---
title: "PGG Wrightson Real Estate vs Raine & Horne: Which is more popular by branded search in New Zealand?"
description: "Which is more popular in search, PGG Wrightson Real Estate or Raine & Horne? Compare estimated monthly branded-search demand and Share of Search inside the Timaru real estate agencies set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/pgg-wrightson-real-estate-vs-raine-and-horne"
publisher: "Brandwave"
---

# PGG Wrightson Real Estate vs Raine & Horne: Which is more popular by branded search in New Zealand?

Which is more popular in search, PGG Wrightson Real Estate or Raine & Horne? Compare estimated monthly branded-search demand and Share of Search inside the Timaru real estate agencies set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: PGG Wrightson Real Estate and Raine & Horne
- **Competitive set**: Timaru real estate agencies
- **Market**: New Zealand
- **Month measured**: Aug 2026
- **PGG Wrightson Real Estate Share of Search**: 3.5%
- **Raine & Horne Share of Search**: 10.9%

## Which is more popular in search, PGG Wrightson Real Estate or Raine & Horne?

- In August 2026, Raine & Horne had more branded searches than PGG Wrightson Real Estate among timaru real estate agencies in New Zealand. Raine & Horne was estimated to have 310 branded searches compared to PGG Wrightson Real Estate’s 100, and held a 10.9% Share of Search versus PGG Wrightson Real Estate’s 3.5%.
- Raine & Horne was ahead of PGG Wrightson Real Estate in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, PGG Wrightson Real Estate’s estimated Share of Search among timaru real estate agencies in New Zealand moved from 4.7% to 3.5%, and its estimated monthly branded searches moved from 170 to 100.
- Across the 11 months ending August 2026, Raine & Horne’s estimated Share of Search among timaru real estate agencies in New Zealand moved from 15.4% to 10.9%, and its estimated monthly branded searches moved from 560 to 310.

## How did search popularity change for New Zealand timaru real estate agencies in August 2026?

- In August 2026, LJ Hooker overtook Raine & Horne to rank 2nd among timaru real estate agencies in New Zealand, at 18.2%.
- In August 2026, Ray White overtook Raine & Horne to rank 3rd among timaru real estate agencies in New Zealand, at 14%.
- In August 2026, PGG Wrightson Real Estate gained estimated Share of Search among timaru real estate agencies in New Zealand, from 2.1% to 3.5%.
- In August 2026, Raine & Horne lost estimated Share of Search among timaru real estate agencies in New Zealand, from 15.9% to 10.9%.

## Month by month

| Month | PGG Wrightson Real Estate estimated searches | PGG Wrightson Real Estate Share of Search | PGG Wrightson Real Estate rank | Raine & Horne estimated searches | Raine & Horne Share of Search | Raine & Horne rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 170 | 4.7% | 7 | 560 | 15.4% | 3 |
| Nov 2025 | 110 | 3.3% | 7 | 520 | 15.7% | 3 |
| Dec 2025 | 90 | 3.2% | 7 | 470 | 16.8% | 2 |
| Jan 2026 | 100 | 2.9% | 7 | 580 | 17% | 3 |
| Feb 2026 | 120 | 3.6% | 7 | 510 | 15.2% | 3 |
| Mar 2026 | 110 | 3.1% | 7 | 480 | 13.7% | 4 |
| Apr 2026 | 110 | 4.2% | 6 | 440 | 16.7% | 2 |
| May 2026 | 60 | 2% | 7 | 530 | 18% | 2 |
| Jun 2026 | 100 | 3% | 7 | 430 | 13.1% | 4 |
| Jul 2026 | 60 | 2.1% | 7 | 460 | 15.9% | 2 |
| Aug 2026 | 100 | 3.5% | 7 | 310 | 10.9% | 5 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using PGG Wrightson Real Estate’s and Raine & Horne’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **PGG Wrightson Real Estate**: Measured on the search terms “pgg wrightson real estate”, “pgg wrightson real estate nz”, “pgg wrightson real estate timaru”, “pgg wrightson real estate whakatane”, “pggwre”, “pggwre co nz”, “pggwre.co.nz” and “pggwrightsonrealestate”, summed into one figure.
- **Raine & Horne**: Measured on the search terms “raine & horne”, “raine & horne invercargill”, “raine & horne new zealand”, “raine & horne nz”, “raine & horne real estate”, “raine & horne real estate blenheim”, “raine & horne timaru”, “raine and horne”, “raine and horne blenheim”, “raine and horne invercargill”, “raine and horne nz”, “raine and horne real estate”, “raine and horne real estate agents”, “raine and horne timaru”, “raine&horne”, “raineand horne” and “raineandhorne”, summed into one figure.

- [PGG Wrightson Real Estate profile](/demand/nz/brands/pgg-wrightson-real-estate)
- [Raine & Horne profile](/demand/nz/brands/raine-and-horne)
- [All timaru real estate agencies in New Zealand](/demand/nz/locations/timaru/real-estate-agencies): The set both shares are measured inside, 7 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, PGG Wrightson Real Estate or Raine & Horne?

In August 2026, Raine & Horne had more branded searches than PGG Wrightson Real Estate among timaru real estate agencies in New Zealand. Raine & Horne was estimated to have 310 branded searches compared to PGG Wrightson Real Estate’s 100, and held a 10.9% Share of Search versus PGG Wrightson Real Estate’s 3.5%.

## Cite this page

Brandwave. "PGG Wrightson Real Estate vs Raine & Horne: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/pgg-wrightson-real-estate-vs-raine-and-horne

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/pgg-wrightson-real-estate-vs-raine-and-horne. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
