---
title: "Sistema vs Ziploc: Which is searched more in New Zealand?"
description: "Is Sistema or Ziploc more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Kitchen wrap and bag brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/sistema-vs-ziploc"
publisher: "Brandwave"
---

# Sistema vs Ziploc: Which is searched more in New Zealand?

Is Sistema or Ziploc more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Kitchen wrap and bag brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Sistema and Ziploc
- **Competitive set**: Kitchen wrap and bag brands
- **Market**: New Zealand
- **Month measured**: Sep 2026
- **Sistema Share of Search**: 65.3%
- **Ziploc Share of Search**: 17.9%

## Is Sistema or Ziploc more popular in search?

- In September 2026, Sistema had more branded searches than Ziploc among kitchen wrap and bag brands in New Zealand. Sistema had about 5,950 branded searches, while Ziploc had 1,630. Sistema made up 65.3% of all kitchen wrap and bag brand searches we track, and Ziploc accounted for 17.9%.
- Sistema was ahead of Ziploc in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Sistema’s share of searches among kitchen wrap and bag brands in New Zealand moved from 69.4% to 65.3%, and its estimated monthly branded searches moved from 5.9K to 6K.
- Across the 12 months ending September 2026, Ziploc’s share of searches among kitchen wrap and bag brands in New Zealand moved from 13.6% to 17.9%, and its estimated monthly branded searches moved from 1.2K to 1.6K.

## Top kitchen wrap and bag brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Sistema was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Ziploc did not appear in any of the five answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Glad | 1st | 3 of 3 | 1 of 2 | 4 of 5 |
| Sistema | 2nd | 3 of 3 | 0 of 2 | 3 of 5 |
| Stasher | 3rd | 2 of 3 | 0 of 2 | 2 of 5 |
| Ziploc | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Handee | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about kitchen wrap and bag brands

- Asked ChatGPT "Which kitchen wrap or bag brand should I buy in New Zealand?": 1. Glad, 2. Sistema
- Asked ChatGPT "What are the best kitchen wrap or bag brands in New Zealand?": 1. Glad, 2. Sistema, 3. Stasher
- Asked ChatGPT "What's the best kitchen wrap or bag brand in New Zealand for food storage?": 1. Glad, 2. Stasher, 3. Sistema
- Searched Google, AI Overview "storage bags nz": named none of the brands we track
- Searched Google, AI Overview "kitchen wrap brands": 1. Glad

Not named in any answer: Ziploc and Handee.

Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026.

## How did search popularity change for New Zealand kitchen wrap and bag brands in September 2026?

- In September 2026, Sistema lost share of searches among kitchen wrap and bag brands in New Zealand, from 67.6% to 65.3%.
- Estimated monthly branded searches for Ziploc in New Zealand rose 40.5% over 12 measured months, from 1.2K to 1.6K in September 2026.

## Month by month

| Month | Sistema estimated searches | Sistema Share of Search | Sistema rank | Ziploc estimated searches | Ziploc Share of Search | Ziploc rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 5.9K | 69.4% | 1 | 1.2K | 13.6% | 2 |
| Nov 2025 | 5.8K | 68.7% | 1 | 1.2K | 14.4% | 2 |
| Dec 2025 | 6.4K | 71.6% | 1 | 1.1K | 12.6% | 2 |
| Jan 2026 | 8.5K | 75.5% | 1 | 1.3K | 11.4% | 2 |
| Feb 2026 | 6.8K | 69.6% | 1 | 1.7K | 17.1% | 2 |
| Mar 2026 | 5.9K | 65.7% | 1 | 1.5K | 17.1% | 2 |
| Apr 2026 | 5.8K | 65.9% | 1 | 1.5K | 16.7% | 2 |
| May 2026 | 5.8K | 65.4% | 1 | 1.5K | 16.7% | 2 |
| Jun 2026 | 6.1K | 66.8% | 1 | 1.7K | 18.6% | 2 |
| Jul 2026 | 6.6K | 66.6% | 1 | 1.9K | 19.1% | 2 |
| Aug 2026 | 6.8K | 67.6% | 1 | 1.8K | 17.9% | 2 |
| Sep 2026 | 6K | 65.3% | 1 | 1.6K | 17.9% | 2 |

## How each brand is measured

Brandwave collects information about searches that people make online using Sistema’s and Ziploc’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Sistema**: Measured on the search terms “sistema”, “sistema bake it”, “sistema bakery”, “sistema bento”, “sistema brilliance”, “sistema cooler bag”, “sistema klip it”, “sistema nest it”, “sistema plastic”, “sistema plastics limited”, “sistema takealongs”, “sistema to go” and “sistema ultra”, summed into one figure.
- **Ziploc**: Measured on the search terms “bag ziploc”, “plastic ziploc bags”, “reusable ziploc bags”, “ziploc”, “ziploc bags”, “ziploc brand”, “ziploc food bags”, “ziploc freezer bags”, “ziploc sandwich bags” and “ziploc snack bags”, summed into one figure.

- [Sistema profile](/demand/nz/brands/sistema)
- [Ziploc profile](/demand/nz/brands/ziploc)
- [All kitchen wrap and bag brands in New Zealand](/demand/nz/categories/nz-kitchen-wrap-and-bag-brands): The set both shares are measured inside, 5 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Sistema or Ziploc more popular in search?

In September 2026, Sistema had more branded searches than Ziploc among kitchen wrap and bag brands in New Zealand. Sistema had about 5,950 branded searches, while Ziploc had 1,630. Sistema made up 65.3% of all kitchen wrap and bag brand searches we track, and Ziploc accounted for 17.9%.

## Cite this page

Brandwave. "Sistema vs Ziploc: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/compare/sistema-vs-ziploc

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/sistema-vs-ziploc. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
