---
title: "Outset vs Pushbikes: Which is searched more in New Zealand?"
description: "Is Outset or Pushbikes more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Bike shops set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/outset-bike-vs-pushbikes"
publisher: "Brandwave"
---

# Outset vs Pushbikes: Which is searched more in New Zealand?

Is Outset or Pushbikes more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Bike shops set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Outset and Pushbikes
- **Competitive set**: Bike shops
- **Market**: New Zealand
- **Month measured**: Sep 2026
- **Outset Share of Search**: 0.74%
- **Pushbikes Share of Search**: 1.9%

## Is Outset or Pushbikes more popular in search?

- In September 2026, Pushbikes had more branded searches than Outset among bike shops in New Zealand. Pushbikes had about 1,000 branded searches, while Outset had 390. Pushbikes made up 1.9% of all bike shop searches we track, and Outset accounted for 0.74%.
- Pushbikes was ahead of Outset in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Outset’s share of searches among bike shops in New Zealand moved from 0.29% to 0.74%, and its estimated monthly branded searches moved from 260 to 390.
- Across the 12 months ending September 2026, Pushbikes’ share of searches among bike shops in New Zealand moved from 1.1% to 1.9%, and its estimated monthly branded searches held steady at 1K.

## Top bike shops in ChatGPT and Google AI Overviews

In three ChatGPT questions, Outset appeared in all three answers. Pushbikes was mentioned in two out of three: in two of the three ChatGPT answers. Outset was listed before Pushbikes in two out of three answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | All answers that named it |
| --- | --- | --- | --- |
| Evo Cycles | 1st | 3 of 3 | 3 of 3 |
| Outset | 2nd | 3 of 3 | 3 of 3 |
| Pushbikes | 3rd | 2 of 3 | 2 of 3 |
| 99 Bikes | 4th | 2 of 3 | 2 of 3 |
| Torpedo7 | Not ranked | 0 of 3 | 0 of 3 |

## Every AI answer about bike shops

- Asked ChatGPT "Which bike shop should I shop at in New Zealand?": 1. Evo Cycles, 2. 99 Bikes, 3. Outset
- Asked ChatGPT "What are the best bike shops in New Zealand?": 1. Evo Cycles, 2. Outset, 3. 99 Bikes, 4. Pushbikes
- Asked ChatGPT "What's the best bike shop in New Zealand for new bike parts?": 1. Pushbikes, 2. Evo Cycles, 3. Outset

Not named in any answer: Torpedo7.

Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 19, 2026.

## How did search popularity change for New Zealand bike shops in September 2026?

- Estimated monthly branded searches for Outset in New Zealand rose 50% over 12 measured months, from 260 to 390 in September 2026.

## Month by month

| Month | Outset estimated searches | Outset Share of Search | Outset rank | Pushbikes estimated searches | Pushbikes Share of Search | Pushbikes rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 260 | 0.29% | 5 | 1K | 1.1% | 4 |
| Nov 2025 | 260 | 0.17% | 5 | 1.3K | 0.86% | 4 |
| Dec 2025 | 320 | 0.2% | 5 | 1.6K | 1% | 4 |
| Jan 2026 | 260 | 0.22% | 5 | 1.3K | 1.1% | 4 |
| Feb 2026 | 260 | 0.17% | 5 | 1K | 0.66% | 4 |
| Mar 2026 | 320 | 0.32% | 5 | 1.3K | 1.3% | 4 |
| Apr 2026 | 320 | 0.42% | 5 | 1K | 1.3% | 4 |
| May 2026 | 320 | 0.52% | 5 | 1K | 1.6% | 4 |
| Jun 2026 | 320 | 0.64% | 5 | 880 | 1.7% | 4 |
| Jul 2026 | 260 | 0.52% | 5 | 880 | 1.8% | 4 |
| Aug 2026 | 260 | 0.52% | 5 | 880 | 1.8% | 4 |
| Sep 2026 | 390 | 0.74% | 5 | 1K | 1.9% | 4 |

## How each brand is measured

Brandwave collects information about searches that people make online using Outset’s and Pushbikes’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Outset**: Measured on the search terms “outset bike” and “outset bikes”, summed into one figure.
- **Pushbikes**: Measured on the search term “pushbikes”.

- [Outset profile](/demand/nz/brands/outset-bike)
- [Pushbikes profile](/demand/nz/brands/pushbikes)
- [All bike shops in New Zealand](/demand/nz/categories/nz-bike-shops): The set both shares are measured inside, 5 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Outset or Pushbikes more popular in search?

In September 2026, Pushbikes had more branded searches than Outset among bike shops in New Zealand. Pushbikes had about 1,000 branded searches, while Outset had 390. Pushbikes made up 1.9% of all bike shop searches we track, and Outset accounted for 0.74%.

## Cite this page

Brandwave. "Outset vs Pushbikes: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/compare/outset-bike-vs-pushbikes

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/outset-bike-vs-pushbikes. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
