--- title: "Simpro vs Tradify: Which is more popular by branded search in New Zealand?" description: "Which is more popular in search, Simpro or Tradify? Compare estimated monthly branded-search demand and Share of Search inside the trade and field-service job management software set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/simpro-vs-tradify" publisher: "Brandwave" --- # Simpro vs Tradify: Which is more popular by branded search in New Zealand? Which is more popular in search, Simpro or Tradify? Compare estimated monthly branded-search demand and Share of Search inside the trade and field-service job management software set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Simpro and Tradify - **Competitive set**: trade and field-service job management software - **Market**: New Zealand - **Month measured**: Aug 2026 - **Simpro Share of Search**: 23.1% - **Tradify Share of Search**: 45.7% ## Which is more popular in search, Simpro or Tradify? - In August 2026, Tradify had more branded searches than Simpro among trade and field-service job management software in New Zealand. Tradify was estimated to have 4.7K branded searches compared to Simpro’s 2.4K, and held a 45.7% Share of Search versus Simpro’s 23.1%. - Tradify was ahead of Simpro in every measured month of the 11 months ending August 2026. - Across the 11 months ending August 2026, Simpro’s estimated Share of Search among trade and field-service job management software in New Zealand moved from 22.8% to 23.1%, and its estimated monthly branded searches moved from 2.1K to 2.4K. - Across the 11 months ending August 2026, Tradify’s estimated Share of Search among trade and field-service job management software in New Zealand moved from 43.6% to 45.7%, and its estimated monthly branded searches moved from 4K to 4.7K. ## How did search popularity change for New Zealand trade and field-service job management software in August 2026? - In August 2026, Tradify lost estimated Share of Search among trade and field-service job management software in New Zealand, from 46.7% to 45.7%. - Estimated monthly branded searches for Simpro in New Zealand rose 13.3% over 11 measured months, from 2.1K to 2.4K in August 2026. ## Month by month | Month | Simpro estimated searches | Simpro Share of Search | Simpro rank | Tradify estimated searches | Tradify Share of Search | Tradify rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 2.1K | 22.8% | 2 | 4K | 43.6% | 1 | | Nov 2025 | 2.4K | 25.1% | 2 | 3.9K | 40.7% | 1 | | Dec 2025 | 1.6K | 22.9% | 2 | 3.1K | 43.8% | 1 | | Jan 2026 | 2K | 21.1% | 2 | 4.7K | 49.2% | 1 | | Feb 2026 | 2.4K | 23.1% | 2 | 4.8K | 46.5% | 1 | | Mar 2026 | 2.9K | 23.1% | 2 | 5.9K | 46.8% | 1 | | Apr 2026 | 2.4K | 22.7% | 2 | 4.8K | 45.9% | 1 | | May 2026 | 2.5K | 21.5% | 2 | 5.8K | 50.8% | 1 | | Jun 2026 | 2.5K | 22.9% | 2 | 4.8K | 44.1% | 1 | | Jul 2026 | 2.4K | 23.3% | 2 | 4.7K | 46.7% | 1 | | Aug 2026 | 2.4K | 23.1% | 2 | 4.7K | 45.7% | 1 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using Simpro’s and Tradify’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Simpro**: Measured on the search terms “Simpro”, “simpro app”, “simpro digital forms”, “simpro eforms”, “simpro estimating”, “simpro group”, “simpro help”, “simpro job management software”, “simpro mobile”, “simpro mobile app”, “simpro near me”, “simpro nz”, “simpro online”, “simpro pricing”, “simpro software”, “Simpro Suite”, “simprogroup” and “simprogroup com”, summed into one figure. - **Tradify**: Measured on the search terms “Tradify”, “tradify app”, “tradify nz”, “tradify pricing”, “tradify review”, “tradify reviews” and “tradifyhq”, summed into one figure. - [Simpro profile](/demand/nz/brands/simpro) - [Tradify profile](/demand/nz/brands/tradify) - [All trade and field-service job management software in New Zealand](/demand/nz/categories/nz-trade-job-management-software): The set both shares are measured inside, 6 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, Simpro or Tradify? In August 2026, Tradify had more branded searches than Simpro among trade and field-service job management software in New Zealand. Tradify was estimated to have 4.7K branded searches compared to Simpro’s 2.4K, and held a 45.7% Share of Search versus Simpro’s 23.1%. ## Cite this page Brandwave. "Simpro vs Tradify: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/simpro-vs-tradify This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/simpro-vs-tradify. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.