---
title: "OXO vs Pyrex: Which is searched more in New Zealand?"
description: "Is OXO or Pyrex more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Loaf pan brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/oxo-vs-pyrex"
publisher: "Brandwave"
---

# OXO vs Pyrex: Which is searched more in New Zealand?

Is OXO or Pyrex more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Loaf pan brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: OXO and Pyrex
- **Competitive set**: Loaf pan brands
- **Market**: New Zealand
- **Month measured**: Sep 2026
- **OXO Share of Search**: 1.9%
- **Pyrex Share of Search**: 8%

## Is OXO or Pyrex more popular in search?

- In September 2026, Pyrex had more branded searches than OXO among loaf pan brands in New Zealand. Pyrex had about 720 branded searches, while OXO had 170. Pyrex made up 8% of all loaf pan brand searches we track, and OXO accounted for 1.9%.
- Pyrex was ahead of OXO in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, OXO’s share of searches among loaf pan brands in New Zealand moved from 2.3% to 1.9%, and its estimated monthly branded searches held steady at 170.
- Across the 12 months ending September 2026, Pyrex’s share of searches among loaf pan brands in New Zealand held steady at 8%, and its estimated monthly branded searches moved from 590 to 720.

## Top loaf pan brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, neither OXO nor Pyrex showed up in any of the five answers.

Too few answers listed options to rank the brands, so only mentions are counted.

| Brand | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- |
| Le Creuset | 0 of 3 | 0 of 2 | 0 of 5 |
| Pyrex | 0 of 3 | 0 of 2 | 0 of 5 |
| OXO | 0 of 3 | 0 of 2 | 0 of 5 |
| USA Pan | 3 of 3 | 1 of 2 | 4 of 5 |

## Every AI answer about loaf pan brands

- Asked ChatGPT "Which loaf pan brand should I buy in New Zealand?": 1. USA Pan
- Asked ChatGPT "What are the best loaf pan brands in New Zealand?": 1. USA Pan
- Asked ChatGPT "What's the best loaf pan brand in New Zealand for home baking?": 1. USA Pan
- Searched Google, AI Overview "bread loaf pan": 1. USA Pan
- Searched Google, AI Overview "loaf tin nz": named none of the brands we track

Not named in any answer: Le Creuset, Pyrex and OXO.

Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026.

## How did search popularity change for New Zealand loaf pan brands in September 2026?

- Estimated monthly branded searches for Pyrex in New Zealand rose 22% over 12 measured months, from 590 to 720 in September 2026.

## Month by month

| Month | OXO estimated searches | OXO Share of Search | OXO rank | Pyrex estimated searches | Pyrex Share of Search | Pyrex rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 170 | 2.3% | 3 | 590 | 8% | 2 |
| Nov 2025 | 140 | 1.3% | 3 | 590 | 5.5% | 2 |
| Dec 2025 | 210 | 1.6% | 3 | 720 | 5.5% | 2 |
| Jan 2026 | 260 | 2.9% | 3 | 720 | 8% | 2 |
| Feb 2026 | 170 | 2.3% | 3 | 720 | 9.7% | 2 |
| Mar 2026 | 210 | 2.4% | 3 | 720 | 8.1% | 2 |
| Apr 2026 | 210 | 2.7% | 3 | 590 | 7.7% | 2 |
| May 2026 | 170 | 1.9% | 3 | 720 | 8% | 2 |
| Jun 2026 | 170 | 1.9% | 3 | 720 | 7.9% | 2 |
| Jul 2026 | 170 | 1.8% | 3 | 720 | 7.7% | 2 |
| Aug 2026 | 210 | 2.3% | 3 | 720 | 7.8% | 2 |
| Sep 2026 | 170 | 1.9% | 3 | 720 | 8% | 2 |

## How each brand is measured

Brandwave collects information about searches that people make online using OXO’s and Pyrex’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **OXO**: Measured on the search term “oxo good grips”.
- **Pyrex**: Measured on the search term “pyrex”.

- [OXO profile](/demand/nz/brands/oxo)
- [Pyrex profile](/demand/nz/brands/pyrex)
- [All loaf pan brands in New Zealand](/demand/nz/categories/nz-loaf-pan-brands): The set both shares are measured inside, 4 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is OXO or Pyrex more popular in search?

In September 2026, Pyrex had more branded searches than OXO among loaf pan brands in New Zealand. Pyrex had about 720 branded searches, while OXO had 170. Pyrex made up 8% of all loaf pan brand searches we track, and OXO accounted for 1.9%.

## Cite this page

Brandwave. "OXO vs Pyrex: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/compare/oxo-vs-pyrex

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/oxo-vs-pyrex. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
