---
title: "Personify Health vs Umbrella Wellbeing: Which is searched more in New Zealand?"
description: "Is Personify Health or Umbrella Wellbeing more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Corporate wellness platforms set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/personify-health-vs-umbrella-wellbeing"
publisher: "Brandwave"
---

# Personify Health vs Umbrella Wellbeing: Which is searched more in New Zealand?

Is Personify Health or Umbrella Wellbeing more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Corporate wellness platforms set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Personify Health and Umbrella Wellbeing
- **Competitive set**: Corporate wellness platforms
- **Market**: New Zealand
- **Month measured**: Sep 2026
- **Personify Health Share of Search**: 0.87%
- **Umbrella Wellbeing Share of Search**: 7.8%

## Is Personify Health or Umbrella Wellbeing more popular in search?

- In September 2026, Umbrella Wellbeing had more branded searches than Personify Health among corporate wellness platforms in New Zealand. Umbrella Wellbeing had about 90 branded searches, while Personify Health had 10. Umbrella Wellbeing made up 7.8% of all corporate wellness platform searches we track, and Personify Health accounted for 0.87%.
- Umbrella Wellbeing was ahead of Personify Health in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Personify Health’s share of searches among corporate wellness platforms in New Zealand moved from 0.83% to 0.87%, and its estimated monthly branded searches held steady at 10.
- Across the 12 months ending September 2026, Umbrella Wellbeing’s share of searches among corporate wellness platforms in New Zealand moved from 11.6% to 7.8%, and its estimated monthly branded searches moved from 140 to 90.

## Top corporate wellness platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Umbrella Wellbeing was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Personify Health was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews. Umbrella Wellbeing was listed before Personify Health in three out of four answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Umbrella Wellbeing | 1st | 3 of 3 | 1 of 2 | 4 of 5 |
| TELUS Health | 2nd | 2 of 3 | 0 of 2 | 2 of 5 |
| Personify Health | 2nd | 0 of 3 | 1 of 2 | 1 of 5 |
| WellSteps | 2nd | 0 of 3 | 1 of 2 | 1 of 5 |
| Wellhub | 5th | 0 of 3 | 1 of 2 | 1 of 5 |
| Wellable | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Vantage Fit | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about corporate wellness platforms

- Asked ChatGPT "Which corporate wellness platform should I use in New Zealand?": 1. Umbrella Wellbeing
- Asked ChatGPT "What are the best corporate wellness platforms in New Zealand?": 1. Umbrella Wellbeing, 2. TELUS Health
- Asked ChatGPT "What's the best corporate wellness platform in New Zealand for employee wellbeing?": 1. Umbrella Wellbeing, 2. TELUS Health
- Searched Google, AI Overview "corporate wellness platform": 1. WellSteps, 2. Umbrella Wellbeing
- Searched Google, AI Overview "employee wellness software": 1. Personify Health, 2. Wellhub

Not named in any answer: Wellable and Vantage Fit.

Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026.

## How did search popularity change for New Zealand corporate wellness platforms in September 2026?

- In September 2026, Umbrella Wellbeing overtook Wellable to rank 2nd among corporate wellness platforms in New Zealand, with 7.8% of the searches.
- In September 2026, Personify Health lost share of searches among corporate wellness platforms in New Zealand, from 4.1% to 0.87%.

## Month by month

| Month | Personify Health estimated searches | Personify Health Share of Search | Personify Health rank | Umbrella Wellbeing estimated searches | Umbrella Wellbeing Share of Search | Umbrella Wellbeing rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 10 | 0.83% | 5 | 140 | 11.6% | 2 |
| Nov 2025 | 30 | 2.5% | 5 | 110 | 9.1% | 2 |
| Dec 2025 | 20 | 2.5% | 5 | 70 | 8.6% | 3 |
| Jan 2026 | 10 | 0.86% | 5 | 70 | 6% | 4 |
| Feb 2026 | 10 | 0.86% | 5 | 70 | 6% | 4 |
| Mar 2026 | 110 | 7.4% | 4 | 140 | 9.5% | 2 |
| Apr 2026 | 110 | 8.1% | 3 | 110 | 8.1% | 4 |
| May 2026 | 50 | 4% | 5 | 110 | 8.9% | 2 |
| Jun 2026 | 40 | 3.2% | 5 | 70 | 5.6% | 4 |
| Jul 2026 | 30 | 3.1% | 5 | 90 | 9.4% | 2 |
| Aug 2026 | 50 | 4.1% | 5 | 90 | 7.3% | 3 |
| Sep 2026 | 10 | 0.87% | 5 | 90 | 7.8% | 2 |

## How each brand is measured

Brandwave collects information about searches that people make online using Personify Health’s and Umbrella Wellbeing’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Personify Health**: Measured on the search term “personify health”.
- **Umbrella Wellbeing**: Measured on the search term “umbrella wellbeing”.

- [Personify Health profile](/demand/nz/brands/personify-health)
- [Umbrella Wellbeing profile](/demand/nz/brands/umbrella-wellbeing)
- [All corporate wellness platforms in New Zealand](/demand/nz/categories/nz-corporate-wellness-platforms): The set both shares are measured inside, 7 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Personify Health or Umbrella Wellbeing more popular in search?

In September 2026, Umbrella Wellbeing had more branded searches than Personify Health among corporate wellness platforms in New Zealand. Umbrella Wellbeing had about 90 branded searches, while Personify Health had 10. Umbrella Wellbeing made up 7.8% of all corporate wellness platform searches we track, and Personify Health accounted for 0.87%.

## Cite this page

Brandwave. "Personify Health vs Umbrella Wellbeing: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/compare/personify-health-vs-umbrella-wellbeing

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/personify-health-vs-umbrella-wellbeing. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
