---
title: "Overcast vs Pocket Casts: Which is more popular by branded search in New Zealand?"
description: "Which is more popular in search, Overcast or Pocket Casts? Compare estimated monthly branded-search demand and Share of Search inside the Podcast and radio apps set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/overcast-vs-pocket-casts"
publisher: "Brandwave"
---

# Overcast vs Pocket Casts: Which is more popular by branded search in New Zealand?

Which is more popular in search, Overcast or Pocket Casts? Compare estimated monthly branded-search demand and Share of Search inside the Podcast and radio apps set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Overcast and Pocket Casts
- **Competitive set**: Podcast and radio apps
- **Market**: New Zealand
- **Month measured**: Aug 2026
- **Overcast Share of Search**: 0.82%
- **Pocket Casts Share of Search**: 0.64%

## Which is more popular in search, Overcast or Pocket Casts?

- In August 2026, Overcast had more branded searches than Pocket Casts among podcast and radio apps in New Zealand. Overcast was estimated to have 270 branded searches compared to Pocket Casts’ 210, and held a 0.82% Share of Search versus Pocket Casts’ 0.64%.
- Overcast was ahead of Pocket Casts in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Overcast’s estimated Share of Search among podcast and radio apps in New Zealand moved from 1.2% to 0.82%, and its estimated monthly branded searches moved from 400 to 270.
- Across the 11 months ending August 2026, Pocket Casts’ estimated Share of Search among podcast and radio apps in New Zealand moved from 0.62% to 0.64%, and its estimated monthly branded searches held steady at 210.

## How did search popularity change for New Zealand podcast and radio apps in August 2026?

- Estimated monthly branded searches for Overcast in New Zealand fell 32.5% over 11 measured months, from 400 to 270 in August 2026.

## Month by month

| Month | Overcast estimated searches | Overcast Share of Search | Overcast rank | Pocket Casts estimated searches | Pocket Casts Share of Search | Pocket Casts rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 400 | 1.2% | 4 | 210 | 0.62% | 5 |
| Nov 2025 | 330 | 0.98% | 4 | 170 | 0.5% | 5 |
| Dec 2025 | 270 | 0.89% | 4 | 210 | 0.69% | 5 |
| Jan 2026 | 330 | 1.1% | 4 | 270 | 0.92% | 5 |
| Feb 2026 | 330 | 1.1% | 4 | 180 | 0.6% | 5 |
| Mar 2026 | 330 | 0.99% | 4 | 220 | 0.66% | 5 |
| Apr 2026 | 270 | 0.8% | 4 | 230 | 0.68% | 5 |
| May 2026 | 270 | 0.84% | 4 | 220 | 0.68% | 5 |
| Jun 2026 | 270 | 0.86% | 4 | 220 | 0.7% | 5 |
| Jul 2026 | 270 | 0.89% | 4 | 190 | 0.63% | 5 |
| Aug 2026 | 270 | 0.82% | 4 | 210 | 0.64% | 5 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Overcast’s and Pocket Casts’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Overcast**: Measured on the search terms “overcast app” and “overcast podcast”, summed into one figure.
- **Pocket Casts**: Measured on the search terms “pocket casts”, “pocket casts online”, “pocket casts podcasts”, “pocketcasts” and “pocketcasts com”, summed into one figure.

- [Overcast profile](/demand/nz/brands/overcast)
- [Pocket Casts profile](/demand/nz/brands/pocket-casts)
- [All podcast and radio apps in New Zealand](/demand/nz/categories/nz-podcast-apps): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Overcast or Pocket Casts?

In August 2026, Overcast had more branded searches than Pocket Casts among podcast and radio apps in New Zealand. Overcast was estimated to have 270 branded searches compared to Pocket Casts’ 210, and held a 0.82% Share of Search versus Pocket Casts’ 0.64%.

## Cite this page

Brandwave. "Overcast vs Pocket Casts: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/overcast-vs-pocket-casts

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/overcast-vs-pocket-casts. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.