---
title: "Roku vs Sky Pod: Which is more popular by branded search in New Zealand?"
description: "Which is more popular in search, Roku or Sky Pod? Compare estimated monthly branded-search demand and Share of Search inside the Streaming device brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/roku-vs-sky-pod"
publisher: "Brandwave"
---

# Roku vs Sky Pod: Which is more popular by branded search in New Zealand?

Which is more popular in search, Roku or Sky Pod? Compare estimated monthly branded-search demand and Share of Search inside the Streaming device brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Roku and Sky Pod
- **Competitive set**: Streaming device brands
- **Market**: New Zealand
- **Month measured**: Aug 2026
- **Roku Share of Search**: 6.1%
- **Sky Pod Share of Search**: 0.04%

## Which is more popular in search, Roku or Sky Pod?

- In August 2026, Roku had more branded searches than Sky Pod among streaming device brands in New Zealand. Roku was estimated to have 3.2K branded searches compared to Sky Pod’s 20, and held a 6.1% Share of Search versus Sky Pod’s 0.04%.
- Roku was ahead of Sky Pod in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Roku’s estimated Share of Search among streaming device brands in New Zealand moved from 7.2% to 6.1%, and its estimated monthly branded searches moved from 2.9K to 3.2K.
- Across the 11 months ending August 2026, Sky Pod’s estimated Share of Search among streaming device brands in New Zealand moved from 0.1% to 0.04%, and its estimated monthly branded searches moved from 40 to 20.

## How did search popularity change for New Zealand streaming device brands in August 2026?

- Estimated monthly branded searches for Roku in New Zealand rose 10.5% over 11 measured months, from 2.9K to 3.2K in August 2026.
- Estimated monthly branded searches for Sky Pod in New Zealand fell 50% over 11 measured months, from 40 to 20 in August 2026.

## Month by month

| Month | Roku estimated searches | Roku Share of Search | Roku rank | Sky Pod estimated searches | Sky Pod Share of Search | Sky Pod rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 2.9K | 7.2% | 4 | 40 | 0.1% | 5 |
| Nov 2025 | 2.4K | 6.1% | 4 | 40 | 0.1% | 5 |
| Dec 2025 | 2.5K | 6.2% | 4 | 30 | 0.07% | 5 |
| Jan 2026 | 3K | 7.2% | 3 | 20 | 0.05% | 5 |
| Feb 2026 | 2.4K | 6.3% | 4 | 30 | 0.08% | 5 |
| Mar 2026 | 2.8K | 6.3% | 4 | 20 | 0.05% | 5 |
| Apr 2026 | 3.7K | 7.9% | 4 | 30 | 0.06% | 5 |
| May 2026 | 3.7K | 6.5% | 4 | 30 | 0.05% | 5 |
| Jun 2026 | 4.2K | 5.5% | 4 | 30 | 0.04% | 5 |
| Jul 2026 | 4.1K | 5.9% | 4 | 40 | 0.06% | 5 |
| Aug 2026 | 3.2K | 6.1% | 4 | 20 | 0.04% | 5 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Roku’s and Sky Pod’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Roku**: Measured on the search terms “avatar roku”, “roku”, “roku channel”, “roku chromecast”, “roku com”, “roku near me”, “roku nz”, “roku online”, “roku stick”, “roku streaming device”, “roku streaming stick”, “roku streaming stick 4k”, “roku tv”, “roku tv box”, “roku ultra”, “tcl roku tv” and “the roku channel”, summed into one figure.
- **Sky Pod**: Measured on the search term “sky pod cost”.

- [Roku profile](/demand/nz/brands/roku)
- [Sky Pod profile](/demand/nz/brands/sky-pod)
- [All streaming device brands in New Zealand](/demand/nz/categories/nz-streaming-device-brands): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Roku or Sky Pod?

In August 2026, Roku had more branded searches than Sky Pod among streaming device brands in New Zealand. Roku was estimated to have 3.2K branded searches compared to Sky Pod’s 20, and held a 6.1% Share of Search versus Sky Pod’s 0.04%.

## Cite this page

Brandwave. "Roku vs Sky Pod: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/roku-vs-sky-pod

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/roku-vs-sky-pod. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.