--- title: "Southern Spit Roast & BBQ Catering vs Urban Gourmet: Which is more popular in New Zealand?" description: "Is Southern Spit Roast & BBQ Catering or Urban Gourmet more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Auckland event caterers set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/southern-spit-roast-vs-urban-gourmet" publisher: "Brandwave" --- # Southern Spit Roast & BBQ Catering vs Urban Gourmet: Which is more popular in New Zealand? Is Southern Spit Roast & BBQ Catering or Urban Gourmet more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Auckland event caterers set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Southern Spit Roast & BBQ Catering and Urban Gourmet - **Competitive set**: Auckland event caterers - **Market**: New Zealand - **Month measured**: Oct 2026 - **Southern Spit Roast & BBQ Catering Share of Search**: 1.4% - **Urban Gourmet Share of Search**: 25.8% ## Is Southern Spit Roast & BBQ Catering or Urban Gourmet more popular in search? - In October 2026, Urban Gourmet had more branded searches than Southern Spit Roast & BBQ Catering among Auckland event caterers in New Zealand. Urban Gourmet had about 720 branded searches, while Southern Spit Roast & BBQ Catering had 40. Urban Gourmet made up 25.8% of all Auckland event caterer searches we track, and Southern Spit Roast & BBQ Catering accounted for 1.4%. - Urban Gourmet was ahead of Southern Spit Roast & BBQ Catering in every measured month of the 12 months ending October 2026. - Across the 12 months ending October 2026, Southern Spit Roast & BBQ Catering’s share of searches among Auckland event caterers in New Zealand moved from 1.9% to 1.4%, and its estimated monthly branded searches moved from 70 to 40. - Across the 12 months ending October 2026, Urban Gourmet’s share of searches among Auckland event caterers in New Zealand moved from 27.7% to 25.8%, and its estimated monthly branded searches moved from 1K to 720. ## Top Auckland event caterers in ChatGPT and Google AI Overviews In three ChatGPT questions and one Google AI Overview, Southern Spit Roast & BBQ Catering was mentioned in two out of four: in two of the three ChatGPT answers, but not in the Google AI Overview. Urban Gourmet did not appear in any of the four answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | LittleWolf | 1st | 3 of 3 | 1 of 1 | 4 of 4 | | Great Catering | 2nd | 3 of 3 | 0 of 1 | 3 of 4 | | CaterStation | 3rd | 2 of 3 | 0 of 1 | 2 of 4 | | Southern Spit Roast & BBQ Catering | 3rd | 2 of 3 | 0 of 1 | 2 of 4 | | Best Pacific Catering | 5th | 2 of 3 | 1 of 1 | 3 of 4 | | Collective Hospitality | 6th | 1 of 3 | 0 of 1 | 1 of 4 | | Urban Gourmet | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 | ## Every AI answer about Auckland event caterers - Asked ChatGPT "Which event caterer should I hire in Auckland, New Zealand?": 1. LittleWolf, 2. Great Catering, 3. Southern Spit Roast & BBQ Catering, 4. CaterStation, 5. Best Pacific Catering - Asked ChatGPT "What are the best event caterers in Auckland, New Zealand?": 1. Great Catering, 2. LittleWolf, 3. CaterStation, 4. Southern Spit Roast & BBQ Catering, 5. Best Pacific Catering - Asked ChatGPT "What's the best event caterer in Auckland, New Zealand for a corporate event?": 1. LittleWolf, 2. Great Catering, 3. Collective Hospitality - Searched Google, AI Overview "auckland caterers": 1. Best Pacific Catering, 2. LittleWolf Not named in any answer: Urban Gourmet. Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 20, 2026. ## How did search popularity change for New Zealand Auckland event caterers in October 2026? - In October 2026, Urban Gourmet lost share of searches among Auckland event caterers in New Zealand, from 29.3% to 25.8%. - Estimated monthly branded searches for Southern Spit Roast & BBQ Catering in New Zealand fell 42.9% over 12 measured months, from 70 to 40 in October 2026. ## How has branded search for Southern Spit Roast & BBQ Catering and Urban Gourmet changed in New Zealand over the last 12 months? | Month | Southern Spit Roast & BBQ Catering estimated searches | Southern Spit Roast & BBQ Catering Share of Search | Southern Spit Roast & BBQ Catering rank | Urban Gourmet estimated searches | Urban Gourmet Share of Search | Urban Gourmet rank | | --- | --- | --- | --- | --- | --- | --- | | Nov 2025 | 70 | 1.9% | 6 | 1K | 27.7% | 2 | | Dec 2025 | 40 | 1.2% | 6 | 900 | 28% | 2 | | Jan 2026 | 30 | 1.3% | 7 | 900 | 39.1% | 1 | | Feb 2026 | 20 | 0.74% | 7 | 740 | 27.3% | 2 | | Mar 2026 | 30 | 1.1% | 7 | 880 | 31.3% | 2 | | Apr 2026 | 30 | 1.5% | 7 | 610 | 29.9% | 2 | | May 2026 | 50 | 2% | 6 | 880 | 35.8% | 2 | | Jun 2026 | 30 | 1.1% | 7 | 730 | 27.8% | 2 | | Jul 2026 | 40 | 1.6% | 7 | 730 | 29.1% | 2 | | Aug 2026 | 50 | 1.8% | 7 | 880 | 31.9% | 2 | | Sep 2026 | 50 | 1.6% | 7 | 890 | 29.3% | 2 | | Oct 2026 | 40 | 1.4% | 7 | 720 | 25.8% | 2 | ## How are Southern Spit Roast & BBQ Catering’s and Urban Gourmet’s branded searches counted? Brandwave collects information about searches that people make online using Southern Spit Roast & BBQ Catering’s and Urban Gourmet’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Southern Spit Roast & BBQ Catering**: Measured on the search term “southern spit roast”. - **Urban Gourmet**: Measured on the search terms “the urban gourmet”, “urban gourmet”, “urban gourmet foods” and “urbangourmet”, summed into one figure. - [Southern Spit Roast & BBQ Catering profile](/demand/nz/brands/southern-spit-roast) - [Urban Gourmet profile](/demand/nz/brands/urban-gourmet) - [All Auckland event caterers in New Zealand](/demand/nz/locations/auckland/event-caterers): The set both shares are measured inside, 7 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Southern Spit Roast & BBQ Catering or Urban Gourmet more popular in search? In October 2026, Urban Gourmet had more branded searches than Southern Spit Roast & BBQ Catering among Auckland event caterers in New Zealand. Urban Gourmet had about 720 branded searches, while Southern Spit Roast & BBQ Catering had 40. Urban Gourmet made up 25.8% of all Auckland event caterer searches we track, and Southern Spit Roast & BBQ Catering accounted for 1.4%. ## Cite this page Brandwave. "Southern Spit Roast & BBQ Catering vs Urban Gourmet: Which is more popular in New Zealand?". https://gobrandwave.com/demand/nz/compare/southern-spit-roast-vs-urban-gourmet This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/southern-spit-roast-vs-urban-gourmet. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.