---
title: "Ramp vs SAP Concur: Which is more popular in New Zealand?"
description: "Is Ramp or SAP Concur more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Expense management software set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/ramp-vs-sap-concur"
publisher: "Brandwave"
---

# Ramp vs SAP Concur: Which is more popular in New Zealand?

Is Ramp or SAP Concur more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Expense management software set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Ramp and SAP Concur
- **Competitive set**: Expense management software
- **Market**: New Zealand
- **Month measured**: Oct 2026
- **Ramp Share of Search**: 0.64%
- **SAP Concur Share of Search**: 12%

## Is Ramp or SAP Concur more popular in search?

- In October 2026, SAP Concur had more branded searches than Ramp among expense management software in New Zealand. SAP Concur had about 560 branded searches, while Ramp had 30. SAP Concur made up 12% of all expense management software searches we track, and Ramp accounted for 0.64%.
- SAP Concur was ahead of Ramp in every measured month of the 12 months ending October 2026.
- Across the 12 months ending October 2026, Ramp’s share of searches among expense management software in New Zealand moved from 0.43% to 0.64%, and its estimated monthly branded searches moved from 20 to 30.
- Across the 12 months ending October 2026, SAP Concur’s share of searches among expense management software in New Zealand moved from 14.3% to 12%, and its estimated monthly branded searches moved from 670 to 560.

## Top expense management software in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Ramp was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews. SAP Concur did not appear in any of the five answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Xero Expenses | 1st | 3 of 3 | 0 of 2 | 3 of 5 |
| Dext | 2nd | 3 of 3 | 0 of 2 | 3 of 5 |
| Airwallex | 3rd | 3 of 3 | 1 of 2 | 4 of 5 |
| Expensify | 4th | 2 of 3 | 1 of 2 | 3 of 5 |
| Ramp | 5th | 0 of 3 | 1 of 2 | 1 of 5 |
| Brex | 6th | 0 of 3 | 1 of 2 | 1 of 5 |
| Pleo | 7th | 2 of 3 | 0 of 2 | 2 of 5 |
| SAP Concur | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Emburse | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Weel | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about expense management software

- Asked ChatGPT "Which expense management tool should I use in New Zealand?": 1. Xero Expenses, 2. Dext, 3. Airwallex
- Asked ChatGPT "What are the best expense management tools in New Zealand?": 1. Xero Expenses, 2. Dext, 3. Airwallex, 4. Expensify, 5. Pleo
- Asked ChatGPT "What's the best expense management tool in New Zealand for a small business?": 1. Xero Expenses, 2. Dext, 3. Airwallex, 4. Expensify, 5. Pleo
- Searched Google, AI Overview "best expense app": named none of the brands we track
- Searched Google, AI Overview "spend management tools": 1. Ramp, 2. Brex, 3. Airwallex, 4. Expensify

Not named in any answer: SAP Concur, Emburse and Weel.

Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026.

## How did search popularity change for New Zealand expense management software in October 2026?

- In October 2026, SAP Concur gained share of searches among expense management software in New Zealand, from 11.1% to 12%.
- Estimated monthly branded searches for Ramp in New Zealand rose 50% over 12 measured months, from 20 to 30 in October 2026.

## How has branded search for Ramp and SAP Concur changed in New Zealand over the last 12 months?

| Month | Ramp estimated searches | Ramp Share of Search | Ramp rank | SAP Concur estimated searches | SAP Concur Share of Search | SAP Concur rank |
| --- | --- | --- | --- | --- | --- | --- |
| Nov 2025 | 20 | 0.43% | 9 | 670 | 14.3% | 3 |
| Dec 2025 | 20 | 0.38% | 9 | 570 | 10.7% | 4 |
| Jan 2026 | 20 | 0.47% | 9 | 460 | 10.8% | 4 |
| Feb 2026 | 20 | 0.45% | 9 | 470 | 10.7% | 4 |
| Mar 2026 | 20 | 0.32% | 9 | 680 | 11% | 4 |
| Apr 2026 | 20 | 0.41% | 9 | 470 | 9.6% | 4 |
| May 2026 | 30 | 0.6% | 9 | 550 | 11% | 4 |
| Jun 2026 | 20 | 0.36% | 9 | 680 | 12.2% | 3 |
| Jul 2026 | 20 | 0.41% | 9 | 570 | 11.7% | 3 |
| Aug 2026 | 20 | 0.4% | 9 | 680 | 13.5% | 3 |
| Sep 2026 | 20 | 0.41% | 9 | 540 | 11.1% | 3 |
| Oct 2026 | 30 | 0.64% | 9 | 560 | 12% | 3 |

## How are Ramp’s and SAP Concur’s branded searches counted?

Brandwave collects information about searches that people make online using Ramp’s and SAP Concur’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Ramp**: Measured on the search terms “ramp card” and “ramp expense management”, summed into one figure.
- **SAP Concur**: Measured on the search terms “concur expense”, “concur solutions”, “sap concur”, “sap concur expenses” and “sapconcur”, summed into one figure.

- [Ramp profile](/demand/nz/brands/ramp)
- [SAP Concur profile](/demand/nz/brands/sap-concur)
- [All expense management software in New Zealand](/demand/nz/categories/nz-expense-management-software): The set both shares are measured inside, 10 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Ramp or SAP Concur more popular in search?

In October 2026, SAP Concur had more branded searches than Ramp among expense management software in New Zealand. SAP Concur had about 560 branded searches, while Ramp had 30. SAP Concur made up 12% of all expense management software searches we track, and Ramp accounted for 0.64%.

## Cite this page

Brandwave. "Ramp vs SAP Concur: Which is more popular in New Zealand?". https://gobrandwave.com/demand/nz/compare/ramp-vs-sap-concur

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/ramp-vs-sap-concur. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
