---
title: "Novotel Queenstown Lakeside vs The Rees Hotel: Which is more popular by branded search in New Zealand?"
description: "Which is more popular in search, Novotel Queenstown Lakeside or The Rees Hotel? Compare estimated monthly branded-search demand and Share of Search inside the Queenstown hotels set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/novotel-queenstown-lakeside-vs-the-rees-hotel"
publisher: "Brandwave"
---

# Novotel Queenstown Lakeside vs The Rees Hotel: Which is more popular by branded search in New Zealand?

Which is more popular in search, Novotel Queenstown Lakeside or The Rees Hotel? Compare estimated monthly branded-search demand and Share of Search inside the Queenstown hotels set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Novotel Queenstown Lakeside and The Rees Hotel
- **Competitive set**: Queenstown hotels
- **Market**: New Zealand
- **Month measured**: Aug 2026
- **Novotel Queenstown Lakeside Share of Search**: 13.5%
- **The Rees Hotel Share of Search**: 9.4%

## Which is more popular in search, Novotel Queenstown Lakeside or The Rees Hotel?

- In August 2026, Novotel Queenstown Lakeside had more branded searches than The Rees Hotel among queenstown hotels in New Zealand. Novotel Queenstown Lakeside was estimated to have 8.7K branded searches compared to The Rees Hotel’s 6K, and held a 13.5% Share of Search versus The Rees Hotel’s 9.4%.
- Novotel Queenstown Lakeside was ahead of The Rees Hotel in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Novotel Queenstown Lakeside’s estimated Share of Search among queenstown hotels in New Zealand moved from 19.6% to 13.5%, and its estimated monthly branded searches moved from 10.7K to 8.7K.
- Across the 11 months ending August 2026, The Rees Hotel’s estimated Share of Search among queenstown hotels in New Zealand moved from 9.8% to 9.4%, and its estimated monthly branded searches moved from 5.3K to 6K.

## How did search popularity change for New Zealand queenstown hotels in August 2026?

- In August 2026, QT Queenstown overtook Novotel Queenstown Lakeside to rank 2nd among queenstown hotels in New Zealand, at 18.8%.
- In August 2026, Novotel Queenstown Lakeside lost estimated Share of Search among queenstown hotels in New Zealand, from 16.5% to 13.5%.
- In August 2026, The Rees Hotel lost estimated Share of Search among queenstown hotels in New Zealand, from 10.2% to 9.4%.

## Month by month

| Month | Novotel Queenstown Lakeside estimated searches | Novotel Queenstown Lakeside Share of Search | Novotel Queenstown Lakeside rank | The Rees Hotel estimated searches | The Rees Hotel Share of Search | The Rees Hotel rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 10.7K | 19.6% | 2 | 5.3K | 9.8% | 5 |
| Nov 2025 | 10.7K | 17% | 2 | 6.8K | 10.8% | 5 |
| Dec 2025 | 13.3K | 20% | 2 | 7.8K | 11.8% | 4 |
| Jan 2026 | 13.4K | 19.4% | 2 | 6.8K | 9.9% | 5 |
| Feb 2026 | 10.9K | 17.4% | 3 | 6K | 9.6% | 5 |
| Mar 2026 | 10.8K | 18.1% | 2 | 6K | 10.1% | 5 |
| Apr 2026 | 10.6K | 17.3% | 2 | 4.8K | 7.9% | 8 |
| May 2026 | 10.7K | 18.2% | 2 | 4.3K | 7.4% | 8 |
| Jun 2026 | 10.5K | 18.7% | 2 | 3.8K | 6.8% | 8 |
| Jul 2026 | 10.6K | 16.5% | 2 | 6.5K | 10.2% | 6 |
| Aug 2026 | 8.7K | 13.5% | 3 | 6K | 9.4% | 5 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Novotel Queenstown Lakeside’s and The Rees Hotel’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Novotel Queenstown Lakeside**: Measured on the search terms “novotel queenstown lakeside”, “novotel queenstown lakeside marine parade and queenstown”, “novotel queenstown lakeside marine parade and queenstown new zealand” and “novotelqueenstownlakeside”, summed into one figure.
- **The Rees Hotel**: Measured on the search terms “the rees hotel”, “the rees hotel luxury apartments & lakeside residences”, “the rees hotel near me”, “the rees hotel nz”, “therees co nz” and “thereeshotel”, summed into one figure.

- [Novotel Queenstown Lakeside profile](/demand/nz/brands/novotel-queenstown-lakeside)
- [The Rees Hotel profile](/demand/nz/brands/the-rees-hotel)
- [All queenstown hotels in New Zealand](/demand/nz/categories/nz-queenstown-hotels): The set both shares are measured inside, 8 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Novotel Queenstown Lakeside or The Rees Hotel?

In August 2026, Novotel Queenstown Lakeside had more branded searches than The Rees Hotel among queenstown hotels in New Zealand. Novotel Queenstown Lakeside was estimated to have 8.7K branded searches compared to The Rees Hotel’s 6K, and held a 13.5% Share of Search versus The Rees Hotel’s 9.4%.

## Cite this page

Brandwave. "Novotel Queenstown Lakeside vs The Rees Hotel: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/novotel-queenstown-lakeside-vs-the-rees-hotel

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/novotel-queenstown-lakeside-vs-the-rees-hotel. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
