---
title: "ParkMate vs Secure Parking: Which is more popular by branded search in New Zealand?"
description: "Which is more popular in search, ParkMate or Secure Parking? Compare estimated monthly branded-search demand and Share of Search inside the Parking operators set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/parkmate-vs-secure-parking"
publisher: "Brandwave"
---

# ParkMate vs Secure Parking: Which is more popular by branded search in New Zealand?

Which is more popular in search, ParkMate or Secure Parking? Compare estimated monthly branded-search demand and Share of Search inside the Parking operators set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: ParkMate and Secure Parking
- **Competitive set**: Parking operators
- **Market**: New Zealand
- **Month measured**: Aug 2026
- **ParkMate Share of Search**: 5.3%
- **Secure Parking Share of Search**: 2.4%

## Which is more popular in search, ParkMate or Secure Parking?

- In August 2026, ParkMate had more branded searches than Secure Parking among parking operators in New Zealand. ParkMate was estimated to have 3.8K branded searches compared to Secure Parking’s 1.8K, and held a 5.3% Share of Search versus Secure Parking’s 2.4%.
- ParkMate was ahead of Secure Parking in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, ParkMate’s estimated Share of Search among parking operators in New Zealand moved from 6% to 5.3%, and its estimated monthly branded searches moved from 4.8K to 3.8K.
- Across the 11 months ending August 2026, Secure Parking’s estimated Share of Search among parking operators in New Zealand moved from 2.6% to 2.4%, and its estimated monthly branded searches moved from 2K to 1.8K.

## How did search popularity change for New Zealand parking operators in August 2026?

- Estimated monthly branded searches for ParkMate in New Zealand fell 19.7% over 11 measured months, from 4.8K to 3.8K in August 2026.
- Estimated monthly branded searches for Secure Parking in New Zealand fell 14.1% over 11 measured months, from 2K to 1.8K in August 2026.

## Month by month

| Month | ParkMate estimated searches | ParkMate Share of Search | ParkMate rank | Secure Parking estimated searches | Secure Parking Share of Search | Secure Parking rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 4.8K | 6% | 2 | 2K | 2.6% | 3 |
| Nov 2025 | 4.7K | 5.4% | 2 | 2.3K | 2.7% | 3 |
| Dec 2025 | 4.1K | 4.5% | 2 | 1.7K | 1.8% | 3 |
| Jan 2026 | 4.1K | 5.1% | 2 | 2.1K | 2.6% | 3 |
| Feb 2026 | 3.8K | 4.6% | 2 | 1.7K | 2.1% | 4 |
| Mar 2026 | 4.4K | 5.3% | 2 | 1.8K | 2.1% | 4 |
| Apr 2026 | 3.8K | 5.2% | 2 | 1.7K | 2.3% | 4 |
| May 2026 | 3.9K | 5.7% | 2 | 1.6K | 2.3% | 4 |
| Jun 2026 | 3.9K | 5.9% | 2 | 1.7K | 2.5% | 4 |
| Jul 2026 | 3.9K | 5.6% | 2 | 2K | 2.8% | 3 |
| Aug 2026 | 3.8K | 5.3% | 2 | 1.8K | 2.4% | 3 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using ParkMate’s and Secure Parking’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **ParkMate**: Measured on the search terms “parkmate”, “parkmate app”, “parkmate co nz”, “parkmate near me”, “parkmate nz”, “parkmate parking” and “parkmate wilson”, summed into one figure.
- **Secure Parking**: Measured on the search terms “secure parking”, “secure parking app”, “secure parking car park”, “secure parking chancery”, “secure parking federal”, “secure parking federal st”, “secure parking near me”, “secure parking nz”, “secure parking online”, “secure parking space”, “secure parking symonds street”, “secureparking”, “secureparking app”, “secureparking co nz” and “secureparking nz”, summed into one figure.

- [ParkMate profile](/demand/nz/brands/parkmate)
- [Secure Parking profile](/demand/nz/brands/secure-parking)
- [All parking operators in New Zealand](/demand/nz/categories/nz-parking-operators): The set both shares are measured inside, 4 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, ParkMate or Secure Parking?

In August 2026, ParkMate had more branded searches than Secure Parking among parking operators in New Zealand. ParkMate was estimated to have 3.8K branded searches compared to Secure Parking’s 1.8K, and held a 5.3% Share of Search versus Secure Parking’s 2.4%.

## Cite this page

Brandwave. "ParkMate vs Secure Parking: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/parkmate-vs-secure-parking

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/parkmate-vs-secure-parking. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
