---
title: "Pink Bins vs Smart Environmental: Which is more popular in New Zealand?"
description: "Is Pink Bins or Smart Environmental more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Waste and skip bin companies set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/pink-bins-vs-smart-environmental"
publisher: "Brandwave"
---

# Pink Bins vs Smart Environmental: Which is more popular in New Zealand?

Is Pink Bins or Smart Environmental more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Waste and skip bin companies set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Pink Bins and Smart Environmental
- **Competitive set**: Waste and skip bin companies
- **Market**: New Zealand
- **Month measured**: Oct 2026
- **Pink Bins Share of Search**: 3.5%
- **Smart Environmental Share of Search**: 3.9%

## Is Pink Bins or Smart Environmental more popular in search?

- In October 2026, Pink Bins and Smart Environmental were level in searches among waste and skip bin companies in New Zealand, with an estimated 720 versus 790 branded searches, at 3.5% and 3.9% of the total.
- The lead changed hands 4 times in the 12 months ending October 2026: Pink Bins took it in December 2025, Smart Environmental took it in April 2026, Pink Bins took it in May 2026, Smart Environmental took it in August 2026.
- Across the 12 months ending October 2026, Pink Bins’ share of searches among waste and skip bin companies in New Zealand moved from 3.6% to 3.5%, and its estimated monthly branded searches moved from 880 to 720.
- Across the 12 months ending October 2026, Smart Environmental’s share of searches among waste and skip bin companies in New Zealand held steady at 3.9%, and its estimated monthly branded searches moved from 970 to 790.

## Top waste and skip bin companies in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Pink Bins was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Smart Environmental did not appear in any of the five answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Just Bins | 1st | 1 of 3 | 2 of 2 | 3 of 5 |
| Pink Bins | 1st | 1 of 3 | 1 of 2 | 2 of 5 |
| Waste Management NZ | Not ranked | 1 of 3 | 0 of 2 | 1 of 5 |
| EnviroWaste | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Smart Environmental | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Book A Bin | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about waste and skip bin companies

- Asked ChatGPT "Which waste or skip bin company should I hire in New Zealand?": 1. Pink Bins, 2. Just Bins
- Asked ChatGPT "What are the best waste and skip bin companies in New Zealand?": 1. Waste Management NZ
- Asked ChatGPT "What's the best waste or skip bin company in New Zealand for rubbish removal?": named none of the brands we track
- Searched Google, AI Overview "skip bin hire nz": 1. Just Bins, 2. Pink Bins
- Searched Google, AI Overview "skip bins nz": 1. Just Bins

Not named in any answer: EnviroWaste, Smart Environmental and Book A Bin.

Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026.

## How did search popularity change for New Zealand waste and skip bin companies in October 2026?

- In October 2026, Just Bins overtook Smart Environmental to rank 3rd among waste and skip bin companies in New Zealand, with 4.3% of the searches.
- Estimated monthly branded searches for Smart Environmental in New Zealand fell 18.6% over 12 measured months, from 970 to 790 in October 2026.
- Estimated monthly branded searches for Pink Bins in New Zealand fell 18.2% over 12 measured months, from 880 to 720 in October 2026.

## How has branded search for Pink Bins and Smart Environmental changed in New Zealand over the last 12 months?

| Month | Pink Bins estimated searches | Pink Bins Share of Search | Pink Bins rank | Smart Environmental estimated searches | Smart Environmental Share of Search | Smart Environmental rank |
| --- | --- | --- | --- | --- | --- | --- |
| Nov 2025 | 880 | 3.6% | 5 | 970 | 3.9% | 3 |
| Dec 2025 | 1K | 3.7% | 3 | 930 | 3.5% | 4 |
| Jan 2026 | 1.3K | 5.1% | 3 | 950 | 3.7% | 4 |
| Feb 2026 | 880 | 3.7% | 4 | 790 | 3.4% | 5 |
| Mar 2026 | 880 | 3.7% | 4 | 660 | 2.8% | 5 |
| Apr 2026 | 720 | 3% | 5 | 770 | 3.2% | 3 |
| May 2026 | 720 | 3.1% | 4 | 640 | 2.8% | 5 |
| Jun 2026 | 720 | 3.5% | 4 | 640 | 3.2% | 5 |
| Jul 2026 | 720 | 3.6% | 4 | 660 | 3.3% | 5 |
| Aug 2026 | 880 | 4.5% | 4 | 990 | 5% | 3 |
| Sep 2026 | 720 | 3.7% | 5 | 790 | 4.1% | 3 |
| Oct 2026 | 720 | 3.5% | 5 | 790 | 3.9% | 4 |

## How are Pink Bins’ and Smart Environmental’s branded searches counted?

Brandwave collects information about searches that people make online using Pink Bins’ and Smart Environmental’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Pink Bins**: Measured on the search term “pink bins”.
- **Smart Environmental**: Measured on the search terms “smart environmental”, “smart environmental limited” and “smartenvironmental”, summed into one figure.

- [Pink Bins profile](/demand/nz/brands/pink-bins)
- [Smart Environmental profile](/demand/nz/brands/smart-environmental)
- [All waste and skip bin companies in New Zealand](/demand/nz/categories/nz-waste-and-skip-bin-companies): The set both shares are measured inside, 6 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Pink Bins or Smart Environmental more popular in search?

In October 2026, Pink Bins and Smart Environmental were level in searches among waste and skip bin companies in New Zealand, with an estimated 720 versus 790 branded searches, at 3.5% and 3.9% of the total.

## Cite this page

Brandwave. "Pink Bins vs Smart Environmental: Which is more popular in New Zealand?". https://gobrandwave.com/demand/nz/compare/pink-bins-vs-smart-environmental

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/pink-bins-vs-smart-environmental. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
