---
title: "Queensberry vs Snapfish: Which is more popular in New Zealand?"
description: "Is Queensberry or Snapfish more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Wedding album brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/queensberry-vs-snapfish"
publisher: "Brandwave"
---

# Queensberry vs Snapfish: Which is more popular in New Zealand?

Is Queensberry or Snapfish more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Wedding album brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Queensberry and Snapfish
- **Competitive set**: Wedding album brands
- **Market**: New Zealand
- **Month measured**: Oct 2026
- **Queensberry Share of Search**: 4.2%
- **Snapfish Share of Search**: 87.1%

## Is Queensberry or Snapfish more popular in search?

- In October 2026, Snapfish had more branded searches than Queensberry among wedding album brands in New Zealand. Snapfish had about 14,800 branded searches, while Queensberry had 720. Snapfish made up 87.1% of all wedding album brand searches we track, and Queensberry accounted for 4.2%.
- Snapfish was ahead of Queensberry in every measured month of the 12 months ending October 2026.
- Across the 12 months ending October 2026, Queensberry’s share of searches among wedding album brands in New Zealand held steady at 4.2%, and its estimated monthly branded searches moved from 1.3K to 720.
- Across the 12 months ending October 2026, Snapfish’s share of searches among wedding album brands in New Zealand moved from 87.4% to 87.1%, and its estimated monthly branded searches moved from 27.1K to 14.8K.

## Top wedding album brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Queensberry appeared in all four answers. Snapfish was mentioned in two out of four: in two of the three ChatGPT answers, but not in the Google AI Overview. Queensberry was listed before Snapfish in every answer.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Queensberry | 1st | 3 of 3 | 1 of 1 | 4 of 4 |
| MILK Books | 2nd | 3 of 3 | 1 of 1 | 4 of 4 |
| Artifact Uprising | 3rd | 2 of 3 | 0 of 1 | 2 of 4 |
| Snapfish | 4th | 2 of 3 | 0 of 1 | 2 of 4 |
| Shutterfly | 5th | 1 of 3 | 0 of 1 | 1 of 4 |
| Mpix | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 |

## Every AI answer about wedding album brands

- Asked ChatGPT "Which wedding album brand should I buy in New Zealand?": 1. MILK Books, 2. Queensberry, 3. Artifact Uprising, 4. Snapfish, 5. Shutterfly
- Asked ChatGPT "What are the best wedding album brands in New Zealand?": 1. Queensberry, 2. MILK Books, 3. Artifact Uprising, 4. Snapfish
- Asked ChatGPT "What's the best wedding album brand in New Zealand for a wedding keepsake?": 1. Queensberry, 2. MILK Books
- Searched Google, AI Overview "wedding album nz": 1. MILK Books, 2. Queensberry

Not named in any answer: Mpix.

Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026.

## How did search popularity change for New Zealand wedding album brands in October 2026?

- In October 2026, Snapfish gained share of searches among wedding album brands in New Zealand, from 84.9% to 87.1%.
- In October 2026, Queensberry lost share of searches among wedding album brands in New Zealand, from 5% to 4.2%.

## How has branded search for Queensberry and Snapfish changed in New Zealand over the last 12 months?

| Month | Queensberry estimated searches | Queensberry Share of Search | Queensberry rank | Snapfish estimated searches | Snapfish Share of Search | Snapfish rank |
| --- | --- | --- | --- | --- | --- | --- |
| Nov 2025 | 1.3K | 4.2% | 3 | 27.1K | 87.4% | 1 |
| Dec 2025 | 1K | 4% | 3 | 22.2K | 88.4% | 1 |
| Jan 2026 | 880 | 4.2% | 3 | 18.1K | 86.3% | 1 |
| Feb 2026 | 880 | 6% | 3 | 12.1K | 82.6% | 1 |
| Mar 2026 | 880 | 6% | 3 | 12.1K | 82.1% | 1 |
| Apr 2026 | 1K | 5.7% | 3 | 14.8K | 84.5% | 1 |
| May 2026 | 720 | 4.3% | 3 | 14.8K | 87.4% | 1 |
| Jun 2026 | 720 | 5% | 3 | 12.1K | 84.9% | 1 |
| Jul 2026 | 720 | 5.1% | 3 | 12.1K | 85.5% | 1 |
| Aug 2026 | 880 | 5.1% | 3 | 14.8K | 86.5% | 1 |
| Sep 2026 | 720 | 5% | 3 | 12.1K | 84.9% | 1 |
| Oct 2026 | 720 | 4.2% | 3 | 14.8K | 87.1% | 1 |

## How are Queensberry’s and Snapfish’s branded searches counted?

Brandwave collects information about searches that people make online using Queensberry’s and Snapfish’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Queensberry**: Measured on the search term “queensberry”.
- **Snapfish**: Measured on the search term “snapfish”.

- [Queensberry profile](/demand/nz/brands/queensberry)
- [Snapfish profile](/demand/nz/brands/snapfish)
- [All wedding album brands in New Zealand](/demand/nz/categories/nz-wedding-album-brands): The set both shares are measured inside, 6 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Queensberry or Snapfish more popular in search?

In October 2026, Snapfish had more branded searches than Queensberry among wedding album brands in New Zealand. Snapfish had about 14,800 branded searches, while Queensberry had 720. Snapfish made up 87.1% of all wedding album brand searches we track, and Queensberry accounted for 4.2%.

## Cite this page

Brandwave. "Queensberry vs Snapfish: Which is more popular in New Zealand?". https://gobrandwave.com/demand/nz/compare/queensberry-vs-snapfish

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/queensberry-vs-snapfish. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
