---
title: "Ray White vs Tremains Rotorua: Which is searched more in New Zealand?"
description: "Is Ray White or Tremains Rotorua more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Rotorua real estate agencies set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/ray-white-vs-tremains-rotorua"
publisher: "Brandwave"
---

# Ray White vs Tremains Rotorua: Which is searched more in New Zealand?

Is Ray White or Tremains Rotorua more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Rotorua real estate agencies set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Ray White and Tremains Rotorua
- **Competitive set**: Rotorua real estate agencies
- **Market**: New Zealand
- **Month measured**: Sep 2026
- **Ray White Share of Search**: 43.6%
- **Tremains Rotorua Share of Search**: 8.4%

## Is Ray White or Tremains Rotorua more popular in search?

- In September 2026, Ray White had more branded searches than Tremains Rotorua among Rotorua real estate agencies in New Zealand. Ray White had about 1,660 branded searches, while Tremains Rotorua had 320. Ray White made up 43.6% of all Rotorua real estate agency searches we track, and Tremains Rotorua accounted for 8.4%.
- Ray White was ahead of Tremains Rotorua in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Ray White’s share of searches among Rotorua real estate agencies in New Zealand moved from 42% to 43.6%, and its estimated monthly branded searches moved from 1.9K to 1.7K.
- Across the 12 months ending September 2026, Tremains Rotorua’s share of searches among Rotorua real estate agencies in New Zealand moved from 10.9% to 8.4%, and its estimated monthly branded searches moved from 480 to 320.

## Top Rotorua real estate agencies in ChatGPT and Google AI Overviews

In three ChatGPT questions, both Ray White and Tremains Rotorua showed up in all three answers. Ray White was listed before Tremains Rotorua in every answer.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | All answers that named it |
| --- | --- | --- | --- |
| Ray White | 1st | 3 of 3 | 3 of 3 |
| Tremains Rotorua | 2nd | 3 of 3 | 3 of 3 |
| EVES Real Estate | 3rd | 3 of 3 | 3 of 3 |
| Harcourts | 4th | 2 of 3 | 2 of 3 |
| iSellProperty | 5th | 2 of 3 | 2 of 3 |
| First National Real Estate | 6th | 1 of 3 | 1 of 3 |
| Arizto | Not ranked | 0 of 3 | 0 of 3 |
| KEY Real Estate | Not ranked | 0 of 3 | 0 of 3 |
| LJ Hooker | Not ranked | 0 of 3 | 0 of 3 |

## Every AI answer about Rotorua real estate agencies

- Asked ChatGPT "Which real estate agency should I hire in Rotorua, New Zealand?": 1. Ray White, 2. Tremains Rotorua, 3. EVES Real Estate, 4. iSellProperty
- Asked ChatGPT "What are the best real estate agencies in Rotorua, New Zealand?": 1. Ray White, 2. Tremains Rotorua, 3. EVES Real Estate, 4. Harcourts, 5. First National Real Estate, 6. iSellProperty
- Asked ChatGPT "What's the best real estate agency in Rotorua, New Zealand for to sell a house?": 1. Ray White, 2. Tremains Rotorua, 3. EVES Real Estate, 4. Harcourts

Not named in any answer: Arizto, KEY Real Estate and LJ Hooker.

Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026.

## How did search popularity change for New Zealand Rotorua real estate agencies in September 2026?

- In September 2026, Ray White gained share of searches among Rotorua real estate agencies in New Zealand, from 37.5% to 43.6%.
- In September 2026, Tremains Rotorua lost share of searches among Rotorua real estate agencies in New Zealand, from 9.4% to 8.4%.

## Month by month

| Month | Ray White estimated searches | Ray White Share of Search | Ray White rank | Tremains Rotorua estimated searches | Tremains Rotorua Share of Search | Tremains Rotorua rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 1.9K | 42% | 1 | 480 | 10.9% | 5 |
| Nov 2025 | 1.8K | 42.2% | 1 | 480 | 11% | 5 |
| Dec 2025 | 1.4K | 41.3% | 1 | 320 | 9.6% | 5 |
| Jan 2026 | 1.5K | 34.2% | 1 | 480 | 11.2% | 4 |
| Feb 2026 | 1.7K | 37.6% | 1 | 590 | 13.4% | 4 |
| Mar 2026 | 2K | 39.6% | 1 | 590 | 11.9% | 4 |
| Apr 2026 | 1.6K | 37.6% | 1 | 480 | 11.3% | 4 |
| May 2026 | 1.5K | 36.6% | 1 | 480 | 11.4% | 5 |
| Jun 2026 | 1.5K | 38.2% | 1 | 390 | 9.7% | 5 |
| Jul 2026 | 1.6K | 39.1% | 1 | 320 | 7.9% | 5 |
| Aug 2026 | 1.6K | 37.5% | 1 | 390 | 9.4% | 5 |
| Sep 2026 | 1.7K | 43.6% | 1 | 320 | 8.4% | 5 |

## How each brand is measured

Brandwave collects information about searches that people make online using Ray White’s and Tremains Rotorua’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Ray White**: Measured on the search terms “ray white”, “ray white agents”, “ray white rotorua”, “raywhite”, “rwrotorua” and “rwwhangarei”, summed into one figure.
- **Tremains Rotorua**: Measured on the search term “tremains rotorua”.

- [Ray White profile](/demand/nz/brands/ray-white)
- [Tremains Rotorua profile](/demand/nz/brands/tremains-rotorua)
- [All Rotorua real estate agencies in New Zealand](/demand/nz/locations/rotorua/real-estate-agencies): The set both shares are measured inside, 9 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Ray White or Tremains Rotorua more popular in search?

In September 2026, Ray White had more branded searches than Tremains Rotorua among Rotorua real estate agencies in New Zealand. Ray White had about 1,660 branded searches, while Tremains Rotorua had 320. Ray White made up 43.6% of all Rotorua real estate agency searches we track, and Tremains Rotorua accounted for 8.4%.

## Cite this page

Brandwave. "Ray White vs Tremains Rotorua: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/compare/ray-white-vs-tremains-rotorua

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/ray-white-vs-tremains-rotorua. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
