--- title: "O'Sullivans vs Ultimate Web Designs: Which is more popular by branded search in New Zealand?" description: "Which is more popular in search, O'Sullivans or Ultimate Web Designs? Compare estimated monthly branded-search demand and Share of Search inside the Cambridge digital marketing agencies set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/o-sullivans-vs-ultimate-web-designs" publisher: "Brandwave" --- # O'Sullivans vs Ultimate Web Designs: Which is more popular by branded search in New Zealand? Which is more popular in search, O'Sullivans or Ultimate Web Designs? Compare estimated monthly branded-search demand and Share of Search inside the Cambridge digital marketing agencies set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: O'Sullivans and Ultimate Web Designs - **Competitive set**: Cambridge digital marketing agencies - **Market**: New Zealand - **Month measured**: Aug 2026 - **O'Sullivans Share of Search**: 2.7% - **Ultimate Web Designs Share of Search**: 24.3% ## Which is more popular in search, O'Sullivans or Ultimate Web Designs? - In August 2026, Ultimate Web Designs had more branded searches than O'Sullivans among cambridge digital marketing agencies in New Zealand. Ultimate Web Designs was estimated to have 90 branded searches compared to O'Sullivans’ 10, and held a 24.3% Share of Search versus O'Sullivans’ 2.7%. - Ultimate Web Designs was ahead of O'Sullivans in every measured month of the 11 months ending August 2026. - Across the 11 months ending August 2026, O'Sullivans’ estimated Share of Search among cambridge digital marketing agencies in New Zealand moved from 0% to 2.7%, and its estimated monthly branded searches moved from 0 to 10. - Across the 11 months ending August 2026, Ultimate Web Designs’ estimated Share of Search among cambridge digital marketing agencies in New Zealand moved from 16% to 24.3%, and its estimated monthly branded searches moved from 40 to 90. ## How did search popularity change for New Zealand cambridge digital marketing agencies in August 2026? - In August 2026, Lucid Media overtook Ultimate Web Designs to take the highest estimated Share of Search among cambridge digital marketing agencies in New Zealand, at 29.7%. - In August 2026, Waikato Marketing overtook O'Sullivans to rank 4th among cambridge digital marketing agencies in New Zealand, at 13.5%. - In August 2026, Ultimate Web Designs lost estimated Share of Search among cambridge digital marketing agencies in New Zealand, from 59% to 24.3%. ## Month by month | Month | O'Sullivans estimated searches | O'Sullivans Share of Search | O'Sullivans rank | Ultimate Web Designs estimated searches | Ultimate Web Designs Share of Search | Ultimate Web Designs rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 0 | 0% | 7 | 40 | 16% | 4 | | Nov 2025 | 0 | 0% | 7 | 50 | 26.3% | 2 | | Dec 2025 | 0 | 0% | 6 | 50 | 29.4% | 2 | | Jan 2026 | 0 | 0% | 7 | 150 | 46.9% | 1 | | Feb 2026 | 0 | 0% | 7 | 80 | 36.4% | 1 | | Mar 2026 | 10 | 3.8% | 6 | 90 | 34.6% | 2 | | Apr 2026 | 10 | 3% | 6 | 160 | 48.5% | 1 | | May 2026 | 10 | 2% | 6 | 300 | 61.2% | 1 | | Jun 2026 | 10 | 1.9% | 6 | 280 | 53.8% | 1 | | Jul 2026 | 10 | 2.6% | 6 | 230 | 59% | 1 | | Aug 2026 | 10 | 2.7% | 7 | 90 | 24.3% | 2 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using O'Sullivans’ and Ultimate Web Designs’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **O'Sullivans**: Measured on the search term “osullivans marketing”. - **Ultimate Web Designs**: Measured on the search terms “ultimate web designs” and “ultimate web designs auckland”, summed into one figure. - [O'Sullivans profile](/demand/nz/brands/o-sullivans) - [Ultimate Web Designs profile](/demand/nz/brands/ultimate-web-designs) - [All cambridge digital marketing agencies in New Zealand](/demand/nz/categories/nz-cambridge-digital-marketing-agencies): The set both shares are measured inside, 7 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, O'Sullivans or Ultimate Web Designs? In August 2026, Ultimate Web Designs had more branded searches than O'Sullivans among cambridge digital marketing agencies in New Zealand. Ultimate Web Designs was estimated to have 90 branded searches compared to O'Sullivans’ 10, and held a 24.3% Share of Search versus O'Sullivans’ 2.7%. ## Cite this page Brandwave. "O'Sullivans vs Ultimate Web Designs: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/o-sullivans-vs-ultimate-web-designs This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/o-sullivans-vs-ultimate-web-designs. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.