---
title: "Saben vs Status Anxiety: Which is more popular by branded search in New Zealand?"
description: "Which is more popular in search, Saben or Status Anxiety? Compare estimated monthly branded-search demand and Share of Search inside the Handbag brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/saben-vs-status-anxiety"
publisher: "Brandwave"
---

# Saben vs Status Anxiety: Which is more popular by branded search in New Zealand?

Which is more popular in search, Saben or Status Anxiety? Compare estimated monthly branded-search demand and Share of Search inside the Handbag brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Saben and Status Anxiety
- **Competitive set**: Handbag brands
- **Market**: New Zealand
- **Month measured**: Aug 2026
- **Saben Share of Search**: 10.3%
- **Status Anxiety Share of Search**: 10.5%

## Which is more popular in search, Saben or Status Anxiety?

- In August 2026, Saben and Status Anxiety were level on Share of Search among handbag brands in New Zealand, with an estimated 14.9K versus 15.2K branded searches, at 10.3% and 10.5% estimated Share of Search.
- The lead changed hands 6 times in the 11 months ending August 2026: Saben took it in November 2025, Status Anxiety took it in December 2025, Saben took it in February 2026, Status Anxiety took it in March 2026, Saben took it in May 2026, Status Anxiety took it in July 2026.
- Across the 11 months ending August 2026, Saben’s estimated Share of Search among handbag brands in New Zealand moved from 11.6% to 10.3%, and its estimated monthly branded searches moved from 14.6K to 14.9K.
- Across the 11 months ending August 2026, Status Anxiety’s estimated Share of Search among handbag brands in New Zealand moved from 11.8% to 10.5%, and its estimated monthly branded searches moved from 14.8K to 15.2K.

## How did search popularity change for New Zealand handbag brands in August 2026?

- In August 2026, Saben gained estimated Share of Search among handbag brands in New Zealand, from 8.9% to 10.3%.
- In August 2026, Status Anxiety gained estimated Share of Search among handbag brands in New Zealand, from 9.1% to 10.5%.

## Month by month

| Month | Saben estimated searches | Saben Share of Search | Saben rank | Status Anxiety estimated searches | Status Anxiety Share of Search | Status Anxiety rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 14.6K | 11.6% | 4 | 14.8K | 11.8% | 3 |
| Nov 2025 | 24.9K | 15.7% | 2 | 23.8K | 14.9% | 3 |
| Dec 2025 | 16.5K | 9.7% | 5 | 22.8K | 13.4% | 3 |
| Jan 2026 | 13.8K | 9.9% | 4 | 15.4K | 11% | 3 |
| Feb 2026 | 13.2K | 11.8% | 3 | 11.3K | 10% | 4 |
| Mar 2026 | 13.1K | 10.7% | 4 | 14.6K | 11.9% | 3 |
| Apr 2026 | 12K | 9.6% | 4 | 12.6K | 10.1% | 3 |
| May 2026 | 16.4K | 12% | 3 | 12.7K | 9.2% | 4 |
| Jun 2026 | 17.3K | 11.4% | 3 | 16.1K | 10.6% | 4 |
| Jul 2026 | 12.5K | 8.9% | 4 | 12.8K | 9.1% | 3 |
| Aug 2026 | 14.9K | 10.3% | 4 | 15.2K | 10.5% | 3 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Saben’s and Status Anxiety’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Saben**: Measured on the search terms “saben”, “saben bag”, “saben beatrice”, “saben big sis tilly”, “saben briefcase”, “saben co nz”, “saben coco”, “saben delilah wallet”, “saben frankie”, “saben matilda”, “saben near me”, “saben nikko”, “saben nz”, “saben odile”, “saben outlet”, “saben parker”, “saben parker briefcase”, “saben rebe”, “saben roma”, “saben sam wallet”, “saben tilly”, “saben tilly big sis”, “saben tilly crossbody”, “saben tote”, “saben wallet” and “saben winona”, summed into one figure.
- **Status Anxiety**: Measured on the search terms “purse status anxiety”, “status anxiety”, “status anxiety bag”, “status anxiety bag sale”, “status anxiety belt”, “status anxiety card holder”, “status anxiety crossbody bag”, “status anxiety force of being”, “status anxiety force of being bag”, “status anxiety last mountains bag”, “status anxiety leather bag”, “status anxiety mens wallet”, “status anxiety nappy bag”, “status anxiety near me”, “status anxiety nz”, “status anxiety plunder”, “status anxiety plunder bag”, “status anxiety purse”, “status anxiety sale”, “status anxiety shoulder bag”, “status anxiety sunglasses”, “status anxiety tote”, “status anxiety tote bag”, “status anxiety wallet”, “statusanxiety”, “statusanxiety com au” and “statusanxiety nz”, summed into one figure.

- [Saben profile](/demand/nz/brands/saben)
- [Status Anxiety profile](/demand/nz/brands/status-anxiety)
- [All handbag brands in New Zealand](/demand/nz/categories/nz-handbag-brands): The set both shares are measured inside, 8 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Saben or Status Anxiety?

In August 2026, Saben and Status Anxiety were level on Share of Search among handbag brands in New Zealand, with an estimated 14.9K versus 15.2K branded searches, at 10.3% and 10.5% estimated Share of Search.

## Cite this page

Brandwave. "Saben vs Status Anxiety: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/saben-vs-status-anxiety

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/saben-vs-status-anxiety. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
