--- title: "Rinnai vs Toshiba: Which is more popular by branded search in New Zealand?" description: "Which is more popular in search, Rinnai or Toshiba? Compare estimated monthly branded-search demand and Share of Search inside the Heat pump brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/rinnai-vs-toshiba" publisher: "Brandwave" --- # Rinnai vs Toshiba: Which is more popular by branded search in New Zealand? Which is more popular in search, Rinnai or Toshiba? Compare estimated monthly branded-search demand and Share of Search inside the Heat pump brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Rinnai and Toshiba - **Competitive set**: Heat pump brands - **Market**: New Zealand - **Month measured**: Aug 2026 - **Rinnai Share of Search**: 25.7% - **Toshiba Share of Search**: 2.1% ## Which is more popular in search, Rinnai or Toshiba? - In August 2026, Rinnai had more branded searches than Toshiba among heat pump brands in New Zealand. Rinnai was estimated to have 8.3K branded searches compared to Toshiba’s 660, and held a 25.7% Share of Search versus Toshiba’s 2.1%. - Rinnai was ahead of Toshiba in every measured month of the 11 months ending August 2026. - Across the 11 months ending August 2026, Rinnai’s estimated Share of Search among heat pump brands in New Zealand moved from 26.7% to 25.7%, and its estimated monthly branded searches moved from 6.8K to 8.3K. - Across the 11 months ending August 2026, Toshiba’s estimated Share of Search among heat pump brands in New Zealand held steady at 2.1%, and its estimated monthly branded searches moved from 530 to 660. ## How did search popularity change for New Zealand heat pump brands in August 2026? - In August 2026, Rinnai overtook Midea to take the highest estimated Share of Search among heat pump brands in New Zealand, at 25.7%. - Toshiba’s estimated Share of Search among heat pump brands in New Zealand has lost ground for 3 months in a row, from 2.9% to 2.1% in August 2026. ## Month by month | Month | Rinnai estimated searches | Rinnai Share of Search | Rinnai rank | Toshiba estimated searches | Toshiba Share of Search | Toshiba rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 6.8K | 26.7% | 1 | 530 | 2.1% | 7 | | Nov 2025 | 5.8K | 19.4% | 2 | 570 | 1.9% | 7 | | Dec 2025 | 4.9K | 18% | 3 | 570 | 2.1% | 7 | | Jan 2026 | 5.4K | 20% | 2 | 590 | 2.2% | 7 | | Feb 2026 | 6.7K | 25.5% | 1 | 570 | 2.2% | 7 | | Mar 2026 | 7.2K | 25.1% | 1 | 570 | 2% | 7 | | Apr 2026 | 7.2K | 22.9% | 1 | 990 | 3.2% | 7 | | May 2026 | 8K | 24.2% | 1 | 970 | 2.9% | 7 | | Jun 2026 | 8.3K | 23.9% | 1 | 970 | 2.8% | 7 | | Jul 2026 | 8.9K | 23.3% | 2 | 970 | 2.5% | 7 | | Aug 2026 | 8.3K | 25.7% | 1 | 660 | 2.1% | 7 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using Rinnai’s and Toshiba’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Rinnai**: Measured on the search terms “rinnai”, “rinnai 180l hot water cylinder”, “rinnai a26”, “rinnai air conditioner”, “rinnai co nz”, “rinnai dehumidifier”, “rinnai gas fires”, “rinnai gas heater”, “rinnai gas hot water”, “rinnai heat pump”, “rinnai heat pump hot water”, “rinnai heater”, “rinnai hot water”, “rinnai hot water cylinder”, “rinnai infinity”, “rinnai infinity 24”, “rinnai infinity 26”, “rinnai infinity a26”, “rinnai near me”, “rinnai nz”, “rinnai panel heater”, “rinnai tankless boiler” and “rinnai water heater”, summed into one figure. - **Toshiba**: Measured on the search terms “toshiba air conditioner” and “toshiba heat pump”, summed into one figure. - [Rinnai profile](/demand/nz/brands/rinnai) - [Toshiba profile](/demand/nz/brands/toshiba) - [All heat pump brands in New Zealand](/demand/nz/categories/nz-heat-pump-brands): The set both shares are measured inside, 7 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, Rinnai or Toshiba? In August 2026, Rinnai had more branded searches than Toshiba among heat pump brands in New Zealand. Rinnai was estimated to have 8.3K branded searches compared to Toshiba’s 660, and held a 25.7% Share of Search versus Toshiba’s 2.1%. ## Cite this page Brandwave. "Rinnai vs Toshiba: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/rinnai-vs-toshiba This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/rinnai-vs-toshiba. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.