--- title: "Royal Kludge vs Wooting: Which is searched more in New Zealand?" description: "Is Royal Kludge or Wooting more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Mechanical keyboard brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/royal-kludge-vs-wooting" publisher: "Brandwave" --- # Royal Kludge vs Wooting: Which is searched more in New Zealand? Is Royal Kludge or Wooting more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Mechanical keyboard brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Royal Kludge and Wooting - **Competitive set**: Mechanical keyboard brands - **Market**: New Zealand - **Month measured**: Sep 2026 - **Royal Kludge Share of Search**: 2.5% - **Wooting Share of Search**: 29.9% ## Is Royal Kludge or Wooting more popular in search? - In September 2026, Wooting had more branded searches than Royal Kludge among mechanical keyboard brands in New Zealand. Wooting had about 1,300 branded searches, while Royal Kludge had 110. Wooting made up 29.9% of all mechanical keyboard brand searches we track, and Royal Kludge accounted for 2.5%. - Wooting was ahead of Royal Kludge in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Royal Kludge’s share of searches among mechanical keyboard brands in New Zealand moved from 3.3% to 2.5%, and its estimated monthly branded searches moved from 140 to 110. - Across the 12 months ending September 2026, Wooting’s share of searches among mechanical keyboard brands in New Zealand moved from 23.5% to 29.9%, and its estimated monthly branded searches moved from 1K to 1.3K. ## Top mechanical keyboard brands in ChatGPT and Google AI Overviews In three ChatGPT questions and one Google AI Overview, Wooting appeared in all four answers. Royal Kludge did not appear in any of the four answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Keychron | 1st | 3 of 3 | 0 of 1 | 3 of 4 | | Logitech | 2nd | 3 of 3 | 1 of 1 | 4 of 4 | | Wooting | 3rd | 3 of 3 | 1 of 1 | 4 of 4 | | Ducky | 4th | 2 of 3 | 0 of 1 | 2 of 4 | | Akko | 5th | 1 of 3 | 0 of 1 | 1 of 4 | | EPOMAKER | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 | | NuPhy | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 | | Royal Kludge | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 | ## Every AI answer about mechanical keyboard brands - Asked ChatGPT "Which mechanical keyboard brand should I buy in New Zealand?": 1. Keychron, 2. Logitech, 3. Ducky, 4. Wooting - Asked ChatGPT "What are the best mechanical keyboard brands in New Zealand?": 1. Keychron, 2. Logitech, 3. Ducky, 4. Wooting, 5. Akko - Asked ChatGPT "What's the best mechanical keyboard brand in New Zealand for gaming and typing?": 1. Keychron, 2. Wooting, 3. Logitech - Searched Google, AI Overview "gaming keyboard nz": 1. Logitech, 2. Wooting Not named in any answer: EPOMAKER, NuPhy and Royal Kludge. Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026. ## How did search popularity change for New Zealand mechanical keyboard brands in September 2026? - In September 2026, Wooting gained share of searches among mechanical keyboard brands in New Zealand, from 26.3% to 29.9%. - Estimated monthly branded searches for Royal Kludge in New Zealand fell 21.4% over 12 measured months, from 140 to 110 in September 2026. ## Month by month | Month | Royal Kludge estimated searches | Royal Kludge Share of Search | Royal Kludge rank | Wooting estimated searches | Wooting Share of Search | Wooting rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 140 | 3.3% | 8 | 1K | 23.5% | 2 | | Nov 2025 | 170 | 3.3% | 8 | 1.6K | 30.9% | 2 | | Dec 2025 | 170 | 3.5% | 8 | 1.6K | 33.1% | 2 | | Jan 2026 | 110 | 2.4% | 8 | 1.3K | 28.9% | 2 | | Feb 2026 | 110 | 2.9% | 8 | 1.3K | 34.8% | 2 | | Mar 2026 | 110 | 2.5% | 8 | 1.3K | 29.2% | 2 | | Apr 2026 | 140 | 3% | 8 | 1.3K | 28.2% | 2 | | May 2026 | 110 | 2.6% | 8 | 1.3K | 30.3% | 2 | | Jun 2026 | 90 | 2% | 8 | 1.3K | 28.6% | 2 | | Jul 2026 | 140 | 3% | 8 | 1.3K | 27.5% | 2 | | Aug 2026 | 140 | 2.8% | 8 | 1.3K | 26.3% | 2 | | Sep 2026 | 110 | 2.5% | 8 | 1.3K | 29.9% | 2 | ## How each brand is measured Brandwave collects information about searches that people make online using Royal Kludge’s and Wooting’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Royal Kludge**: Measured on the search term “royal kludge”. - **Wooting**: Measured on the search term “wooting”. - [Royal Kludge profile](/demand/nz/brands/royal-kludge) - [Wooting profile](/demand/nz/brands/wooting) - [All mechanical keyboard brands in New Zealand](/demand/nz/categories/nz-mechanical-keyboard-brands): The set both shares are measured inside, 8 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Royal Kludge or Wooting more popular in search? In September 2026, Wooting had more branded searches than Royal Kludge among mechanical keyboard brands in New Zealand. Wooting had about 1,300 branded searches, while Royal Kludge had 110. Wooting made up 29.9% of all mechanical keyboard brand searches we track, and Royal Kludge accounted for 2.5%. ## Cite this page Brandwave. "Royal Kludge vs Wooting: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/compare/royal-kludge-vs-wooting This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/royal-kludge-vs-wooting. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.