---
title: "Revlon vs Wet Brush: Which is searched more in New Zealand?"
description: "Is Revlon or Wet Brush more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Hair brush brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/revlon-vs-wet-brush"
publisher: "Brandwave"
---

# Revlon vs Wet Brush: Which is searched more in New Zealand?

Is Revlon or Wet Brush more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Hair brush brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Revlon and Wet Brush
- **Competitive set**: Hair brush brands
- **Market**: New Zealand
- **Month measured**: Sep 2026
- **Revlon Share of Search**: 10%
- **Wet Brush Share of Search**: 2.9%

## Is Revlon or Wet Brush more popular in search?

- In September 2026, Revlon had more branded searches than Wet Brush among hair brush brands in New Zealand. Revlon had about 3,590 branded searches, while Wet Brush had 1,040. Revlon made up 10% of all hair brush brand searches we track, and Wet Brush accounted for 2.9%.
- Revlon was ahead of Wet Brush in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Revlon’s share of searches among hair brush brands in New Zealand moved from 11.8% to 10%, and its estimated monthly branded searches moved from 3.8K to 3.6K.
- Across the 12 months ending September 2026, Wet Brush’s share of searches among hair brush brands in New Zealand moved from 3% to 2.9%, and its estimated monthly branded searches moved from 980 to 1K.

## Top hair brush brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Wet Brush was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. Revlon did not appear in any of the five answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Tangle Teezer | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| Wet Brush | 2nd | 2 of 3 | 2 of 2 | 4 of 5 |
| Denman | 3rd | 3 of 3 | 1 of 2 | 4 of 5 |
| Mason Pearson | 4th | 2 of 3 | 1 of 2 | 3 of 5 |
| ghd | 5th | 2 of 3 | 0 of 2 | 2 of 5 |
| Dyson | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Revlon | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Kent | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about hair brush brands

- Asked ChatGPT "Which hair brush brand should I buy in New Zealand?": 1. Tangle Teezer, 2. Denman, 3. Mason Pearson, 4. ghd
- Asked ChatGPT "What are the best hair brush brands in New Zealand?": 1. Tangle Teezer, 2. Wet Brush, 3. Denman, 4. ghd, 5. Mason Pearson
- Asked ChatGPT "What's the best hair brush brand in New Zealand for detangling hair?": 1. Tangle Teezer, 2. Wet Brush, 3. Denman
- Searched Google, AI Overview "best hair brush": 1. Wet Brush, 2. Denman, 3. Mason Pearson, 4. Tangle Teezer
- Searched Google, AI Overview "detangling hair brush": 1. Tangle Teezer, 2. Wet Brush

Not named in any answer: Dyson, Revlon and Kent.

Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026.

## How did search popularity change for New Zealand hair brush brands in September 2026?

- In September 2026, Revlon lost share of searches among hair brush brands in New Zealand, from 12.2% to 10%.

## Month by month

| Month | Revlon estimated searches | Revlon Share of Search | Revlon rank | Wet Brush estimated searches | Wet Brush Share of Search | Wet Brush rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 3.8K | 11.8% | 2 | 980 | 3% | 4 |
| Nov 2025 | 3.9K | 7.3% | 2 | 1.4K | 2.6% | 4 |
| Dec 2025 | 3.8K | 8.2% | 2 | 1.4K | 3% | 4 |
| Jan 2026 | 3.2K | 11% | 2 | 1K | 3.5% | 4 |
| Feb 2026 | 3K | 12.2% | 2 | 850 | 3.5% | 4 |
| Mar 2026 | 3.4K | 12.5% | 2 | 1K | 3.8% | 4 |
| Apr 2026 | 3K | 11.2% | 2 | 1K | 3.8% | 4 |
| May 2026 | 3.2K | 10.6% | 2 | 980 | 3.2% | 5 |
| Jun 2026 | 3.3K | 11.1% | 2 | 980 | 3.3% | 5 |
| Jul 2026 | 3.8K | 11.4% | 2 | 1.3K | 3.9% | 4 |
| Aug 2026 | 4K | 12.2% | 2 | 930 | 2.8% | 4 |
| Sep 2026 | 3.6K | 10% | 2 | 1K | 2.9% | 4 |

## How each brand is measured

Brandwave collects information about searches that people make online using Revlon’s and Wet Brush’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Revlon**: Measured on the search terms “revlon”, “revlon colorstay”, “revlon colorstay eyeliner”, “revlon colorstay lipstick”, “revlon concealer”, “revlon creme lipstick”, “revlon foundation”, “revlon lip”, “revlon lip liner”, “revlon mascara” and “revlon nail polish”, summed into one figure.
- **Wet Brush**: Measured on the search terms “wet brush” and “wet brush hairbrush”, summed into one figure.

- [Revlon profile](/demand/nz/brands/revlon)
- [Wet Brush profile](/demand/nz/brands/wet-brush)
- [All hair brush brands in New Zealand](/demand/nz/categories/nz-hair-brush-brands): The set both shares are measured inside, 8 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Revlon or Wet Brush more popular in search?

In September 2026, Revlon had more branded searches than Wet Brush among hair brush brands in New Zealand. Revlon had about 3,590 branded searches, while Wet Brush had 1,040. Revlon made up 10% of all hair brush brand searches we track, and Wet Brush accounted for 2.9%.

## Cite this page

Brandwave. "Revlon vs Wet Brush: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/compare/revlon-vs-wet-brush

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/revlon-vs-wet-brush. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
