--- title: "Square vs Verifone: Which is searched more in New Zealand?" description: "Is Square or Verifone more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the POS terminal brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/square-vs-verifone" publisher: "Brandwave" --- # Square vs Verifone: Which is searched more in New Zealand? Is Square or Verifone more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the POS terminal brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Square and Verifone - **Competitive set**: POS terminal brands - **Market**: New Zealand - **Month measured**: Sep 2026 - **Square Share of Search**: 7.3% - **Verifone Share of Search**: 1.8% ## Is Square or Verifone more popular in search? - In September 2026, Square had more branded searches than Verifone among POS terminal brands in New Zealand. Square had about 870 branded searches, while Verifone had 210. Square made up 7.3% of all POS terminal brand searches we track, and Verifone accounted for 1.8%. - Square was ahead of Verifone in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Square’s share of searches among POS terminal brands in New Zealand moved from 4.7% to 7.3%, and its estimated monthly branded searches moved from 570 to 870. - Across the 12 months ending September 2026, Verifone’s share of searches among POS terminal brands in New Zealand moved from 1.7% to 1.8%, and its estimated monthly branded searches held steady at 210. ## Top POS terminal brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Verifone was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Square was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Verifone was listed before Square in every answer. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Verifone | 1st | 3 of 3 | 1 of 2 | 4 of 5 | | Windcave | 2nd | 3 of 3 | 0 of 2 | 3 of 5 | | Shift4 | 3rd | 3 of 3 | 1 of 2 | 4 of 5 | | Eftpos NZ | 4th | 3 of 3 | 1 of 2 | 4 of 5 | | Lightspeed | 5th | 1 of 3 | 0 of 2 | 1 of 5 | | Square | 6th | 1 of 3 | 1 of 2 | 2 of 5 | | Adyen | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about POS terminal brands - Asked ChatGPT "Which POS terminal brand should I buy in New Zealand?": 1. Verifone, 2. Windcave, 3. Shift4, 4. Eftpos NZ, 5. Square - Asked ChatGPT "What are the best POS terminal brands in New Zealand?": 1. Verifone, 2. Shift4, 3. Windcave, 4. Lightspeed, 5. Eftpos NZ - Asked ChatGPT "What's the best POS terminal brand in New Zealand for counter payments?": 1. Eftpos NZ, 2. Windcave, 3. Shift4, 4. Verifone - Searched Google, AI Overview "best pos terminal": 1. Square - Searched Google, AI Overview "eftpos terminal nz": 1. Verifone, 2. Eftpos NZ, 3. Shift4 Not named in any answer: Adyen. Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026. ## How did search popularity change for New Zealand POS terminal brands in September 2026? - In September 2026, Square lost share of searches among POS terminal brands in New Zealand, from 8.3% to 7.3%. ## Month by month | Month | Square estimated searches | Square Share of Search | Square rank | Verifone estimated searches | Verifone Share of Search | Verifone rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 570 | 4.7% | 4 | 210 | 1.7% | 6 | | Nov 2025 | 550 | 4.8% | 4 | 260 | 2.3% | 7 | | Dec 2025 | 430 | 4.6% | 4 | 210 | 2.2% | 6 | | Jan 2026 | 630 | 6.2% | 4 | 210 | 2.1% | 6 | | Feb 2026 | 760 | 7% | 4 | 210 | 1.9% | 7 | | Mar 2026 | 930 | 6.8% | 5 | 210 | 1.5% | 7 | | Apr 2026 | 950 | 7.1% | 5 | 210 | 1.6% | 7 | | May 2026 | 1.2K | 9.5% | 5 | 210 | 1.6% | 7 | | Jun 2026 | 1.4K | 10.5% | 4 | 170 | 1.3% | 7 | | Jul 2026 | 1.1K | 8.9% | 5 | 210 | 1.7% | 7 | | Aug 2026 | 1K | 8.3% | 5 | 170 | 1.4% | 7 | | Sep 2026 | 870 | 7.3% | 5 | 210 | 1.8% | 7 | ## How each brand is measured Brandwave collects information about searches that people make online using Square’s and Verifone’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Square**: Measured on the search terms “square appointments”, “square it”, “square pos”, “square pos system”, “square reader”, “square restaurant”, “square space site” and “square terminal”, summed into one figure. - **Verifone**: Measured on the search term “verifone eftpos”. - [Square profile](/demand/nz/brands/square) - [Verifone profile](/demand/nz/brands/verifone) - [All POS terminal brands in New Zealand](/demand/nz/categories/nz-pos-terminal-brands): The set both shares are measured inside, 7 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Square or Verifone more popular in search? In September 2026, Square had more branded searches than Verifone among POS terminal brands in New Zealand. Square had about 870 branded searches, while Verifone had 210. Square made up 7.3% of all POS terminal brand searches we track, and Verifone accounted for 1.8%. ## Cite this page Brandwave. "Square vs Verifone: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/compare/square-vs-verifone This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/square-vs-verifone. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.