--- title: "Stephanie Murray Mortgages vs Twine: Which is more popular by branded search in New Zealand?" description: "Which is more popular in search, Stephanie Murray Mortgages or Twine? Compare estimated monthly branded-search demand and Share of Search inside the mortgage advisers set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/stephanie-murray-mortgages-vs-twine-advisers" publisher: "Brandwave" --- # Stephanie Murray Mortgages vs Twine: Which is more popular by branded search in New Zealand? Which is more popular in search, Stephanie Murray Mortgages or Twine? Compare estimated monthly branded-search demand and Share of Search inside the mortgage advisers set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Stephanie Murray Mortgages and Twine - **Competitive set**: mortgage advisers - **Market**: New Zealand - **Month measured**: Aug 2026 - **Stephanie Murray Mortgages Share of Search**: 0.54% - **Twine Share of Search**: 0.49% ## Which is more popular in search, Stephanie Murray Mortgages or Twine? - In August 2026, Stephanie Murray Mortgages and Twine were level on Share of Search among mortgage advisers in New Zealand, with an estimated 120 versus 110 branded searches, at 0.54% and 0.49% estimated Share of Search. - The lead changed hands 2 times in the 11 months ending August 2026: Twine took it in July 2026, Stephanie Murray Mortgages took it in August 2026. - Across the 11 months ending August 2026, Stephanie Murray Mortgages’ estimated Share of Search among mortgage advisers in New Zealand moved from 0.51% to 0.54%, and its estimated monthly branded searches moved from 130 to 120. - Across the 11 months ending August 2026, Twine’s estimated Share of Search among mortgage advisers in New Zealand moved from 0.35% to 0.49%, and its estimated monthly branded searches moved from 90 to 110. ## How did search popularity change for New Zealand mortgage advisers in August 2026? - In August 2026, Stephanie Murray Mortgages rose from 21st to 20th among mortgage advisers in New Zealand. - In August 2026, Twine fell from 20th to 22nd among mortgage advisers in New Zealand. ## Month by month | Month | Stephanie Murray Mortgages estimated searches | Stephanie Murray Mortgages Share of Search | Stephanie Murray Mortgages rank | Twine estimated searches | Twine Share of Search | Twine rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 130 | 0.51% | 20 | 90 | 0.35% | 22 | | Nov 2025 | 130 | 0.53% | 19 | 80 | 0.32% | 22 | | Dec 2025 | 90 | 0.48% | 20 | 50 | 0.27% | 21 | | Jan 2026 | 100 | 0.43% | 20 | 70 | 0.3% | 22 | | Feb 2026 | 130 | 0.52% | 20 | 80 | 0.32% | 22 | | Mar 2026 | 110 | 0.42% | 21 | 110 | 0.42% | 22 | | Apr 2026 | 160 | 0.74% | 18 | 70 | 0.32% | 22 | | May 2026 | 160 | 0.69% | 19 | 70 | 0.3% | 22 | | Jun 2026 | 130 | 0.61% | 21 | 100 | 0.47% | 22 | | Jul 2026 | 100 | 0.47% | 21 | 110 | 0.52% | 20 | | Aug 2026 | 120 | 0.54% | 20 | 110 | 0.49% | 22 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using Stephanie Murray Mortgages’ and Twine’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Stephanie Murray Mortgages**: Measured on the search terms “stephanie murray mortgages”, “stephanie murray mortgages new plymouth”, “stephanie murray new plymouth” and “stephanie murray nz”, summed into one figure. - **Twine**: Measured on the search terms “twine advisers”, “twine financial” and “twine financial advisers”, summed into one figure. - [Stephanie Murray Mortgages profile](/demand/nz/brands/stephanie-murray-mortgages) - [Twine profile](/demand/nz/brands/twine-advisers) - [All mortgage advisers in New Zealand](/demand/nz/categories/nz-mortgage-advisers): The set both shares are measured inside, 22 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, Stephanie Murray Mortgages or Twine? In August 2026, Stephanie Murray Mortgages and Twine were level on Share of Search among mortgage advisers in New Zealand, with an estimated 120 versus 110 branded searches, at 0.54% and 0.49% estimated Share of Search. ## Cite this page Brandwave. "Stephanie Murray Mortgages vs Twine: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/stephanie-murray-mortgages-vs-twine-advisers This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/stephanie-murray-mortgages-vs-twine-advisers. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.