--- title: "Open Polytechnic vs Unitec: Which is more popular by branded search in New Zealand?" description: "Which is more popular in search, Open Polytechnic or Unitec? Compare estimated monthly branded-search demand and Share of Search inside the Polytechnics set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/open-polytechnic-vs-unitec" publisher: "Brandwave" --- # Open Polytechnic vs Unitec: Which is more popular by branded search in New Zealand? Which is more popular in search, Open Polytechnic or Unitec? Compare estimated monthly branded-search demand and Share of Search inside the Polytechnics set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Open Polytechnic and Unitec - **Competitive set**: Polytechnics - **Market**: New Zealand - **Month measured**: Aug 2026 - **Open Polytechnic Share of Search**: 28.2% - **Unitec Share of Search**: 12.4% ## Which is more popular in search, Open Polytechnic or Unitec? - In August 2026, Open Polytechnic had more branded searches than Unitec among polytechnics in New Zealand. Open Polytechnic was estimated to have 43.6K branded searches compared to Unitec’s 19.2K, and held a 28.2% Share of Search versus Unitec’s 12.4%. - Open Polytechnic was ahead of Unitec in every measured month of the 11 months ending August 2026. - Across the 11 months ending August 2026, Open Polytechnic’s estimated Share of Search among polytechnics in New Zealand moved from 28.5% to 28.2%, and its estimated monthly branded searches moved from 44.3K to 43.6K. - Across the 11 months ending August 2026, Unitec’s estimated Share of Search among polytechnics in New Zealand moved from 12.3% to 12.4%, and its estimated monthly branded searches held steady at 19.2K. ## How did search popularity change for New Zealand polytechnics in August 2026? - In August 2026, Unitec lost estimated Share of Search among polytechnics in New Zealand, from 14.6% to 12.4%. ## Month by month | Month | Open Polytechnic estimated searches | Open Polytechnic Share of Search | Open Polytechnic rank | Unitec estimated searches | Unitec Share of Search | Unitec rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 44.3K | 28.5% | 1 | 19.2K | 12.3% | 2 | | Nov 2025 | 44K | 31.2% | 1 | 18.2K | 12.9% | 2 | | Dec 2025 | 35.8K | 36.1% | 1 | 12.6K | 12.7% | 2 | | Jan 2026 | 44.1K | 32.4% | 1 | 15.4K | 11.3% | 2 | | Feb 2026 | 44K | 26.1% | 1 | 22.3K | 13.2% | 2 | | Mar 2026 | 44.2K | 26.1% | 1 | 22.5K | 13.3% | 2 | | Apr 2026 | 43.8K | 33.2% | 1 | 15.5K | 11.8% | 2 | | May 2026 | 43.9K | 28.4% | 1 | 19.1K | 12.3% | 2 | | Jun 2026 | 43.7K | 29% | 1 | 19K | 12.6% | 2 | | Jul 2026 | 43.5K | 28% | 1 | 22.7K | 14.6% | 2 | | Aug 2026 | 43.6K | 28.2% | 1 | 19.2K | 12.4% | 2 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using Open Polytechnic’s and Unitec’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Open Polytechnic**: Measured on the search terms “contact open polytechnic”, “iqualify open polytechnic”, “my open polytechnic”, “open polytechnic”, “open polytechnic accounting”, “open polytechnic address”, “open polytechnic contact”, “open polytechnic courses”, “open polytechnic ece”, “open polytechnic enrol”, “open polytechnic enrolment”, “open polytechnic horticulture”, “open polytechnic iqualify”, “open polytechnic legal executive”, “open polytechnic lower hutt”, “open polytechnic near me”, “open polytechnic online”, “open polytechnic psychology”, “open polytechnic real estate”, “open polytechnic reviews”, “open polytechnic social work”, “openpolytechnic”, “openpolytechnic ac nz”, “openpolytechnic courses”, “real estate open polytechnic” and “the open polytechnic”, summed into one figure. - **Unitec**: Measured on the search terms “unitec”, “unitec ac nz”, “unitec courses”, “unitec enrol”, “unitec gym”, “unitec library hours”, “unitec near me”, “unitec nz”, “unitec online”, “unitec sports centre”, “unitec student portal”, “unitec study” and “unitec website”, summed into one figure. - [Open Polytechnic profile](/demand/nz/brands/open-polytechnic) - [Unitec profile](/demand/nz/brands/unitec) - [All polytechnics in New Zealand](/demand/nz/categories/nz-polytechnics): The set both shares are measured inside, 14 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, Open Polytechnic or Unitec? In August 2026, Open Polytechnic had more branded searches than Unitec among polytechnics in New Zealand. Open Polytechnic was estimated to have 43.6K branded searches compared to Unitec’s 19.2K, and held a 28.2% Share of Search versus Unitec’s 12.4%. ## Cite this page Brandwave. "Open Polytechnic vs Unitec: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/open-polytechnic-vs-unitec This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/open-polytechnic-vs-unitec. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.