--- title: "Rutherford Hotel Nelson vs The Hotel Nelson: Which is more popular by branded search in New Zealand?" description: "Which is more popular in search, Rutherford Hotel Nelson or The Hotel Nelson? Compare estimated monthly branded-search demand and Share of Search inside the Nelson hotels and accommodation set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/rutherford-hotel-nelson-vs-the-hotel-nelson" publisher: "Brandwave" --- # Rutherford Hotel Nelson vs The Hotel Nelson: Which is more popular by branded search in New Zealand? Which is more popular in search, Rutherford Hotel Nelson or The Hotel Nelson? Compare estimated monthly branded-search demand and Share of Search inside the Nelson hotels and accommodation set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Rutherford Hotel Nelson and The Hotel Nelson - **Competitive set**: Nelson hotels and accommodation - **Market**: New Zealand - **Month measured**: Aug 2026 - **Rutherford Hotel Nelson Share of Search**: 47.7% - **The Hotel Nelson Share of Search**: 30.5% ## Which is more popular in search, Rutherford Hotel Nelson or The Hotel Nelson? - In August 2026, Rutherford Hotel Nelson had more branded searches than The Hotel Nelson among nelson hotels and accommodation in New Zealand. Rutherford Hotel Nelson was estimated to have 3K branded searches compared to The Hotel Nelson’s 1.9K, and held a 47.7% Share of Search versus The Hotel Nelson’s 30.5%. - Rutherford Hotel Nelson was ahead of The Hotel Nelson in every measured month of the 11 months ending August 2026. - Across the 11 months ending August 2026, Rutherford Hotel Nelson’s estimated Share of Search among nelson hotels and accommodation in New Zealand moved from 46.3% to 47.7%, and its estimated monthly branded searches moved from 4.1K to 3K. - Across the 11 months ending August 2026, The Hotel Nelson’s estimated Share of Search among nelson hotels and accommodation in New Zealand moved from 32.8% to 30.5%, and its estimated monthly branded searches moved from 2.9K to 1.9K. ## How did search popularity change for New Zealand nelson hotels and accommodation in August 2026? - In August 2026, Rutherford Hotel Nelson lost estimated Share of Search among nelson hotels and accommodation in New Zealand, from 49.3% to 47.7%. - In August 2026, The Hotel Nelson lost estimated Share of Search among nelson hotels and accommodation in New Zealand, from 31.5% to 30.5%. ## Month by month | Month | Rutherford Hotel Nelson estimated searches | Rutherford Hotel Nelson Share of Search | Rutherford Hotel Nelson rank | The Hotel Nelson estimated searches | The Hotel Nelson Share of Search | The Hotel Nelson rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 4.1K | 46.3% | 1 | 2.9K | 32.8% | 2 | | Nov 2025 | 4.3K | 44.5% | 1 | 3.6K | 36.9% | 2 | | Dec 2025 | 5.1K | 47.9% | 1 | 3.6K | 34% | 2 | | Jan 2026 | 4.2K | 42.9% | 1 | 2.9K | 29.6% | 2 | | Feb 2026 | 4.3K | 44.1% | 1 | 2.9K | 30.1% | 2 | | Mar 2026 | 5K | 48.5% | 1 | 2.9K | 28% | 2 | | Apr 2026 | 3K | 43.3% | 1 | 2.4K | 35.3% | 2 | | May 2026 | 3.1K | 49.5% | 1 | 1.9K | 30.4% | 2 | | Jun 2026 | 3K | 49.6% | 1 | 1.9K | 32.1% | 2 | | Jul 2026 | 3K | 49.3% | 1 | 1.9K | 31.5% | 2 | | Aug 2026 | 3K | 47.7% | 1 | 1.9K | 30.5% | 2 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using Rutherford Hotel Nelson’s and The Hotel Nelson’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Rutherford Hotel Nelson**: Measured on the search terms “rutherford hotel”, “rutherford hotel accommodation”, “rutherford hotel nelson”, “rutherford hotel nelson a heritage hotel”, “rutherford hotel nelson nelson” and “the rutherford hotel”, summed into one figure. - **The Hotel Nelson**: Measured on the search terms “the hotel nelson”, “the hotel nelson hotel” and “the hotel nelson nelson”, summed into one figure. - [Rutherford Hotel Nelson profile](/demand/nz/brands/rutherford-hotel-nelson) - [The Hotel Nelson profile](/demand/nz/brands/the-hotel-nelson) - [All nelson hotels and accommodation in New Zealand](/demand/nz/categories/nz-nelson-hotels): The set both shares are measured inside, 4 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, Rutherford Hotel Nelson or The Hotel Nelson? In August 2026, Rutherford Hotel Nelson had more branded searches than The Hotel Nelson among nelson hotels and accommodation in New Zealand. Rutherford Hotel Nelson was estimated to have 3K branded searches compared to The Hotel Nelson’s 1.9K, and held a 47.7% Share of Search versus The Hotel Nelson’s 30.5%. ## Cite this page Brandwave. "Rutherford Hotel Nelson vs The Hotel Nelson: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/rutherford-hotel-nelson-vs-the-hotel-nelson This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/rutherford-hotel-nelson-vs-the-hotel-nelson. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.