---
title: "ReSound vs Signia: Which is more popular by branded search in New Zealand?"
description: "Which is more popular in search, ReSound or Signia? Compare estimated monthly branded-search demand and Share of Search inside the Hearing aid brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/resound-vs-signia"
publisher: "Brandwave"
---

# ReSound vs Signia: Which is more popular by branded search in New Zealand?

Which is more popular in search, ReSound or Signia? Compare estimated monthly branded-search demand and Share of Search inside the Hearing aid brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: ReSound and Signia
- **Competitive set**: Hearing aid brands
- **Market**: New Zealand
- **Month measured**: Aug 2026
- **ReSound Share of Search**: 16.6%
- **Signia Share of Search**: 6.8%

## Which is more popular in search, ReSound or Signia?

- In August 2026, ReSound had more branded searches than Signia among hearing aid brands in New Zealand. ReSound was estimated to have 510 branded searches compared to Signia’s 210, and held a 16.6% Share of Search versus Signia’s 6.8%.
- ReSound was ahead of Signia in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, ReSound’s estimated Share of Search among hearing aid brands in New Zealand moved from 17.5% to 16.6%, and its estimated monthly branded searches moved from 590 to 510.
- Across the 11 months ending August 2026, Signia’s estimated Share of Search among hearing aid brands in New Zealand moved from 6.2% to 6.8%, and its estimated monthly branded searches held steady at 210.

## How did search popularity change for New Zealand hearing aid brands in August 2026?

- In August 2026, ReSound lost estimated Share of Search among hearing aid brands in New Zealand, from 18.2% to 16.6%.
- In August 2026, Signia lost estimated Share of Search among hearing aid brands in New Zealand, from 7.3% to 6.8%.

## Month by month

| Month | ReSound estimated searches | ReSound Share of Search | ReSound rank | Signia estimated searches | Signia Share of Search | Signia rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 590 | 17.5% | 2 | 210 | 6.2% | 4 |
| Nov 2025 | 580 | 20.3% | 2 | 170 | 5.9% | 4 |
| Dec 2025 | 540 | 19.9% | 2 | 170 | 6.3% | 4 |
| Jan 2026 | 580 | 20.1% | 2 | 170 | 5.9% | 5 |
| Feb 2026 | 610 | 18.8% | 2 | 260 | 8% | 4 |
| Mar 2026 | 640 | 18.1% | 2 | 260 | 7.4% | 5 |
| Apr 2026 | 520 | 17.5% | 3 | 210 | 7.1% | 4 |
| May 2026 | 610 | 16.8% | 3 | 390 | 10.7% | 4 |
| Jun 2026 | 570 | 19.5% | 2 | 210 | 7.2% | 5 |
| Jul 2026 | 520 | 18.2% | 3 | 210 | 7.3% | 4 |
| Aug 2026 | 510 | 16.6% | 2 | 210 | 6.8% | 4 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using ReSound’s and Signia’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **ReSound**: Measured on the search terms “resound”, “resound com”, “resound compatible phones”, “resound hearing aid” and “resound near me”, summed into one figure.
- **Signia**: Measured on the search term “signia hearing aid”.

- [ReSound profile](/demand/nz/brands/resound)
- [Signia profile](/demand/nz/brands/signia)
- [All hearing aid brands in New Zealand](/demand/nz/categories/nz-hearing-aid-brands): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, ReSound or Signia?

In August 2026, ReSound had more branded searches than Signia among hearing aid brands in New Zealand. ReSound was estimated to have 510 branded searches compared to Signia’s 210, and held a 16.6% Share of Search versus Signia’s 6.8%.

## Cite this page

Brandwave. "ReSound vs Signia: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/resound-vs-signia

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/resound-vs-signia. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.