026, Stoneleigh took it in March 2026.
- Across the 11 months ending August 2026, Stoneleigh’s estimated Share of Search among wine brands in New Zealand moved from 2.4% to 4.2%, and its estimated monthly branded searches moved from 910 to 1.3K.
- Across the 11 months ending August 2026, Yealands’ estimated Share of Search among wine brands in New Zealand moved from 2.8% to 3.2%, and its estimated monthly branded searches moved from 1.1K to 970.

## How did search popularity change for New Zealand wine brands in August 2026?

- In August 2026, Yealands overtook Kim Crawford to rank 8th among wine brands in New Zealand, at 3.2%.
- Stoneleigh’s estimated Share of Search among wine brands in New Zealand has gained ground for 3 months in a row, from 2.8% to 4.2% in August 2026.

## Month by month

| Month | Stoneleigh estimated searches | Stoneleigh Share of Search | Stoneleigh rank | Yealands estimated searches | Yealands Share of Search | Yealands rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 910 | 2.4% | 9 | 1.1K | 2.8% | 8 |
| Nov 2025 | 1K | 2.3% | 9 | 1.4K | 3.1% | 7 |
| Dec 2025 | 1.5K | 2.5% | 8 | 1.2K | 2% | 9 |
| Jan 2026 | 1.5K | 2.7% | 7 | 1.2K | 2.2% | 9 |
| Feb 2026 | 1.1K | 2.3% | 9 | 1.2K | 2.4% | 8 |
| Mar 2026 | 1.4K | 3% | 7 | 1.3K | 2.7% | 8 |
| Apr 2026 | 1.3K | 3.3% | 7 | 960 | 2.5% | 9 |
| May 2026 | 980 | 2.8% | 8 | 850 | 2.5% | 10 |
| Jun 2026 | 990 | 3.3% | 7 | 840 | 2.8% | 8 |
| Jul 2026 | 1.1K | 3.8% | 7 | 660 | 2.3% | 10 |
| Aug 2026 | 1.3K | 4.2% | 6 | 970 | 3.2% | 8 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Stoneleigh’s and Yealands’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Stoneleigh**: Measured on the search terms “stoneleigh”, “stoneleigh near me”, “stoneleigh new zealand”, “stoneleigh nz”, “stoneleigh pinot noir”, “stoneleigh sauvignon blanc” and “stoneleigh wine”, summed into one figure.
- **Yealands**: Measured on the search terms “peter yealands”, “yealands”, “yealands co nz”, “yealands near me”, “yealands new zealand”, “yealands nz”, “yealands pinot noir”, “yealands rose”, “yealands sauvignon” and “yealands wine”, summed into one figure.

- [Stoneleigh profile](/demand/nz/brands/stoneleigh)
- [Yealands profile](/demand/nz/brands/yealands)
- [All wine brands in New Zealand](/demand/nz/categories/nz-wine-brands): The set both shares are measured inside, 12 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Stoneleigh or Yealands?

In August 2026, Stoneleigh had more branded searches than Yealands among wine brands in New Zealand. Stoneleigh was estimated to have 1.3K branded searches compared to Yealands’ 970, and held a 4.2% Share of Search versus Yealands’ 3.2%.

## Cite this page

Brandwave. "Stoneleigh vs Yealands: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/stoneleigh-vs-yealands

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/stoneleigh-vs-yealands. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
