---
title: "Smartsheet vs WorkflowMax: Which is more popular by branded search in New Zealand?"
description: "Which is more popular in search, Smartsheet or WorkflowMax? Compare estimated monthly branded-search demand and Share of Search inside the Project management software set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/smartsheet-vs-workflowmax"
publisher: "Brandwave"
---

# Smartsheet vs WorkflowMax: Which is more popular by branded search in New Zealand?

Which is more popular in search, Smartsheet or WorkflowMax? Compare estimated monthly branded-search demand and Share of Search inside the Project management software set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Smartsheet and WorkflowMax
- **Competitive set**: Project management software
- **Market**: New Zealand
- **Month measured**: Aug 2026
- **Smartsheet Share of Search**: 5.9%
- **WorkflowMax Share of Search**: 8.3%

## Which is more popular in search, Smartsheet or WorkflowMax?

- In August 2026, WorkflowMax had more branded searches than Smartsheet among project management software in New Zealand. WorkflowMax was estimated to have 3.6K branded searches compared to Smartsheet’s 2.6K, and held an 8.3% Share of Search versus Smartsheet’s 5.9%.
- The lead changed hands once in the 11 months ending August 2026: WorkflowMax took it in November 2025.
- Across the 11 months ending August 2026, Smartsheet’s estimated Share of Search among project management software in New Zealand moved from 8.2% to 5.9%, and its estimated monthly branded searches moved from 3.7K to 2.6K.
- Across the 11 months ending August 2026, WorkflowMax’s estimated Share of Search among project management software in New Zealand moved from 8% to 8.3%, and its estimated monthly branded searches held steady at 3.6K.

## How did search popularity change for New Zealand project management software in August 2026?

- Estimated monthly branded searches for Smartsheet in New Zealand fell 31.4% over 11 measured months, from 3.7K to 2.6K in August 2026.

## Month by month

| Month | Smartsheet estimated searches | Smartsheet Share of Search | Smartsheet rank | WorkflowMax estimated searches | WorkflowMax Share of Search | WorkflowMax rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 3.7K | 8.2% | 4 | 3.6K | 8% | 5 |
| Nov 2025 | 3K | 7.1% | 5 | 4.4K | 10.6% | 3 |
| Dec 2025 | 2K | 6.3% | 5 | 2.9K | 9.3% | 3 |
| Jan 2026 | 2.5K | 6.2% | 5 | 2.9K | 7.3% | 4 |
| Feb 2026 | 3K | 5.7% | 5 | 3.6K | 6.9% | 4 |
| Mar 2026 | 3K | 5.4% | 5 | 4.4K | 7.9% | 4 |
| Apr 2026 | 2.5K | 5.5% | 6 | 3.6K | 7.9% | 4 |
| May 2026 | 3K | 6.1% | 6 | 3.6K | 7.3% | 4 |
| Jun 2026 | 2.6K | 5.4% | 5 | 4.4K | 9.2% | 3 |
| Jul 2026 | 2.6K | 5.9% | 5 | 3.6K | 8.3% | 4 |
| Aug 2026 | 2.6K | 5.9% | 5 | 3.6K | 8.3% | 4 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Smartsheet’s and WorkflowMax’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Smartsheet**: Measured on the search terms “smartsheet”, “smartsheet app”, “smartsheet com”, “smartsheet cost”, “smartsheet nz”, “smartsheet online”, “smartsheet project management” and “smartsheet software”, summed into one figure.
- **WorkflowMax**: Measured on the search terms “workflowmax”, “workflowmax app”, “workflowmax com” and “workflowmax project management”, summed into one figure.

- [Smartsheet profile](/demand/nz/brands/smartsheet)
- [WorkflowMax profile](/demand/nz/brands/workflowmax)
- [All project management software in New Zealand](/demand/nz/categories/nz-project-management-software): The set both shares are measured inside, 10 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Smartsheet or WorkflowMax?

In August 2026, WorkflowMax had more branded searches than Smartsheet among project management software in New Zealand. WorkflowMax was estimated to have 3.6K branded searches compared to Smartsheet’s 2.6K, and held an 8.3% Share of Search versus Smartsheet’s 5.9%.

## Cite this page

Brandwave. "Smartsheet vs WorkflowMax: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/smartsheet-vs-workflowmax

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/smartsheet-vs-workflowmax. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.