--- title: "Paynter's Cider vs Rekorderlig: Which is more popular in New Zealand?" description: "Is Paynter's Cider or Rekorderlig more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Cider brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/paynters-cider-vs-rekorderlig" publisher: "Brandwave" --- # Paynter's Cider vs Rekorderlig: Which is more popular in New Zealand? Is Paynter's Cider or Rekorderlig more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Cider brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Paynter's Cider and Rekorderlig - **Competitive set**: Cider brands - **Market**: New Zealand - **Month measured**: Oct 2026 - **Paynter's Cider Share of Search**: 0.23% - **Rekorderlig Share of Search**: 11.6% ## Is Paynter's Cider or Rekorderlig more popular in search? - In October 2026, Rekorderlig had more branded searches than Paynter's Cider among cider brands in New Zealand. Rekorderlig had about 1,480 branded searches, while Paynter's Cider had 30. Rekorderlig made up 11.6% of all cider brand searches we track, and Paynter's Cider accounted for 0.23%. - Rekorderlig was ahead of Paynter's Cider in every measured month of the 12 months ending October 2026. - Across the 12 months ending October 2026, Paynter's Cider’s share of searches among cider brands in New Zealand moved from 0.36% to 0.23%, and its estimated monthly branded searches moved from 50 to 30. - Across the 12 months ending October 2026, Rekorderlig’s share of searches among cider brands in New Zealand moved from 5.4% to 11.6%, and its estimated monthly branded searches moved from 750 to 1.5K. ## Top cider brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Paynter's Cider was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Rekorderlig did not appear in any of the five answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Zeffer | 1st | 2 of 3 | 2 of 2 | 4 of 5 | | Morningcider | 2nd | 1 of 3 | 2 of 2 | 3 of 5 | | Somersby | 3rd | 1 of 3 | 1 of 2 | 2 of 5 | | Paynter's Cider | 3rd | 2 of 3 | 1 of 2 | 3 of 5 | | Monteith's | 5th | 1 of 3 | 1 of 2 | 2 of 5 | | Old Mout | 5th | 2 of 3 | 0 of 2 | 2 of 5 | | Good George | 7th | 0 of 3 | 2 of 2 | 2 of 5 | | Rekorderlig | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Strongbow | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Kopparberg | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Isaac's | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Bulmers | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about cider brands - Asked ChatGPT "Which cider brand should I buy in New Zealand?": 1. Zeffer, 2. Paynter's Cider, 3. Old Mout - Asked ChatGPT "What are the best cider brands in New Zealand?": 1. Zeffer, 2. Paynter's Cider, 3. Morningcider - Asked ChatGPT "What's the best cider brand in New Zealand for easy drinking?": 1. Old Mout, 2. Somersby, 3. Monteith's - Searched Google, AI Overview "cider brands nz": 1. Monteith's, 2. Somersby, 3. Morningcider, 4. Good George, 5. Zeffer, 6. Paynter's Cider - Searched Google, AI Overview "best cider nz": 1. Zeffer, 2. Morningcider, 3. Good George Not named in any answer: Rekorderlig, Strongbow, Kopparberg, Isaac's and Bulmers. Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 20, 2026. ## How did search popularity change for New Zealand cider brands in October 2026? - In October 2026, Rekorderlig overtook Zeffer to rank 4th among cider brands in New Zealand, with 11.6% of the searches. - Estimated monthly branded searches for Paynter's Cider in New Zealand fell 40% over 12 measured months, from 50 to 30 in October 2026. ## How has branded search for Paynter's Cider and Rekorderlig changed in New Zealand over the last 12 months? | Month | Paynter's Cider estimated searches | Paynter's Cider Share of Search | Paynter's Cider rank | Rekorderlig estimated searches | Rekorderlig Share of Search | Rekorderlig rank | | --- | --- | --- | --- | --- | --- | --- | | Nov 2025 | 50 | 0.36% | 11 | 750 | 5.4% | 5 | | Dec 2025 | 70 | 0.37% | 11 | 1.2K | 6.5% | 5 | | Jan 2026 | 50 | 0.41% | 11 | 810 | 6.7% | 5 | | Feb 2026 | 50 | 0.52% | 10 | 540 | 5.6% | 5 | | Mar 2026 | 40 | 0.38% | 11 | 690 | 6.6% | 5 | | Apr 2026 | 30 | 0.32% | 11 | 650 | 6.9% | 5 | | May 2026 | 30 | 0.32% | 11 | 690 | 7.4% | 4 | | Jun 2026 | 20 | 0.27% | 11 | 570 | 7.6% | 5 | | Jul 2026 | 20 | 0.23% | 11 | 660 | 7.7% | 5 | | Aug 2026 | 20 | 0.22% | 11 | 700 | 7.6% | 5 | | Sep 2026 | 30 | 0.3% | 11 | 850 | 8.5% | 5 | | Oct 2026 | 30 | 0.23% | 11 | 1.5K | 11.6% | 4 | ## How are Paynter's Cider’s and Rekorderlig’s branded searches counted? Brandwave collects information about searches that people make online using Paynter's Cider’s and Rekorderlig’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Paynter's Cider**: Measured on the search term “paynters cider”. - **Rekorderlig**: Measured on the search terms “rekorderlig”, “rekorderlig apple cider” and “rekorderlig cider”, summed into one figure. - [Paynter's Cider profile](/demand/nz/brands/paynters-cider) - [Rekorderlig profile](/demand/nz/brands/rekorderlig) - [All cider brands in New Zealand](/demand/nz/categories/nz-cider-brands): The set both shares are measured inside, 12 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Paynter's Cider or Rekorderlig more popular in search? In October 2026, Rekorderlig had more branded searches than Paynter's Cider among cider brands in New Zealand. Rekorderlig had about 1,480 branded searches, while Paynter's Cider had 30. Rekorderlig made up 11.6% of all cider brand searches we track, and Paynter's Cider accounted for 0.23%. ## Cite this page Brandwave. "Paynter's Cider vs Rekorderlig: Which is more popular in New Zealand?". https://gobrandwave.com/demand/nz/compare/paynters-cider-vs-rekorderlig This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/paynters-cider-vs-rekorderlig. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.