--- title: "Split Bar & Restaurant vs TopSail: Which is searched more in New Zealand?" description: "Is Split Bar & Restaurant or TopSail more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Whangārei restaurants set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/split-bar-and-restaurant-vs-topsail" publisher: "Brandwave" --- # Split Bar & Restaurant vs TopSail: Which is searched more in New Zealand? Is Split Bar & Restaurant or TopSail more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Whangārei restaurants set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Split Bar & Restaurant and TopSail - **Competitive set**: Whangārei restaurants - **Market**: New Zealand - **Month measured**: Sep 2026 - **Split Bar & Restaurant Share of Search**: 12.6% - **TopSail Share of Search**: 0.83% ## Is Split Bar & Restaurant or TopSail more popular in search? - In September 2026, Split Bar & Restaurant had more branded searches than TopSail among Whangārei restaurants in New Zealand. Split Bar & Restaurant had about 1,070 branded searches, while TopSail had 70. Split Bar & Restaurant made up 12.6% of all Whangārei restaurant searches we track, and TopSail accounted for 0.83%. - Split Bar & Restaurant was ahead of TopSail in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Split Bar & Restaurant’s share of searches among Whangārei restaurants in New Zealand moved from 16.4% to 12.6%, and its estimated monthly branded searches moved from 1.6K to 1.1K. - Across the 12 months ending September 2026, TopSail’s share of searches among Whangārei restaurants in New Zealand moved from 4% to 0.83%, and its estimated monthly branded searches moved from 390 to 70. ## Top Whangārei restaurants in ChatGPT and Google AI Overviews In three ChatGPT questions and one Google AI Overview, TopSail was mentioned in three out of four: in all three ChatGPT answers, but not in the Google AI Overview. Split Bar & Restaurant was mentioned in two out of four: in two of the three ChatGPT answers, but not in the Google AI Overview. TopSail was listed before Split Bar & Restaurant in two out of three answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Local Talent Taverna | 1st | 3 of 3 | 0 of 1 | 3 of 4 | | TopSail | 2nd | 3 of 3 | 0 of 1 | 3 of 4 | | Suk Jai Thai | 3rd | 2 of 3 | 0 of 1 | 2 of 4 | | Split Bar & Restaurant | 4th | 2 of 3 | 0 of 1 | 2 of 4 | | The Quay | 5th | 2 of 3 | 1 of 1 | 3 of 4 | | No.8 Whangarei | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 | ## Every AI answer about Whangārei restaurants - Asked ChatGPT "Which restaurant should I go to in Whangārei, New Zealand?": 1. Local Talent Taverna, 2. TopSail, 3. Suk Jai Thai, 4. The Quay - Asked ChatGPT "What are the best restaurants in Whangārei, New Zealand?": 1. TopSail, 2. Suk Jai Thai, 3. Split Bar & Restaurant, 4. The Quay, 5. Local Talent Taverna - Asked ChatGPT "What's the best restaurant in Whangārei, New Zealand for a meal out?": 1. Local Talent Taverna, 2. Split Bar & Restaurant, 3. TopSail - Searched Google, AI Overview "restaurants whangarei": 1. The Quay Not named in any answer: No.8 Whangarei. Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026. ## How did search popularity change for New Zealand Whangārei restaurants in September 2026? - In September 2026, Split Bar & Restaurant overtook Local Talent Taverna to rank 3rd among Whangārei restaurants in New Zealand, with 12.6% of the searches. - Estimated monthly branded searches for TopSail in New Zealand fell 82.1% over 12 measured months, from 390 to 70 in September 2026. ## Month by month | Month | Split Bar & Restaurant estimated searches | Split Bar & Restaurant Share of Search | Split Bar & Restaurant rank | TopSail estimated searches | TopSail Share of Search | TopSail rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 1.6K | 16.4% | 3 | 390 | 4% | 5 | | Nov 2025 | 1.6K | 14.9% | 4 | 320 | 3% | 6 | | Dec 2025 | 1.9K | 13.5% | 4 | 110 | 0.79% | 6 | | Jan 2026 | 1.6K | 11.8% | 4 | 110 | 0.81% | 6 | | Feb 2026 | 1.5K | 12.2% | 4 | 110 | 0.91% | 6 | | Mar 2026 | 1.3K | 13.5% | 3 | 90 | 0.93% | 6 | | Apr 2026 | 1.2K | 13% | 4 | 90 | 0.99% | 6 | | May 2026 | 1.3K | 13.6% | 4 | 140 | 1.5% | 6 | | Jun 2026 | 1.3K | 16.6% | 3 | 90 | 1.1% | 6 | | Jul 2026 | 1.2K | 13.6% | 4 | 70 | 0.81% | 6 | | Aug 2026 | 960 | 11.7% | 4 | 50 | 0.61% | 6 | | Sep 2026 | 1.1K | 12.6% | 3 | 70 | 0.83% | 6 | ## How each brand is measured Brandwave collects information about searches that people make online using Split Bar & Restaurant’s and TopSail’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Split Bar & Restaurant**: Measured on the search terms “split bar & restaurant” and “split whangarei”, summed into one figure. - **TopSail**: Measured on the search term “topsail”. - [Split Bar & Restaurant profile](/demand/nz/brands/split-bar-and-restaurant) - [TopSail profile](/demand/nz/brands/topsail) - [All Whangārei restaurants in New Zealand](/demand/nz/locations/whangarei/restaurants): The set both shares are measured inside, 6 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Split Bar & Restaurant or TopSail more popular in search? In September 2026, Split Bar & Restaurant had more branded searches than TopSail among Whangārei restaurants in New Zealand. Split Bar & Restaurant had about 1,070 branded searches, while TopSail had 70. Split Bar & Restaurant made up 12.6% of all Whangārei restaurant searches we track, and TopSail accounted for 0.83%. ## Cite this page Brandwave. "Split Bar & Restaurant vs TopSail: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/compare/split-bar-and-restaurant-vs-topsail This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/split-bar-and-restaurant-vs-topsail. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.