--- title: "Sphere Hair Salon vs The Hair Company: Which is more popular in New Zealand?" description: "Is Sphere Hair Salon or The Hair Company more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Palmerston North hair salons set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/sphere-hair-salon-vs-the-hair-company" publisher: "Brandwave" --- # Sphere Hair Salon vs The Hair Company: Which is more popular in New Zealand? Is Sphere Hair Salon or The Hair Company more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Palmerston North hair salons set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Sphere Hair Salon and The Hair Company - **Competitive set**: Palmerston North hair salons - **Market**: New Zealand - **Month measured**: Oct 2026 - **Sphere Hair Salon Share of Search**: 10.1% - **The Hair Company Share of Search**: 15% ## Is Sphere Hair Salon or The Hair Company more popular in search? - In October 2026, The Hair Company had more branded searches than Sphere Hair Salon among Palmerston North hair salons in New Zealand. The Hair Company had about 310 branded searches, while Sphere Hair Salon had 210. The Hair Company made up 15% of all Palmerston North hair salon searches we track, and Sphere Hair Salon accounted for 10.1%. - The Hair Company was ahead of Sphere Hair Salon in every measured month of the 12 months ending October 2026. - Across the 12 months ending October 2026, Sphere Hair Salon’s share of searches among Palmerston North hair salons in New Zealand moved from 4.5% to 10.1%, and its estimated monthly branded searches moved from 90 to 210. - Across the 12 months ending October 2026, The Hair Company’s share of searches among Palmerston North hair salons in New Zealand moved from 15.5% to 15%, and its estimated monthly branded searches held steady at 310. ## Top Palmerston North hair salons in ChatGPT and Google AI Overviews In three ChatGPT questions and one Google AI Overview, The Hair Company was mentioned in two out of four: in two of the three ChatGPT answers, but not in the Google AI Overview. Sphere Hair Salon did not appear in any of the four answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Alchemy & I | 1st | 3 of 3 | 0 of 1 | 3 of 4 | | NV Hair Design | 2nd | 3 of 3 | 0 of 1 | 3 of 4 | | Sphere Hair | 3rd | 3 of 3 | 0 of 1 | 3 of 4 | | Blush Hair Boutique | 4th | 3 of 3 | 0 of 1 | 3 of 4 | | The Right Cut | 5th | 2 of 3 | 0 of 1 | 2 of 4 | | Bijonei Hair Design | 6th | 1 of 3 | 0 of 1 | 1 of 4 | | The Hair Company | 7th | 2 of 3 | 0 of 1 | 2 of 4 | | Sphere Hair Salon | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 | | Veronica Jayne | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 | | Vivo Hair | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 | | Kess Hair & Beauty | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 | ## Every AI answer about Palmerston North hair salons - Asked ChatGPT "Which hair salon should I go to in Palmerston North, New Zealand?": 1. Alchemy & I, 2. NV Hair Design, 3. Sphere Hair, 4. The Right Cut, 5. Blush Hair Boutique - Asked ChatGPT "What are the best hair salons in Palmerston North, New Zealand?": 1. Alchemy & I, 2. Sphere Hair, 3. Blush Hair Boutique, 4. NV Hair Design, 5. Bijonei Hair Design, 6. The Right Cut, 7. The Hair Company - Asked ChatGPT "What's the best hair salon in Palmerston North, New Zealand for a haircut?": 1. Alchemy & I, 2. NV Hair Design, 3. Sphere Hair, 4. Blush Hair Boutique, 5. The Hair Company - Searched Google, AI Overview "hairdresser palmerston north": named none of the brands we track Not named in any answer: Sphere Hair Salon, Veronica Jayne, Vivo Hair and Kess Hair & Beauty. Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026. ## How did search popularity change for New Zealand Palmerston North hair salons in October 2026? - In October 2026, Sphere Hair Salon overtook Veronica Jayne to rank 6th among Palmerston North hair salons in New Zealand, with 10.1% of the searches. - In October 2026, The Hair Company lost share of searches among Palmerston North hair salons in New Zealand, from 20.9% to 15%. ## How has branded search for Sphere Hair Salon and The Hair Company changed in New Zealand over the last 12 months? | Month | Sphere Hair Salon estimated searches | Sphere Hair Salon Share of Search | Sphere Hair Salon rank | The Hair Company estimated searches | The Hair Company Share of Search | The Hair Company rank | | --- | --- | --- | --- | --- | --- | --- | | Nov 2025 | 90 | 4.5% | 10 | 310 | 15.5% | 2 | | Dec 2025 | 90 | 5% | 10 | 260 | 14.5% | 2 | | Jan 2026 | 140 | 6.4% | 8 | 310 | 14.2% | 2 | | Feb 2026 | 90 | 4.8% | 10 | 310 | 16.7% | 2 | | Mar 2026 | 170 | 7.7% | 7 | 310 | 14.1% | 2 | | Apr 2026 | 110 | 6% | 10 | 260 | 14.2% | 3 | | May 2026 | 140 | 6.9% | 7 | 260 | 12.9% | 3 | | Jun 2026 | 170 | 8.4% | 8 | 310 | 15.3% | 2 | | Jul 2026 | 170 | 8.9% | 6 | 330 | 17.3% | 1 | | Aug 2026 | 210 | 10.3% | 5 | 310 | 15.2% | 2 | | Sep 2026 | 140 | 7.1% | 7 | 410 | 20.9% | 1 | | Oct 2026 | 210 | 10.1% | 6 | 310 | 15% | 1 | ## How are Sphere Hair Salon’s and The Hair Company’s branded searches counted? Brandwave collects information about searches that people make online using Sphere Hair Salon’s and The Hair Company’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Sphere Hair Salon**: Measured on the search term “sphere hair salon”. - **The Hair Company**: Measured on the search terms “the hair company” and “the hair company palmerston north”, summed into one figure. - [Sphere Hair Salon profile](/demand/nz/brands/sphere-hair-salon) - [The Hair Company profile](/demand/nz/brands/the-hair-company) - [All Palmerston North hair salons in New Zealand](/demand/nz/locations/palmerston-north/hair-salons): The set both shares are measured inside, 11 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Sphere Hair Salon or The Hair Company more popular in search? In October 2026, The Hair Company had more branded searches than Sphere Hair Salon among Palmerston North hair salons in New Zealand. The Hair Company had about 310 branded searches, while Sphere Hair Salon had 210. The Hair Company made up 15% of all Palmerston North hair salon searches we track, and Sphere Hair Salon accounted for 10.1%. ## Cite this page Brandwave. "Sphere Hair Salon vs The Hair Company: Which is more popular in New Zealand?". https://gobrandwave.com/demand/nz/compare/sphere-hair-salon-vs-the-hair-company This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/sphere-hair-salon-vs-the-hair-company. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.