--- title: "Radiance vs Seed: Which is searched more in New Zealand?" description: "Is Radiance or Seed more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Probiotic brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/radiance-vs-seed" publisher: "Brandwave" --- # Radiance vs Seed: Which is searched more in New Zealand? Is Radiance or Seed more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Probiotic brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Radiance and Seed - **Competitive set**: Probiotic brands - **Market**: New Zealand - **Month measured**: Sep 2026 - **Radiance Share of Search**: 0.49% - **Seed Share of Search**: 0.08% ## Is Radiance or Seed more popular in search? - In September 2026, Radiance had more branded searches than Seed among probiotic brands in New Zealand. Radiance had about 60 branded searches, while Seed had 10. Radiance made up 0.49% of all probiotic brand searches we track, and Seed accounted for 0.08%. - Radiance was ahead of Seed in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Radiance’s share of searches among probiotic brands in New Zealand moved from 0.62% to 0.49%, and its estimated monthly branded searches moved from 70 to 60. - Across the 12 months ending September 2026, Seed’s share of searches among probiotic brands in New Zealand moved from 0.09% to 0.08%, and its estimated monthly branded searches held steady at 10. ## Top probiotic brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, neither Radiance nor Seed showed up in any of the five answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Go Healthy | 1st | 3 of 3 | 1 of 2 | 4 of 5 | | Inner Health | 2nd | 2 of 3 | 1 of 2 | 3 of 5 | | Clinicians | 3rd | 2 of 3 | 0 of 2 | 2 of 5 | | BioGaia | 4th | 1 of 3 | 0 of 2 | 1 of 5 | | Yakult | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Blackmores | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | BLIS | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Life-Space | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Radiance | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Seed | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about probiotic brands - Asked ChatGPT "Which probiotic brand should I buy in New Zealand?": 1. Inner Health, 2. Go Healthy, 3. Clinicians - Asked ChatGPT "What are the best probiotic brands in New Zealand?": 1. Go Healthy, 2. Inner Health, 3. BioGaia - Asked ChatGPT "What's the best probiotic brand in New Zealand for gut health?": 1. Go Healthy, 2. Clinicians - Searched Google, AI Overview "probiotic nz": 1. Inner Health, 2. Go Healthy - Searched Google, AI Overview "gut health supplement": named none of the brands we track Not named in any answer: Yakult, Blackmores, BLIS, Life-Space, Radiance and Seed. Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026. ## How did search popularity change for New Zealand probiotic brands in September 2026? - Estimated monthly branded searches for Radiance in New Zealand fell 14.3% over 12 measured months, from 70 to 60 in September 2026. ## Month by month | Month | Radiance estimated searches | Radiance Share of Search | Radiance rank | Seed estimated searches | Seed Share of Search | Seed rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 70 | 0.62% | 9 | 10 | 0.09% | 10 | | Nov 2025 | 60 | 0.56% | 9 | 10 | 0.09% | 10 | | Dec 2025 | 40 | 0.45% | 9 | 0 | 0% | 10 | | Jan 2026 | 40 | 0.39% | 9 | 10 | 0.1% | 10 | | Feb 2026 | 30 | 0.31% | 9 | 10 | 0.1% | 10 | | Mar 2026 | 40 | 0.35% | 9 | 10 | 0.09% | 10 | | Apr 2026 | 60 | 0.54% | 9 | 0 | 0% | 10 | | May 2026 | 60 | 0.51% | 9 | 10 | 0.08% | 10 | | Jun 2026 | 50 | 0.43% | 9 | 10 | 0.09% | 10 | | Jul 2026 | 60 | 0.51% | 9 | 10 | 0.08% | 10 | | Aug 2026 | 40 | 0.31% | 9 | 10 | 0.08% | 10 | | Sep 2026 | 60 | 0.49% | 9 | 10 | 0.08% | 10 | ## How each brand is measured Brandwave collects information about searches that people make online using Radiance’s and Seed’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Radiance**: Measured on the search terms “radiance probiotic” and “radiance probiotic gummies”, summed into one figure. - **Seed**: Measured on the search term “seed gut health”. - [Radiance profile](/demand/nz/brands/radiance) - [Seed profile](/demand/nz/brands/seed) - [All probiotic brands in New Zealand](/demand/nz/categories/nz-probiotic-brands): The set both shares are measured inside, 10 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Radiance or Seed more popular in search? In September 2026, Radiance had more branded searches than Seed among probiotic brands in New Zealand. Radiance had about 60 branded searches, while Seed had 10. Radiance made up 0.49% of all probiotic brand searches we track, and Seed accounted for 0.08%. ## Cite this page Brandwave. "Radiance vs Seed: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/compare/radiance-vs-seed This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/radiance-vs-seed. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.