---
title: "Pact vs Spectrum Care: Which is searched more in New Zealand?"
description: "Is Pact or Spectrum Care more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Disability support providers set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/pact-group-vs-spectrum-care"
publisher: "Brandwave"
---

# Pact vs Spectrum Care: Which is searched more in New Zealand?

Is Pact or Spectrum Care more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Disability support providers set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Pact and Spectrum Care
- **Competitive set**: Disability support providers
- **Market**: New Zealand
- **Month measured**: Sep 2026
- **Pact Share of Search**: 5.3%
- **Spectrum Care Share of Search**: 11.5%

## Is Pact or Spectrum Care more popular in search?

- In September 2026, Spectrum Care had more branded searches than Pact among disability support providers in New Zealand. Spectrum Care had about 1,600 branded searches, while Pact had 730. Spectrum Care made up 11.5% of all disability support provider searches we track, and Pact accounted for 5.3%.
- Spectrum Care was ahead of Pact in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Pact’s share of searches among disability support providers in New Zealand moved from 6.7% to 5.3%, and its estimated monthly branded searches moved from 890 to 730.
- Across the 12 months ending September 2026, Spectrum Care’s share of searches among disability support providers in New Zealand moved from 12.1% to 11.5%, and its estimated monthly branded searches held steady at 1.6K.

## Top disability support providers in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Pact was mentioned in two out of four: in two of the three ChatGPT answers, but not in the Google AI Overview. Spectrum Care was mentioned in two out of four: in one of the three ChatGPT answers and in the Google AI Overview. Pact was listed before Spectrum Care in two out of three answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| CCS Disability Action | 1st | 2 of 3 | 0 of 1 | 2 of 4 |
| IDEA Services | 2nd | 3 of 3 | 0 of 1 | 3 of 4 |
| HealthCare NZ | 3rd | 2 of 3 | 1 of 1 | 3 of 4 |
| Pact | 4th | 2 of 3 | 0 of 1 | 2 of 4 |
| Laura Fergusson Trust | 5th | 2 of 3 | 0 of 1 | 2 of 4 |
| Spectrum Care | 6th | 1 of 3 | 1 of 1 | 2 of 4 |
| Hohepa | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 |
| IHC New Zealand | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 |

## Every AI answer about disability support providers

- Asked ChatGPT "Which disability support provider should I hire in New Zealand?": 1. CCS Disability Action, 2. HealthCare NZ, 3. Laura Fergusson Trust, 4. Pact, 5. IDEA Services
- Asked ChatGPT "What are the best disability support providers in New Zealand?": 1. CCS Disability Action, 2. IDEA Services, 3. Spectrum Care
- Asked ChatGPT "What's the best disability support provider in New Zealand for daily support?": 1. IDEA Services, 2. Pact, 3. HealthCare NZ, 4. Laura Fergusson Trust
- Searched Google, AI Overview "support workers nz": 1. Spectrum Care, 2. HealthCare NZ

Not named in any answer: Hohepa and IHC New Zealand.

Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026.

## How did search popularity change for New Zealand disability support providers in September 2026?

- Estimated monthly branded searches for Pact in New Zealand fell 18% over 12 measured months, from 890 to 730 in September 2026.

## Month by month

| Month | Pact estimated searches | Pact Share of Search | Pact rank | Spectrum Care estimated searches | Spectrum Care Share of Search | Spectrum Care rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 890 | 6.7% | 7 | 1.6K | 12.1% | 4 |
| Nov 2025 | 730 | 5.5% | 8 | 1.6K | 12.1% | 4 |
| Dec 2025 | 600 | 5.2% | 8 | 1.3K | 11.4% | 4 |
| Jan 2026 | 600 | 4.8% | 8 | 1.3K | 10.3% | 4 |
| Feb 2026 | 600 | 4.1% | 8 | 1.9K | 12.9% | 4 |
| Mar 2026 | 890 | 5.3% | 8 | 1.9K | 11.2% | 4 |
| Apr 2026 | 730 | 5.4% | 8 | 1.6K | 11.9% | 4 |
| May 2026 | 890 | 6.1% | 8 | 1.6K | 10.9% | 4 |
| Jun 2026 | 1K | 6.5% | 6 | 1.9K | 12.2% | 4 |
| Jul 2026 | 730 | 5.4% | 8 | 1.6K | 11.9% | 4 |
| Aug 2026 | 730 | 5.1% | 8 | 1.6K | 11.1% | 4 |
| Sep 2026 | 730 | 5.3% | 8 | 1.6K | 11.5% | 4 |

## How each brand is measured

Brandwave collects information about searches that people make online using Pact’s and Spectrum Care’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Pact**: Measured on the search terms “pact disability” and “pact group”, summed into one figure.
- **Spectrum Care**: Measured on the search term “spectrum care”.

- [Pact profile](/demand/nz/brands/pact-group)
- [Spectrum Care profile](/demand/nz/brands/spectrum-care)
- [All disability support providers in New Zealand](/demand/nz/categories/nz-disability-support-providers): The set both shares are measured inside, 8 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Pact or Spectrum Care more popular in search?

In September 2026, Spectrum Care had more branded searches than Pact among disability support providers in New Zealand. Spectrum Care had about 1,600 branded searches, while Pact had 730. Spectrum Care made up 11.5% of all disability support provider searches we track, and Pact accounted for 5.3%.

## Cite this page

Brandwave. "Pact vs Spectrum Care: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/compare/pact-group-vs-spectrum-care

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/pact-group-vs-spectrum-care. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
