---
title: "RB Recruitment vs Tradestaff: Which is more popular in New Zealand?"
description: "Is RB Recruitment or Tradestaff more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Queenstown recruitment agencies set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/rb-recruitment-vs-tradestaff"
publisher: "Brandwave"
---

# RB Recruitment vs Tradestaff: Which is more popular in New Zealand?

Is RB Recruitment or Tradestaff more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Queenstown recruitment agencies set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: RB Recruitment and Tradestaff
- **Competitive set**: Queenstown recruitment agencies
- **Market**: New Zealand
- **Month measured**: Oct 2026
- **RB Recruitment Share of Search**: 0%
- **Tradestaff Share of Search**: 35.6%

## Is RB Recruitment or Tradestaff more popular in search?

- In October 2026, Tradestaff had more branded searches than RB Recruitment among Queenstown recruitment agencies in New Zealand. Tradestaff had about 310 branded searches, while RB Recruitment had 0. Tradestaff made up 35.6% of all Queenstown recruitment agency searches we track, and RB Recruitment accounted for 0%.
- Tradestaff was ahead of RB Recruitment in every measured month of the 12 months ending October 2026.
- Across the 12 months ending October 2026, RB Recruitment’s share of searches among Queenstown recruitment agencies in New Zealand held steady at 0%, and its estimated monthly branded searches held steady at 0.
- Across the 12 months ending October 2026, Tradestaff’s share of searches among Queenstown recruitment agencies in New Zealand moved from 36.4% to 35.6%, and its estimated monthly branded searches moved from 320 to 310.

## Top Queenstown recruitment agencies in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, RB Recruitment and Tradestaff were each mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. RB Recruitment and Tradestaff were each listed first in one of the two answers that named either.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| AddStaff | 1st | 2 of 3 | 1 of 2 | 3 of 5 |
| Remarkable People NZ | 2nd | 3 of 3 | 1 of 2 | 4 of 5 |
| OneStaff | 3rd | 3 of 3 | 1 of 2 | 4 of 5 |
| Brannigans | 4th | 2 of 3 | 0 of 2 | 2 of 5 |
| RB Recruitment | 5th | 1 of 3 | 1 of 2 | 2 of 5 |
| Tradestaff | 6th | 1 of 3 | 1 of 2 | 2 of 5 |
| ALH | 7th | 1 of 3 | 0 of 2 | 1 of 5 |
| NZ Recruit | 8th | 2 of 3 | 0 of 2 | 2 of 5 |
| Blokhaus | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about Queenstown recruitment agencies

- Asked ChatGPT "Which recruitment agency should I hire in Queenstown, New Zealand?": 1. AddStaff, 2. OneStaff, 3. Remarkable People NZ, 4. NZ Recruit
- Asked ChatGPT "What are the best recruitment agencies in Queenstown, New Zealand?": 1. OneStaff, 2. Remarkable People NZ, 3. Tradestaff, 4. Brannigans, 5. ALH, 6. RB Recruitment, 7. NZ Recruit
- Asked ChatGPT "What's the best recruitment agency in Queenstown, New Zealand for staff for a role?": 1. Remarkable People NZ, 2. AddStaff, 3. OneStaff, 4. Brannigans
- Searched Google, AI Overview "queenstown recruitment agencies": 1. OneStaff, 2. Tradestaff, 3. Remarkable People NZ
- Searched Google, AI Overview "recruitment queenstown": 1. AddStaff, 2. RB Recruitment

Not named in any answer: Blokhaus.

Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026.

## How did search popularity change for New Zealand Queenstown recruitment agencies in October 2026?

- In October 2026, Tradestaff gained share of searches among Queenstown recruitment agencies in New Zealand, from 33.8% to 35.6%.
- In October 2026, RB Recruitment lost share of searches among Queenstown recruitment agencies in New Zealand, from 1.3% to 0%.

## How has branded search for RB Recruitment and Tradestaff changed in New Zealand over the last 12 months?

| Month | RB Recruitment estimated searches | RB Recruitment Share of Search | RB Recruitment rank | Tradestaff estimated searches | Tradestaff Share of Search | Tradestaff rank |
| --- | --- | --- | --- | --- | --- | --- |
| Nov 2025 | 0 | 0% | 9 | 320 | 36.4% | 1 |
| Dec 2025 | 10 | 1.1% | 8 | 320 | 34% | 1 |
| Jan 2026 | 10 | 1.2% | 9 | 290 | 34.9% | 1 |
| Feb 2026 | 10 | 1.2% | 9 | 310 | 36.5% | 1 |
| Mar 2026 | 10 | 1.1% | 9 | 330 | 35.1% | 1 |
| Apr 2026 | 10 | 0.82% | 9 | 450 | 36.9% | 1 |
| May 2026 | 10 | 0.61% | 9 | 540 | 32.7% | 2 |
| Jun 2026 | 10 | 0.58% | 9 | 540 | 31.4% | 2 |
| Jul 2026 | 10 | 0.97% | 9 | 360 | 35% | 1 |
| Aug 2026 | 10 | 1.4% | 8 | 260 | 35.6% | 1 |
| Sep 2026 | 10 | 1.3% | 9 | 270 | 33.8% | 1 |
| Oct 2026 | 0 | 0% | 9 | 310 | 35.6% | 1 |

## How are RB Recruitment’s and Tradestaff’s branded searches counted?

Brandwave collects information about searches that people make online using RB Recruitment’s and Tradestaff’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **RB Recruitment**: Measured on the search term “rb recruitment”.
- **Tradestaff**: Measured on the search terms “trade staff recruitment”, “tradestaff”, “tradestaff jobs”, “tradestaff payroll”, “tradestaff queenstown” and “tradestaff recruitment”, summed into one figure.

- [RB Recruitment profile](/demand/nz/brands/rb-recruitment)
- [Tradestaff profile](/demand/nz/brands/tradestaff)
- [All Queenstown recruitment agencies in New Zealand](/demand/nz/locations/queenstown/recruitment-agencies): The set both shares are measured inside, 9 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is RB Recruitment or Tradestaff more popular in search?

In October 2026, Tradestaff had more branded searches than RB Recruitment among Queenstown recruitment agencies in New Zealand. Tradestaff had about 310 branded searches, while RB Recruitment had 0. Tradestaff made up 35.6% of all Queenstown recruitment agency searches we track, and RB Recruitment accounted for 0%.

## Cite this page

Brandwave. "RB Recruitment vs Tradestaff: Which is more popular in New Zealand?". https://gobrandwave.com/demand/nz/compare/rb-recruitment-vs-tradestaff

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/rb-recruitment-vs-tradestaff. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
