--- title: "QT Wellington vs The Intrepid Hotel: Which is more popular in New Zealand?" description: "Is QT Wellington or The Intrepid Hotel more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Wellington hotels set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/qt-wellington-vs-the-intrepid-hotel" publisher: "Brandwave" --- # QT Wellington vs The Intrepid Hotel: Which is more popular in New Zealand? Is QT Wellington or The Intrepid Hotel more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Wellington hotels set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: QT Wellington and The Intrepid Hotel - **Competitive set**: Wellington hotels - **Market**: New Zealand - **Month measured**: Oct 2026 - **QT Wellington Share of Search**: 15% - **The Intrepid Hotel Share of Search**: 2.2% ## Is QT Wellington or The Intrepid Hotel more popular in search? - In October 2026, QT Wellington had more branded searches than The Intrepid Hotel among Wellington hotels in New Zealand. QT Wellington had about 7,100 branded searches, while The Intrepid Hotel had 1,050. QT Wellington made up 15% of all Wellington hotel searches we track, and The Intrepid Hotel accounted for 2.2%. - QT Wellington was ahead of The Intrepid Hotel in every measured month of the 12 months ending October 2026. - Across the 12 months ending October 2026, QT Wellington’s share of searches among Wellington hotels in New Zealand moved from 13.9% to 15%, and its estimated monthly branded searches moved from 6.8K to 7.1K. - Across the 12 months ending October 2026, The Intrepid Hotel’s share of searches among Wellington hotels in New Zealand moved from 2.1% to 2.2%, and its estimated monthly branded searches moved from 1K to 1.1K. ## Top Wellington hotels in ChatGPT and Google AI Overviews In three ChatGPT questions, QT Wellington appeared in all three answers. The Intrepid Hotel was mentioned in two out of three: in two of the three ChatGPT answers. QT Wellington was listed before The Intrepid Hotel in every answer. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | All answers that named it | | --- | --- | --- | --- | | Ohtel | 1st | 3 of 3 | 3 of 3 | | QT Wellington | 2nd | 3 of 3 | 3 of 3 | | InterContinental Wellington | 3rd | 3 of 3 | 3 of 3 | | The Intrepid Hotel | 4th | 2 of 3 | 2 of 3 | | Sofitel Wellington | 5th | 1 of 3 | 1 of 3 | | Rydges Wellington | Not ranked | 0 of 3 | 0 of 3 | | Naumi Hotel Wellington | Not ranked | 0 of 3 | 0 of 3 | | Bolton Hotel | Not ranked | 0 of 3 | 0 of 3 | ## Every AI answer about Wellington hotels - Asked ChatGPT "Which hotel should I book in Wellington, New Zealand?": 1. QT Wellington, 2. Ohtel, 3. InterContinental Wellington - Asked ChatGPT "What are the best hotels in Wellington, New Zealand?": 1. Ohtel, 2. InterContinental Wellington, 3. QT Wellington, 4. Sofitel Wellington, 5. The Intrepid Hotel - Asked ChatGPT "What's the best hotel in Wellington, New Zealand for a weekend trip?": 1. Ohtel, 2. QT Wellington, 3. InterContinental Wellington, 4. The Intrepid Hotel Not named in any answer: Rydges Wellington, Naumi Hotel Wellington and Bolton Hotel. Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 19, 2026. ## How did search popularity change for New Zealand Wellington hotels in October 2026? - In October 2026, QT Wellington overtook InterContinental Wellington to rank 3rd among Wellington hotels in New Zealand, with 15% of the searches. ## How has branded search for QT Wellington and The Intrepid Hotel changed in New Zealand over the last 12 months? | Month | QT Wellington estimated searches | QT Wellington Share of Search | QT Wellington rank | The Intrepid Hotel estimated searches | The Intrepid Hotel Share of Search | The Intrepid Hotel rank | | --- | --- | --- | --- | --- | --- | --- | | Nov 2025 | 6.8K | 13.9% | 4 | 1K | 2.1% | 8 | | Dec 2025 | 5.5K | 12.1% | 6 | 990 | 2.2% | 8 | | Jan 2026 | 7.1K | 13.1% | 3 | 1.4K | 2.7% | 8 | | Feb 2026 | 8K | 14.1% | 3 | 1.4K | 2.5% | 8 | | Mar 2026 | 8.3K | 14.1% | 3 | 1.2K | 2% | 8 | | Apr 2026 | 8.3K | 16.6% | 2 | 990 | 2% | 8 | | May 2026 | 7.1K | 15.3% | 2 | 1.1K | 2.3% | 8 | | Jun 2026 | 7.1K | 14.5% | 3 | 1.1K | 2.2% | 8 | | Jul 2026 | 7.1K | 14% | 3 | 1.1K | 2.2% | 8 | | Aug 2026 | 7.1K | 14% | 3 | 1.2K | 2.4% | 8 | | Sep 2026 | 7.1K | 13.7% | 4 | 1.1K | 2.1% | 8 | | Oct 2026 | 7.1K | 15% | 3 | 1.1K | 2.2% | 8 | ## How are QT Wellington’s and The Intrepid Hotel’s branded searches counted? Brandwave collects information about searches that people make online using QT Wellington’s and The Intrepid Hotel’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **QT Wellington**: Measured on the search terms “hotel qt wellington”, “qt wellington”, “qt wellington breakfast”, “qt wellington pool”, “qt wellington restaurant” and “qtwellington”, summed into one figure. - **The Intrepid Hotel**: Measured on the search terms “intrepid hotel” and “the intrepid hotel”, summed into one figure. - [QT Wellington profile](/demand/nz/brands/qt-wellington) - [The Intrepid Hotel profile](/demand/nz/brands/the-intrepid-hotel) - [All Wellington hotels in New Zealand](/demand/nz/locations/wellington/hotels): The set both shares are measured inside, 8 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is QT Wellington or The Intrepid Hotel more popular in search? In October 2026, QT Wellington had more branded searches than The Intrepid Hotel among Wellington hotels in New Zealand. QT Wellington had about 7,100 branded searches, while The Intrepid Hotel had 1,050. QT Wellington made up 15% of all Wellington hotel searches we track, and The Intrepid Hotel accounted for 2.2%. ## Cite this page Brandwave. "QT Wellington vs The Intrepid Hotel: Which is more popular in New Zealand?". https://gobrandwave.com/demand/nz/compare/qt-wellington-vs-the-intrepid-hotel This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/qt-wellington-vs-the-intrepid-hotel. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.