---
title: "Oldershaw Accountants vs On All Accounts: Which is more popular by branded search in New Zealand?"
description: "Which is more popular in search, Oldershaw Accountants or On All Accounts? Compare estimated monthly branded-search demand and Share of Search inside the Napier accounting firms set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/oldershaw-accountants-vs-on-all-accounts"
publisher: "Brandwave"
---

# Oldershaw Accountants vs On All Accounts: Which is more popular by branded search in New Zealand?

Which is more popular in search, Oldershaw Accountants or On All Accounts? Compare estimated monthly branded-search demand and Share of Search inside the Napier accounting firms set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Oldershaw Accountants and On All Accounts
- **Competitive set**: Napier accounting firms
- **Market**: New Zealand
- **Month measured**: Aug 2026
- **Oldershaw Accountants Share of Search**: 3.6%
- **On All Accounts Share of Search**: 0.45%

## Which is more popular in search, Oldershaw Accountants or On All Accounts?

- In August 2026, Oldershaw Accountants had more branded searches than On All Accounts among napier accounting firms in New Zealand. Oldershaw Accountants was estimated to have 160 branded searches compared to On All Accounts’ 20, and held a 3.6% Share of Search versus On All Accounts’ 0.45%.
- Oldershaw Accountants was ahead of On All Accounts in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Oldershaw Accountants’ estimated Share of Search among napier accounting firms in New Zealand moved from 4.8% to 3.6%, and its estimated monthly branded searches moved from 200 to 160.
- Across the 11 months ending August 2026, On All Accounts’ estimated Share of Search among napier accounting firms in New Zealand moved from 0.48% to 0.45%, and its estimated monthly branded searches held steady at 20.

## How did search popularity change for New Zealand napier accounting firms in August 2026?

- Oldershaw Accountants’ estimated Share of Search among napier accounting firms in New Zealand has lost ground for 3 months in a row, from 5.4% to 3.6% in August 2026.

## Month by month

| Month | Oldershaw Accountants estimated searches | Oldershaw Accountants Share of Search | Oldershaw Accountants rank | On All Accounts estimated searches | On All Accounts Share of Search | On All Accounts rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 200 | 4.8% | 3 | 20 | 0.48% | 7 |
| Nov 2025 | 290 | 6.7% | 2 | 10 | 0.23% | 8 |
| Dec 2025 | 210 | 6% | 2 | 10 | 0.29% | 8 |
| Jan 2026 | 240 | 6.7% | 2 | 20 | 0.56% | 6 |
| Feb 2026 | 260 | 5.9% | 2 | 20 | 0.45% | 8 |
| Mar 2026 | 310 | 5.1% | 3 | 20 | 0.33% | 7 |
| Apr 2026 | 240 | 5.8% | 3 | 20 | 0.48% | 7 |
| May 2026 | 240 | 5.4% | 3 | 30 | 0.67% | 6 |
| Jun 2026 | 220 | 5.1% | 3 | 30 | 0.7% | 6 |
| Jul 2026 | 160 | 3.9% | 4 | 10 | 0.24% | 8 |
| Aug 2026 | 160 | 3.6% | 4 | 20 | 0.45% | 8 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Oldershaw Accountants’ and On All Accounts’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Oldershaw Accountants**: Measured on the search terms “oldershaw”, “oldershaw accountants”, “oldershaw accountants napier” and “oldershaw napier”, summed into one figure.
- **On All Accounts**: Measured on the search terms “on all accounts” and “onallaccounts”, summed into one figure.

- [Oldershaw Accountants profile](/demand/nz/brands/oldershaw-accountants)
- [On All Accounts profile](/demand/nz/brands/on-all-accounts)
- [All napier accounting firms in New Zealand](/demand/nz/categories/nz-napier-accounting-firms): The set both shares are measured inside, 8 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Oldershaw Accountants or On All Accounts?

In August 2026, Oldershaw Accountants had more branded searches than On All Accounts among napier accounting firms in New Zealand. Oldershaw Accountants was estimated to have 160 branded searches compared to On All Accounts’ 20, and held a 3.6% Share of Search versus On All Accounts’ 0.45%.

## Cite this page

Brandwave. "Oldershaw Accountants vs On All Accounts: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/oldershaw-accountants-vs-on-all-accounts

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/oldershaw-accountants-vs-on-all-accounts. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.