---
title: "Philips vs Remington: Which is searched more in New Zealand?"
description: "Is Philips or Remington more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Shaver and razor brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/philips-vs-remington-grooming"
publisher: "Brandwave"
---

# Philips vs Remington: Which is searched more in New Zealand?

Is Philips or Remington more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Shaver and razor brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Philips and Remington
- **Competitive set**: Shaver and razor brands
- **Market**: New Zealand
- **Month measured**: Sep 2026
- **Philips Share of Search**: 58.4%
- **Remington Share of Search**: 2.6%

## Is Philips or Remington more popular in search?

- In September 2026, Philips had more branded searches than Remington among shaver and razor brands in New Zealand. Philips had about 13,500 branded searches, while Remington had 590. Philips made up 58.4% of all shaver and razor brand searches we track, and Remington accounted for 2.6%.
- Philips was ahead of Remington in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Philips’ share of searches among shaver and razor brands in New Zealand moved from 57.8% to 58.4%, and its estimated monthly branded searches moved from 10.5K to 13.4K.
- Across the 12 months ending September 2026, Remington’s share of searches among shaver and razor brands in New Zealand moved from 3.3% to 2.6%, and its estimated monthly branded searches held steady at 590.

## Top shaver and razor brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Philips appeared in all five answers. Remington was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Philips was listed before Remington in every answer.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Braun | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| Philips | 2nd | 3 of 3 | 2 of 2 | 5 of 5 |
| Gillette | 3rd | 3 of 3 | 0 of 2 | 3 of 5 |
| Panasonic | 4th | 2 of 3 | 2 of 2 | 4 of 5 |
| Remington | 5th | 1 of 3 | 1 of 2 | 2 of 5 |
| Schick | 6th | 1 of 3 | 0 of 2 | 1 of 5 |
| Wahl | 7th | 1 of 3 | 0 of 2 | 1 of 5 |

## Every AI answer about shaver and razor brands

- Asked ChatGPT "Which shaver or razor brand should I buy in New Zealand?": 1. Philips, 2. Braun, 3. Gillette
- Asked ChatGPT "What are the best shaver and razor brands in New Zealand?": 1. Braun, 2. Philips, 3. Gillette, 4. Schick, 5. Panasonic, 6. Remington, 7. Wahl
- Asked ChatGPT "What's the best shaver or razor brand in New Zealand for daily grooming?": 1. Braun, 2. Gillette, 3. Philips, 4. Panasonic
- Searched Google, AI Overview "best electric shaver": 1. Braun, 2. Panasonic, 3. Philips
- Searched Google, AI Overview "men's shaver nz": 1. Philips, 2. Remington, 3. Braun, 4. Panasonic

Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026.

## How did search popularity change for New Zealand shaver and razor brands in September 2026?

- Estimated monthly branded searches for Philips in New Zealand rose 28.6% over 12 measured months, from 10.5K to 13.4K in September 2026.

## Month by month

| Month | Philips estimated searches | Philips Share of Search | Philips rank | Remington estimated searches | Remington Share of Search | Remington rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 10.5K | 57.8% | 1 | 590 | 3.3% | 6 |
| Nov 2025 | 12.2K | 60.3% | 1 | 590 | 2.9% | 6 |
| Dec 2025 | 13.7K | 60.4% | 1 | 720 | 3.2% | 6 |
| Jan 2026 | 11.6K | 57.8% | 1 | 590 | 2.9% | 6 |
| Feb 2026 | 9.6K | 56.7% | 1 | 480 | 2.8% | 6 |
| Mar 2026 | 9.7K | 54.4% | 1 | 480 | 2.7% | 6 |
| Apr 2026 | 13.1K | 62.4% | 1 | 590 | 2.8% | 6 |
| May 2026 | 13.7K | 63.9% | 1 | 480 | 2.2% | 6 |
| Jun 2026 | 13.4K | 61.5% | 1 | 480 | 2.2% | 6 |
| Jul 2026 | 13.2K | 58.1% | 1 | 590 | 2.6% | 6 |
| Aug 2026 | 14.3K | 58.8% | 1 | 720 | 3% | 6 |
| Sep 2026 | 13.4K | 58.4% | 1 | 590 | 2.6% | 6 |

## How each brand is measured

Brandwave collects information about searches that people make online using Philips’ and Remington’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Philips**: Measured on the search terms “china philips”, “philips”, “philips avent bottles”, “philips avent sterilizer”, “philips hue”, “philips hue bridge”, “philips hue bulbs”, “philips hue lights”, “philips light bulbs”, “philips lumea”, “philips one blade”, “philips oneblade”, “philips razor”, “philips shaver”, “philips toothbrush” and “philips trimmer”, summed into one figure.
- **Remington**: Measured on the search term “remington shaver”.

- [Philips profile](/demand/nz/brands/philips)
- [Remington profile](/demand/nz/brands/remington-grooming)
- [All shaver and razor brands in New Zealand](/demand/nz/categories/nz-shaver-and-razor-brands): The set both shares are measured inside, 7 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Philips or Remington more popular in search?

In September 2026, Philips had more branded searches than Remington among shaver and razor brands in New Zealand. Philips had about 13,500 branded searches, while Remington had 590. Philips made up 58.4% of all shaver and razor brand searches we track, and Remington accounted for 2.6%.

## Cite this page

Brandwave. "Philips vs Remington: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/compare/philips-vs-remington-grooming

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/philips-vs-remington-grooming. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
