---
title: "OSC Law vs Rodgers & Co: Which is more popular by branded search in New Zealand?"
description: "Which is more popular in search, OSC Law or Rodgers & Co? Compare estimated monthly branded-search demand and Share of Search inside the Rotorua law firms set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/osc-law-vs-rodgers-co-lawyers"
publisher: "Brandwave"
---

# OSC Law vs Rodgers & Co: Which is more popular by branded search in New Zealand?

Which is more popular in search, OSC Law or Rodgers & Co? Compare estimated monthly branded-search demand and Share of Search inside the Rotorua law firms set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: OSC Law and Rodgers & Co
- **Competitive set**: Rotorua law firms
- **Market**: New Zealand
- **Month measured**: Aug 2026
- **OSC Law Share of Search**: 0.44%
- **Rodgers & Co Share of Search**: 0.44%

## Which is more popular in search, OSC Law or Rodgers & Co?

- In August 2026, OSC Law and Rodgers & Co were level on Share of Search among rotorua law firms in New Zealand, with an estimated 10 branded searches each, at 0.44% estimated Share of Search each.
- The lead changed hands once in the 11 months ending August 2026: Rodgers & Co took it in November 2025.
- Across the 11 months ending August 2026, OSC Law’s estimated Share of Search among rotorua law firms in New Zealand moved from 1.4% to 0.44%, and its estimated monthly branded searches moved from 30 to 10.
- Across the 11 months ending August 2026, Rodgers & Co’s estimated Share of Search among rotorua law firms in New Zealand moved from 0.47% to 0.44%, and its estimated monthly branded searches held steady at 10.

## How did search popularity change for New Zealand rotorua law firms in August 2026?

- Estimated monthly branded searches for OSC Law in New Zealand fell 66.7% over 11 measured months, from 30 to 10 in August 2026.

## Month by month

| Month | OSC Law estimated searches | OSC Law Share of Search | OSC Law rank | Rodgers & Co estimated searches | Rodgers & Co Share of Search | Rodgers & Co rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 30 | 1.4% | 5 | 10 | 0.47% | 6 |
| Nov 2025 | 10 | 0.44% | 6 | 20 | 0.89% | 5 |
| Dec 2025 | 10 | 0.58% | 5 | 10 | 0.58% | 6 |
| Jan 2026 | 10 | 0.54% | 6 | 20 | 1.1% | 5 |
| Feb 2026 | 10 | 0.45% | 6 | 20 | 0.91% | 5 |
| Mar 2026 | 10 | 0.37% | 5 | 10 | 0.37% | 6 |
| Apr 2026 | 10 | 0.49% | 5 | 10 | 0.49% | 6 |
| May 2026 | 10 | 0.49% | 5 | 10 | 0.49% | 6 |
| Jun 2026 | 10 | 0.39% | 6 | 20 | 0.79% | 5 |
| Jul 2026 | 20 | 0.93% | 5 | 20 | 0.93% | 6 |
| Aug 2026 | 10 | 0.44% | 5 | 10 | 0.44% | 6 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using OSC Law’s and Rodgers & Co’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **OSC Law**: Measured on the search term “osc lawyers”.
- **Rodgers & Co**: Measured on the search terms “rodgers & co solicitors” and “rodgers and co rotorua”, summed into one figure.

- [OSC Law profile](/demand/nz/brands/osc-law)
- [Rodgers & Co profile](/demand/nz/brands/rodgers-co-lawyers)
- [All rotorua law firms in New Zealand](/demand/nz/categories/nz-rotorua-law-firms): The set both shares are measured inside, 6 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, OSC Law or Rodgers & Co?

In August 2026, OSC Law and Rodgers & Co were level on Share of Search among rotorua law firms in New Zealand, with an estimated 10 branded searches each, at 0.44% estimated Share of Search each.

## Cite this page

Brandwave. "OSC Law vs Rodgers & Co: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/osc-law-vs-rodgers-co-lawyers

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/osc-law-vs-rodgers-co-lawyers. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
