---
title: "Space Place vs Wellington Zoo: Which is more popular by branded search in New Zealand?"
description: "Which is more popular in search, Space Place or Wellington Zoo? Compare estimated monthly branded-search demand and Share of Search inside the Wellington attractions set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/space-place-vs-wellington-zoo"
publisher: "Brandwave"
---

# Space Place vs Wellington Zoo: Which is more popular by branded search in New Zealand?

Which is more popular in search, Space Place or Wellington Zoo? Compare estimated monthly branded-search demand and Share of Search inside the Wellington attractions set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Space Place and Wellington Zoo
- **Competitive set**: Wellington attractions
- **Market**: New Zealand
- **Month measured**: Aug 2026
- **Space Place Share of Search**: 5.8%
- **Wellington Zoo Share of Search**: 26.1%

## Which is more popular in search, Space Place or Wellington Zoo?

- In August 2026, Wellington Zoo had more branded searches than Space Place among wellington attractions in New Zealand. Wellington Zoo was estimated to have 23.9K branded searches compared to Space Place’s 5.3K, and held a 26.1% Share of Search versus Space Place’s 5.8%.
- Wellington Zoo was ahead of Space Place in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Space Place’s estimated Share of Search among wellington attractions in New Zealand moved from 4.9% to 5.8%, and its estimated monthly branded searches moved from 5.7K to 5.3K.
- Across the 11 months ending August 2026, Wellington Zoo’s estimated Share of Search among wellington attractions in New Zealand moved from 22.5% to 26.1%, and its estimated monthly branded searches moved from 26.4K to 23.9K.

## How did search popularity change for New Zealand wellington attractions in August 2026?

- In August 2026, Space Place lost estimated Share of Search among wellington attractions in New Zealand, from 7% to 5.8%.

## Month by month

| Month | Space Place estimated searches | Space Place Share of Search | Space Place rank | Wellington Zoo estimated searches | Wellington Zoo Share of Search | Wellington Zoo rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 5.7K | 4.9% | 5 | 26.4K | 22.5% | 3 |
| Nov 2025 | 5.5K | 3.6% | 5 | 26.5K | 17.6% | 4 |
| Dec 2025 | 8.3K | 4.7% | 5 | 33.2K | 19% | 3 |
| Jan 2026 | 10.1K | 5.2% | 5 | 41.5K | 21.5% | 3 |
| Feb 2026 | 6.5K | 4.1% | 5 | 27K | 17.2% | 3 |
| Mar 2026 | 5.8K | 4% | 5 | 27K | 18.9% | 3 |
| Apr 2026 | 6.1K | 4.6% | 5 | 33.7K | 25.6% | 3 |
| May 2026 | 5.4K | 4.6% | 5 | 40.3K | 34.9% | 1 |
| Jun 2026 | 4.7K | 5.8% | 5 | 18.3K | 22.5% | 2 |
| Jul 2026 | 7.4K | 7% | 5 | 27.8K | 26.1% | 2 |
| Aug 2026 | 5.3K | 5.8% | 5 | 23.9K | 26.1% | 2 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Space Place’s and Wellington Zoo’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Space Place**: Measured on the search terms “museumswellington org nz”, “space place”, “space place nasa gov”, “space place near me”, “space place nz”, “space place tickets”, “space place wellington”, “spaceplace”, “spaceplace nz” and “spaceplace wellington”, summed into one figure.
- **Wellington Zoo**: Measured on the search terms “capybara wellington zoo”, “map of wellington zoo”, “red panda wellington zoo”, “snow leopard wellington zoo”, “wellington zoo”, “wellington zoo 200 daniell street newtown wellington 6021”, “wellington zoo animals”, “wellington zoo cafe”, “wellington zoo cost”, “wellington zoo daniell street newtown wellington”, “wellington zoo hours”, “wellington zoo open hours”, “wellington zoo parking”, “wellington zoo photos”, “wellington zoo shop”, “wellington zoo specials”, “wellington zoo ticket”, “wellington zoo zoo”, “wellingtonzoo” and “wellingtonzoo com”, summed into one figure.

- [Space Place profile](/demand/nz/brands/space-place)
- [Wellington Zoo profile](/demand/nz/brands/wellington-zoo)
- [All wellington attractions in New Zealand](/demand/nz/categories/nz-wellington-attractions): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Space Place or Wellington Zoo?

In August 2026, Wellington Zoo had more branded searches than Space Place among wellington attractions in New Zealand. Wellington Zoo was estimated to have 23.9K branded searches compared to Space Place’s 5.3K, and held a 26.1% Share of Search versus Space Place’s 5.8%.

## Cite this page

Brandwave. "Space Place vs Wellington Zoo: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/space-place-vs-wellington-zoo

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/space-place-vs-wellington-zoo. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
