---
title: "Speedprint vs The Print Room: Which is more popular in New Zealand?"
description: "Is Speedprint or The Print Room more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Dunedin printing companies set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/speedprint-vs-the-print-room-dunedin"
publisher: "Brandwave"
---

# Speedprint vs The Print Room: Which is more popular in New Zealand?

Is Speedprint or The Print Room more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Dunedin printing companies set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Speedprint and The Print Room
- **Competitive set**: Dunedin printing companies
- **Market**: New Zealand
- **Month measured**: Oct 2026
- **Speedprint Share of Search**: 48.6%
- **The Print Room Share of Search**: 5.7%

## Is Speedprint or The Print Room more popular in search?

- In October 2026, Speedprint had more branded searches than The Print Room among Dunedin printing companies in New Zealand. Speedprint had about 170 branded searches, while The Print Room had 20. Speedprint made up 48.6% of all Dunedin printing company searches we track, and The Print Room accounted for 5.7%.
- Speedprint was ahead of The Print Room in every measured month of the 12 months ending October 2026.
- Across the 12 months ending October 2026, Speedprint’s share of searches among Dunedin printing companies in New Zealand moved from 66.7% to 48.6%, and its estimated monthly branded searches moved from 280 to 170.
- Across the 12 months ending October 2026, The Print Room’s share of searches among Dunedin printing companies in New Zealand moved from 2.4% to 5.7%, and its estimated monthly branded searches moved from 10 to 20.

## Top Dunedin printing companies in ChatGPT and Google AI Overviews

In three ChatGPT questions, Speedprint appeared in all three answers. The Print Room was mentioned in two out of three: in two of the three ChatGPT answers. Speedprint was listed before The Print Room in every answer.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | All answers that named it |
| --- | --- | --- | --- |
| Speedprint | 1st | 3 of 3 | 3 of 3 |
| Dunedin Print | 2nd | 3 of 3 | 3 of 3 |
| Better Creative | 3rd | 3 of 3 | 3 of 3 |
| The Print Room | 4th | 2 of 3 | 2 of 3 |
| MCK Design & Print | 5th | 2 of 3 | 2 of 3 |
| Creative Design and Print | Not ranked | 0 of 3 | 0 of 3 |

## Every AI answer about Dunedin printing companies

- Asked ChatGPT "Which printing company should I hire in Dunedin, New Zealand?": 1. Speedprint, 2. Dunedin Print, 3. Better Creative, 4. The Print Room, 5. MCK Design & Print
- Asked ChatGPT "What are the best printing companies in Dunedin, New Zealand?": 1. Speedprint, 2. Dunedin Print, 3. The Print Room, 4. MCK Design & Print, 5. Better Creative
- Asked ChatGPT "What's the best printing company in Dunedin, New Zealand for business printing?": 1. Speedprint, 2. Dunedin Print, 3. Better Creative

Not named in any answer: Creative Design and Print.

Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026.

## How did search popularity change for New Zealand Dunedin printing companies in October 2026?

- In October 2026, Speedprint gained share of searches among Dunedin printing companies in New Zealand, from 45.7% to 48.6%.
- In October 2026, The Print Room lost share of searches among Dunedin printing companies in New Zealand, from 8.6% to 5.7%.

## How has branded search for Speedprint and The Print Room changed in New Zealand over the last 12 months?

| Month | Speedprint estimated searches | Speedprint Share of Search | Speedprint rank | The Print Room estimated searches | The Print Room Share of Search | The Print Room rank |
| --- | --- | --- | --- | --- | --- | --- |
| Nov 2025 | 280 | 66.7% | 1 | 10 | 2.4% | 5 |
| Dec 2025 | 160 | 57.1% | 1 | 10 | 3.6% | 5 |
| Jan 2026 | 140 | 46.7% | 1 | 20 | 6.7% | 4 |
| Feb 2026 | 210 | 56.8% | 1 | 30 | 8.1% | 3 |
| Mar 2026 | 240 | 54.5% | 1 | 70 | 15.9% | 3 |
| Apr 2026 | 210 | 55.3% | 1 | 30 | 7.9% | 3 |
| May 2026 | 190 | 51.4% | 1 | 40 | 10.8% | 3 |
| Jun 2026 | 180 | 51.4% | 1 | 30 | 8.6% | 4 |
| Jul 2026 | 190 | 52.8% | 1 | 30 | 8.3% | 3 |
| Aug 2026 | 150 | 40.5% | 1 | 70 | 18.9% | 3 |
| Sep 2026 | 160 | 45.7% | 1 | 30 | 8.6% | 3 |
| Oct 2026 | 170 | 48.6% | 1 | 20 | 5.7% | 3 |

## How are Speedprint’s and The Print Room’s branded searches counted?

Brandwave collects information about searches that people make online using Speedprint’s and The Print Room’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Speedprint**: Measured on the search terms “speedprint” and “speedprint dunedin”, summed into one figure.
- **The Print Room**: Measured on the search term “print room dunedin”.

- [Speedprint profile](/demand/nz/brands/speedprint)
- [The Print Room profile](/demand/nz/brands/the-print-room-dunedin)
- [All Dunedin printing companies in New Zealand](/demand/nz/locations/dunedin/printing-companies): The set both shares are measured inside, 6 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Speedprint or The Print Room more popular in search?

In October 2026, Speedprint had more branded searches than The Print Room among Dunedin printing companies in New Zealand. Speedprint had about 170 branded searches, while The Print Room had 20. Speedprint made up 48.6% of all Dunedin printing company searches we track, and The Print Room accounted for 5.7%.

## Cite this page

Brandwave. "Speedprint vs The Print Room: Which is more popular in New Zealand?". https://gobrandwave.com/demand/nz/compare/speedprint-vs-the-print-room-dunedin

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/speedprint-vs-the-print-room-dunedin. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
