--- title: "Ohtel vs QT Wellington: Which is more popular in New Zealand?" description: "Is Ohtel or QT Wellington more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Wellington hotels set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/ohtel-vs-qt-wellington" publisher: "Brandwave" --- # Ohtel vs QT Wellington: Which is more popular in New Zealand? Is Ohtel or QT Wellington more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Wellington hotels set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Ohtel and QT Wellington - **Competitive set**: Wellington hotels - **Market**: New Zealand - **Month measured**: Oct 2026 - **Ohtel Share of Search**: 2.7% - **QT Wellington Share of Search**: 15% ## Is Ohtel or QT Wellington more popular in search? - In October 2026, QT Wellington had more branded searches than Ohtel among Wellington hotels in New Zealand. QT Wellington had about 7,100 branded searches, while Ohtel had 1,300. QT Wellington made up 15% of all Wellington hotel searches we track, and Ohtel accounted for 2.7%. - QT Wellington was ahead of Ohtel in every measured month of the 12 months ending October 2026. - Across the 12 months ending October 2026, Ohtel’s share of searches among Wellington hotels in New Zealand held steady at 2.7%, and its estimated monthly branded searches held steady at 1.3K. - Across the 12 months ending October 2026, QT Wellington’s share of searches among Wellington hotels in New Zealand moved from 13.9% to 15%, and its estimated monthly branded searches moved from 6.8K to 7.1K. ## Top Wellington hotels in ChatGPT and Google AI Overviews In three ChatGPT questions, both Ohtel and QT Wellington showed up in all three answers. Ohtel was listed before QT Wellington in two of them. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | All answers that named it | | --- | --- | --- | --- | | Ohtel | 1st | 3 of 3 | 3 of 3 | | QT Wellington | 2nd | 3 of 3 | 3 of 3 | | InterContinental Wellington | 3rd | 3 of 3 | 3 of 3 | | The Intrepid Hotel | 4th | 2 of 3 | 2 of 3 | | Sofitel Wellington | 5th | 1 of 3 | 1 of 3 | | Rydges Wellington | Not ranked | 0 of 3 | 0 of 3 | | Naumi Hotel Wellington | Not ranked | 0 of 3 | 0 of 3 | | Bolton Hotel | Not ranked | 0 of 3 | 0 of 3 | ## Every AI answer about Wellington hotels - Asked ChatGPT "Which hotel should I book in Wellington, New Zealand?": 1. QT Wellington, 2. Ohtel, 3. InterContinental Wellington - Asked ChatGPT "What are the best hotels in Wellington, New Zealand?": 1. Ohtel, 2. InterContinental Wellington, 3. QT Wellington, 4. Sofitel Wellington, 5. The Intrepid Hotel - Asked ChatGPT "What's the best hotel in Wellington, New Zealand for a weekend trip?": 1. Ohtel, 2. QT Wellington, 3. InterContinental Wellington, 4. The Intrepid Hotel Not named in any answer: Rydges Wellington, Naumi Hotel Wellington and Bolton Hotel. Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 19, 2026. ## How did search popularity change for New Zealand Wellington hotels in October 2026? - In October 2026, QT Wellington overtook InterContinental Wellington to rank 3rd among Wellington hotels in New Zealand, with 15% of the searches. ## How has branded search for Ohtel and QT Wellington changed in New Zealand over the last 12 months? | Month | Ohtel estimated searches | Ohtel Share of Search | Ohtel rank | QT Wellington estimated searches | QT Wellington Share of Search | QT Wellington rank | | --- | --- | --- | --- | --- | --- | --- | | Nov 2025 | 1.3K | 2.7% | 7 | 6.8K | 13.9% | 4 | | Dec 2025 | 1.6K | 3.5% | 7 | 5.5K | 12.1% | 6 | | Jan 2026 | 1.6K | 3% | 7 | 7.1K | 13.1% | 3 | | Feb 2026 | 1.9K | 3.3% | 7 | 8K | 14.1% | 3 | | Mar 2026 | 1.9K | 3.2% | 7 | 8.3K | 14.1% | 3 | | Apr 2026 | 1.6K | 3.2% | 7 | 8.3K | 16.6% | 2 | | May 2026 | 1.3K | 2.8% | 7 | 7.1K | 15.3% | 2 | | Jun 2026 | 1.3K | 2.7% | 7 | 7.1K | 14.5% | 3 | | Jul 2026 | 1.3K | 2.6% | 7 | 7.1K | 14% | 3 | | Aug 2026 | 1.6K | 3.1% | 7 | 7.1K | 14% | 3 | | Sep 2026 | 1.3K | 2.5% | 7 | 7.1K | 13.7% | 4 | | Oct 2026 | 1.3K | 2.7% | 7 | 7.1K | 15% | 3 | ## How are Ohtel’s and QT Wellington’s branded searches counted? Brandwave collects information about searches that people make online using Ohtel’s and QT Wellington’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Ohtel**: Measured on the search terms “ohtel” and “ohtel wellington”, summed into one figure. - **QT Wellington**: Measured on the search terms “hotel qt wellington”, “qt wellington”, “qt wellington breakfast”, “qt wellington pool”, “qt wellington restaurant” and “qtwellington”, summed into one figure. - [Ohtel profile](/demand/nz/brands/ohtel) - [QT Wellington profile](/demand/nz/brands/qt-wellington) - [All Wellington hotels in New Zealand](/demand/nz/locations/wellington/hotels): The set both shares are measured inside, 8 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Ohtel or QT Wellington more popular in search? In October 2026, QT Wellington had more branded searches than Ohtel among Wellington hotels in New Zealand. QT Wellington had about 7,100 branded searches, while Ohtel had 1,300. QT Wellington made up 15% of all Wellington hotel searches we track, and Ohtel accounted for 2.7%. ## Cite this page Brandwave. "Ohtel vs QT Wellington: Which is more popular in New Zealand?". https://gobrandwave.com/demand/nz/compare/ohtel-vs-qt-wellington This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/ohtel-vs-qt-wellington. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.