--- title: "Oxygen Consulting vs Tonkin + Taylor: Which is searched more in New Zealand?" description: "Is Oxygen Consulting or Tonkin + Taylor more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Environmental and carbon consultants set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/oxygen-consulting-vs-tonkin-taylor" publisher: "Brandwave" --- # Oxygen Consulting vs Tonkin + Taylor: Which is searched more in New Zealand? Is Oxygen Consulting or Tonkin + Taylor more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Environmental and carbon consultants set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Oxygen Consulting and Tonkin + Taylor - **Competitive set**: Environmental and carbon consultants - **Market**: New Zealand - **Month measured**: Sep 2026 - **Oxygen Consulting Share of Search**: 0.92% - **Tonkin + Taylor Share of Search**: 66.4% ## Is Oxygen Consulting or Tonkin + Taylor more popular in search? - In September 2026, Tonkin + Taylor had more branded searches than Oxygen Consulting among environmental and carbon consultants in New Zealand. Tonkin + Taylor had about 3,610 branded searches, while Oxygen Consulting had 50. Tonkin + Taylor made up 66.4% of all environmental and carbon consultant searches we track, and Oxygen Consulting accounted for 0.92%. - Tonkin + Taylor was ahead of Oxygen Consulting in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Oxygen Consulting’s share of searches among environmental and carbon consultants in New Zealand moved from 1.6% to 0.92%, and its estimated monthly branded searches moved from 90 to 50. - Across the 12 months ending September 2026, Tonkin + Taylor’s share of searches among environmental and carbon consultants in New Zealand moved from 63.8% to 66.4%, and its estimated monthly branded searches held steady at 3.6K. ## Top environmental and carbon consultants in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Oxygen Consulting and Tonkin + Taylor were each mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Oxygen Consulting was listed before Tonkin + Taylor in every answer that named either. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | thinkstep-anz | 1st | 3 of 3 | 0 of 2 | 3 of 5 | | Toitū Envirocare | 2nd | 3 of 3 | 0 of 2 | 3 of 5 | | Pattle Delamore Partners | 3rd | 2 of 3 | 0 of 2 | 2 of 5 | | Oxygen Consulting | 3rd | 2 of 3 | 0 of 2 | 2 of 5 | | Tonkin + Taylor | 5th | 2 of 3 | 0 of 2 | 2 of 5 | | Morphum Environmental | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Ekos | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about environmental and carbon consultants - Asked ChatGPT "Which environmental and carbon consultant should I hire in New Zealand?": 1. Pattle Delamore Partners, 2. thinkstep-anz, 3. Oxygen Consulting, 4. Toitū Envirocare, 5. Tonkin + Taylor - Asked ChatGPT "What are the best environmental and carbon consultants in New Zealand?": 1. thinkstep-anz, 2. Oxygen Consulting, 3. Toitū Envirocare, 4. Pattle Delamore Partners, 5. Tonkin + Taylor - Asked ChatGPT "What's the best environmental and carbon consultant in New Zealand for a sustainability report?": 1. thinkstep-anz, 2. Toitū Envirocare - Searched Google, AI Overview "environmental consultants nz": named none of the brands we track - Searched Google, AI Overview "carbon accounting consultants": named none of the brands we track Not named in any answer: Morphum Environmental and Ekos. Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026. ## How did search popularity change for New Zealand environmental and carbon consultants in September 2026? - In September 2026, Tonkin + Taylor lost share of searches among environmental and carbon consultants in New Zealand, from 72.2% to 66.4%. - In September 2026, Oxygen Consulting fell from 6th to 7th among environmental and carbon consultants in New Zealand. ## Month by month | Month | Oxygen Consulting estimated searches | Oxygen Consulting Share of Search | Oxygen Consulting rank | Tonkin + Taylor estimated searches | Tonkin + Taylor Share of Search | Tonkin + Taylor rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 90 | 1.6% | 6 | 3.6K | 63.8% | 1 | | Nov 2025 | 90 | 1.7% | 6 | 3.6K | 66.9% | 1 | | Dec 2025 | 70 | 2% | 6 | 2.4K | 69.7% | 1 | | Jan 2026 | 90 | 2.2% | 6 | 2.9K | 69.6% | 1 | | Feb 2026 | 90 | 1.5% | 6 | 4.4K | 73.7% | 1 | | Mar 2026 | 110 | 1.7% | 6 | 4.4K | 69.8% | 1 | | Apr 2026 | 90 | 1.5% | 6 | 4.4K | 75.8% | 1 | | May 2026 | 50 | 0.91% | 6 | 3.6K | 65.9% | 1 | | Jun 2026 | 70 | 1.1% | 6 | 4.4K | 71.1% | 1 | | Jul 2026 | 70 | 1.1% | 6 | 4.4K | 69.1% | 1 | | Aug 2026 | 70 | 0.93% | 6 | 5.4K | 72.2% | 1 | | Sep 2026 | 50 | 0.92% | 7 | 3.6K | 66.4% | 1 | ## How each brand is measured Brandwave collects information about searches that people make online using Oxygen Consulting’s and Tonkin + Taylor’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Oxygen Consulting**: Measured on the search term “oxygen consulting”. - **Tonkin + Taylor**: Measured on the search terms “tonkin taylor” and “tonkintaylor”, summed into one figure. - [Oxygen Consulting profile](/demand/nz/brands/oxygen-consulting) - [Tonkin + Taylor profile](/demand/nz/brands/tonkin-taylor) - [All environmental and carbon consultants in New Zealand](/demand/nz/categories/nz-environmental-consultancies): The set both shares are measured inside, 7 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Oxygen Consulting or Tonkin + Taylor more popular in search? In September 2026, Tonkin + Taylor had more branded searches than Oxygen Consulting among environmental and carbon consultants in New Zealand. Tonkin + Taylor had about 3,610 branded searches, while Oxygen Consulting had 50. Tonkin + Taylor made up 66.4% of all environmental and carbon consultant searches we track, and Oxygen Consulting accounted for 0.92%. ## Cite this page Brandwave. "Oxygen Consulting vs Tonkin + Taylor: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/compare/oxygen-consulting-vs-tonkin-taylor This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/oxygen-consulting-vs-tonkin-taylor. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.