--- title: "ServiceTitan vs Tradify: Which is more popular in New Zealand?" description: "Is ServiceTitan or Tradify more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Field service management platforms set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/servicetitan-vs-tradify" publisher: "Brandwave" --- # ServiceTitan vs Tradify: Which is more popular in New Zealand? Is ServiceTitan or Tradify more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Field service management platforms set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: ServiceTitan and Tradify - **Competitive set**: Field service management platforms - **Market**: New Zealand - **Month measured**: Sep 2026 - **ServiceTitan Share of Search**: 0.9% - **Tradify Share of Search**: 44.7% ## Is ServiceTitan or Tradify more popular in search? - In September 2026, Tradify had more branded searches than ServiceTitan among field service management platforms in New Zealand. Tradify had about 4,450 branded searches, while ServiceTitan had 90. Tradify made up 44.7% of all field service management platform searches we track, and ServiceTitan accounted for 0.9%. - Tradify was ahead of ServiceTitan in every measured month of the 11 months ending September 2026. - Across the 11 months ending September 2026, ServiceTitan’s share of searches among field service management platforms in New Zealand moved from 1% to 0.9%, and its estimated monthly branded searches held steady at 90. - Across the 11 months ending September 2026, Tradify’s share of searches among field service management platforms in New Zealand moved from 41% to 44.7%, and its estimated monthly branded searches moved from 3.7K to 4.5K. ## Top field service management platforms in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Tradify was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. ServiceTitan was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews. Tradify was listed before ServiceTitan in three out of four answers that named either. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Tradify | 1st | 3 of 3 | 0 of 2 | 3 of 5 | | Fergus | 2nd | 3 of 3 | 0 of 2 | 3 of 5 | | ServiceM8 | 3rd | 3 of 3 | 0 of 2 | 3 of 5 | | Simpro | 3rd | 2 of 3 | 1 of 2 | 3 of 5 | | NextMinute | 5th | 1 of 3 | 1 of 2 | 2 of 5 | | Jobber | 6th | 0 of 3 | 2 of 2 | 2 of 5 | | ServiceTitan | 7th | 0 of 3 | 1 of 2 | 1 of 5 | | Housecall Pro | 8th | 0 of 3 | 1 of 2 | 1 of 5 | | Kickserv | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about field service management platforms - Asked ChatGPT "Which field service management platform should I use in New Zealand?": 1. Tradify, 2. Fergus, 3. ServiceM8, 4. Simpro - Asked ChatGPT "What are the best field service management platforms in New Zealand?": 1. Tradify, 2. Fergus, 3. ServiceM8, 4. NextMinute - Asked ChatGPT "What's the best field service management platform in New Zealand for trades jobs?": 1. Tradify, 2. Fergus, 3. ServiceM8, 4. Simpro - Searched Google, AI Overview "field service management software": 1. Simpro, 2. ServiceTitan, 3. Jobber, 4. Housecall Pro - Searched Google, AI Overview "job scheduling software": 1. NextMinute, 2. Jobber Not named in any answer: Kickserv. Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026. ## How did search popularity change for New Zealand field service management platforms in September 2026? - In September 2026, Tradify overtook Jobber to become the leader among field service management platforms in New Zealand, with 44.7% of the searches. - In September 2026, ServiceTitan gained share of searches among field service management platforms in New Zealand, from 0.18% to 0.9%. ## How has branded search for ServiceTitan and Tradify changed in New Zealand over the last 12 months? | Month | ServiceTitan estimated searches | ServiceTitan Share of Search | ServiceTitan rank | Tradify estimated searches | Tradify Share of Search | Tradify rank | | --- | --- | --- | --- | --- | --- | --- | | Nov 2025 | 90 | 1% | 7 | 3.7K | 41% | 1 | | Dec 2025 | 70 | 1% | 7 | 3K | 43.3% | 1 | | Jan 2026 | 90 | 0.96% | 7 | 4.5K | 47.5% | 1 | | Feb 2026 | 90 | 0.91% | 7 | 4.5K | 45.3% | 1 | | Mar 2026 | 70 | 0.59% | 7 | 5.5K | 46.7% | 1 | | Apr 2026 | 70 | 0.7% | 7 | 4.5K | 44.8% | 1 | | May 2026 | 70 | 0.65% | 7 | 5.5K | 50.7% | 1 | | Jun 2026 | 70 | 0.68% | 7 | 4.5K | 43.6% | 1 | | Jul 2026 | 70 | 0.72% | 7 | 4.4K | 45.7% | 1 | | Aug 2026 | 50 | 0.18% | 7 | 4.4K | 16.4% | 2 | | Sep 2026 | 90 | 0.9% | 7 | 4.5K | 44.7% | 1 | | Oct 2026 | — | — | — | — | — | — | ## How are ServiceTitan’s and Tradify’s branded searches counted? Brandwave collects information about searches that people make online using ServiceTitan’s and Tradify’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **ServiceTitan**: Measured on the search term “servicetitan”. - **Tradify**: Measured on the search terms “Tradify”, “tradify app” and “tradifyhq”, summed into one figure. - [ServiceTitan profile](/demand/nz/brands/servicetitan) - [Tradify profile](/demand/nz/brands/tradify) - [All field service management platforms in New Zealand](/demand/nz/categories/nz-field-service-management-platforms): The set both shares are measured inside, 9 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is ServiceTitan or Tradify more popular in search? In September 2026, Tradify had more branded searches than ServiceTitan among field service management platforms in New Zealand. Tradify had about 4,450 branded searches, while ServiceTitan had 90. Tradify made up 44.7% of all field service management platform searches we track, and ServiceTitan accounted for 0.9%. ## Cite this page Brandwave. "ServiceTitan vs Tradify: Which is more popular in New Zealand?". https://gobrandwave.com/demand/nz/compare/servicetitan-vs-tradify This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/servicetitan-vs-tradify. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.