---
title: "Status Anxiety vs Yu Mei: Which is more popular by branded search in New Zealand?"
description: "Which is more popular in search, Status Anxiety or Yu Mei? Compare estimated monthly branded-search demand and Share of Search inside the designer handbag labels set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/status-anxiety-vs-yu-mei"
publisher: "Brandwave"
---

# Status Anxiety vs Yu Mei: Which is more popular by branded search in New Zealand?

Which is more popular in search, Status Anxiety or Yu Mei? Compare estimated monthly branded-search demand and Share of Search inside the designer handbag labels set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Status Anxiety and Yu Mei
- **Competitive set**: designer handbag labels
- **Market**: New Zealand
- **Month measured**: Aug 2026
- **Status Anxiety Share of Search**: 29.7%
- **Yu Mei Share of Search**: 11.3%

## Which is more popular in search, Status Anxiety or Yu Mei?

- In August 2026, Status Anxiety had more branded searches than Yu Mei among designer handbag labels in New Zealand. Status Anxiety was estimated to have 15.2K branded searches compared to Yu Mei’s 5.8K, and held a 29.7% Share of Search versus Yu Mei’s 11.3%.
- Status Anxiety was ahead of Yu Mei in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Status Anxiety’s estimated Share of Search among designer handbag labels in New Zealand moved from 31.7% to 29.7%, and its estimated monthly branded searches moved from 14.8K to 15.2K.
- Across the 11 months ending August 2026, Yu Mei’s estimated Share of Search among designer handbag labels in New Zealand moved from 9.9% to 11.3%, and its estimated monthly branded searches moved from 4.6K to 5.8K.

## How did search popularity change for New Zealand designer handbag labels in August 2026?

- In August 2026, Yu Mei gained estimated Share of Search among designer handbag labels in New Zealand, from 10.3% to 11.3%.
- In August 2026, Status Anxiety gained estimated Share of Search among designer handbag labels in New Zealand, from 28.9% to 29.7%.

## Month by month

| Month | Status Anxiety estimated searches | Status Anxiety Share of Search | Status Anxiety rank | Yu Mei estimated searches | Yu Mei Share of Search | Yu Mei rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 14.8K | 31.7% | 1 | 4.6K | 9.9% | 4 |
| Nov 2025 | 23.8K | 32.6% | 2 | 5.5K | 7.5% | 4 |
| Dec 2025 | 22.8K | 33.2% | 1 | 10.2K | 14.9% | 4 |
| Jan 2026 | 15.4K | 30.1% | 1 | 6.2K | 12.2% | 4 |
| Feb 2026 | 11.3K | 26.8% | 2 | 4.7K | 11.1% | 4 |
| Mar 2026 | 14.6K | 30.9% | 1 | 5K | 10.7% | 4 |
| Apr 2026 | 12.6K | 29.1% | 1 | 4.3K | 9.8% | 4 |
| May 2026 | 12.7K | 25.1% | 3 | 5K | 9.9% | 4 |
| Jun 2026 | 16.1K | 30.1% | 2 | 5.2K | 9.8% | 4 |
| Jul 2026 | 12.8K | 28.9% | 1 | 4.6K | 10.3% | 4 |
| Aug 2026 | 15.2K | 29.7% | 1 | 5.8K | 11.3% | 4 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Status Anxiety’s and Yu Mei’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Status Anxiety**: Measured on the search terms “purse status anxiety”, “status anxiety”, “status anxiety bag”, “status anxiety bag sale”, “status anxiety belt”, “status anxiety card holder”, “status anxiety crossbody bag”, “status anxiety force of being”, “status anxiety force of being bag”, “status anxiety last mountains bag”, “status anxiety leather bag”, “status anxiety mens wallet”, “status anxiety nappy bag”, “status anxiety near me”, “status anxiety nz”, “status anxiety plunder”, “status anxiety plunder bag”, “status anxiety purse”, “status anxiety sale”, “status anxiety shoulder bag”, “status anxiety sunglasses”, “status anxiety tote”, “status anxiety tote bag”, “status anxiety wallet”, “statusanxiety”, “statusanxiety com au” and “statusanxiety nz”, summed into one figure.
- **Yu Mei**: Measured on the search terms “jessie wong yu mei”, “yu mei”, “yu mei bag”, “yu mei card holder”, “yu mei handbag”, “yu mei near me”, “yu mei nz”, “yu mei tote”, “yumei”, “yumei bag”, “yumei handbag”, “yumei nz” and “yumei tote”, summed into one figure.

- [Status Anxiety profile](/demand/nz/brands/status-anxiety)
- [Yu Mei profile](/demand/nz/brands/yu-mei)
- [All designer handbag labels in New Zealand](/demand/nz/categories/nz-designer-leather-goods): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Status Anxiety or Yu Mei?

In August 2026, Status Anxiety had more branded searches than Yu Mei among designer handbag labels in New Zealand. Status Anxiety was estimated to have 15.2K branded searches compared to Yu Mei’s 5.8K, and held a 29.7% Share of Search versus Yu Mei’s 11.3%.

## Cite this page

Brandwave. "Status Anxiety vs Yu Mei: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/status-anxiety-vs-yu-mei

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/status-anxiety-vs-yu-mei. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
