---
title: "Northlands vs Riverside Market: Which is more popular by branded search in New Zealand?"
description: "Which is more popular in search, Northlands or Riverside Market? Compare estimated monthly branded-search demand and Share of Search inside the Christchurch shopping centres set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/northlands-vs-riverside-market"
publisher: "Brandwave"
---

# Northlands vs Riverside Market: Which is more popular by branded search in New Zealand?

Which is more popular in search, Northlands or Riverside Market? Compare estimated monthly branded-search demand and Share of Search inside the Christchurch shopping centres set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Northlands and Riverside Market
- **Competitive set**: Christchurch shopping centres
- **Market**: New Zealand
- **Month measured**: Aug 2026
- **Northlands Share of Search**: 14.3%
- **Riverside Market Share of Search**: 30.6%

## Which is more popular in search, Northlands or Riverside Market?

- In August 2026, Riverside Market had more branded searches than Northlands among christchurch shopping centres in New Zealand. Riverside Market was estimated to have 78.5K branded searches compared to Northlands’ 36.7K, and held a 30.6% Share of Search versus Northlands’ 14.3%.
- Riverside Market was ahead of Northlands in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Northlands’ estimated Share of Search among christchurch shopping centres in New Zealand moved from 15.5% to 14.3%, and its estimated monthly branded searches moved from 38.9K to 36.7K.
- Across the 11 months ending August 2026, Riverside Market’s estimated Share of Search among christchurch shopping centres in New Zealand moved from 32.5% to 30.6%, and its estimated monthly branded searches moved from 81.4K to 78.5K.

## How did search popularity change for New Zealand christchurch shopping centres in August 2026?

- In August 2026, Riverside Market gained estimated Share of Search among christchurch shopping centres in New Zealand, from 29.8% to 30.6%.
- In August 2026, Northlands lost estimated Share of Search among christchurch shopping centres in New Zealand, from 16.4% to 14.3%.

## Month by month

| Month | Northlands estimated searches | Northlands Share of Search | Northlands rank | Riverside Market estimated searches | Riverside Market Share of Search | Riverside Market rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 38.9K | 15.5% | 3 | 81.4K | 32.5% | 2 |
| Nov 2025 | 47.4K | 15.8% | 3 | 97.8K | 32.6% | 2 |
| Dec 2025 | 66K | 16% | 3 | 119K | 28.8% | 2 |
| Jan 2026 | 45K | 15.7% | 3 | 99.2K | 34.5% | 2 |
| Feb 2026 | 42.7K | 14.1% | 3 | 119K | 39.2% | 1 |
| Mar 2026 | 42.7K | 15.1% | 3 | 97.2K | 34.4% | 2 |
| Apr 2026 | 47.1K | 15.7% | 3 | 96K | 32% | 2 |
| May 2026 | 44.6K | 16.5% | 3 | 80K | 29.5% | 2 |
| Jun 2026 | 36.8K | 16% | 3 | 67.5K | 29.3% | 2 |
| Jul 2026 | 44.7K | 16.4% | 3 | 81.2K | 29.8% | 2 |
| Aug 2026 | 36.7K | 14.3% | 3 | 78.5K | 30.6% | 2 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Northlands’ and Riverside Market’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Northlands**: Measured on the search terms “kmart northlands mall”, “northlands christchurch”, “northlands mall”, “northlands mall shops”, “northlands mall stores”, “northlands opening hours”, “northlands shopping centre” and “northlands shops”, summed into one figure.
- **Riverside Market**: Measured on the search terms “pasta riverside market”, “restaurants in riverside market”, “restaurants near riverside market”, “restaurants riverside market”, “riverside christchurch”, “riverside market”, “riverside market chch”, “riverside market food”, “riverside market near me”, “riverside market new zealand”, “riverside market nz”, “riverside market opening hours”, “riverside market shops”, “riverside market voucher”, “riverside nz”, “riversidemarket” and “the riverside market”, summed into one figure.

- [Northlands profile](/demand/nz/brands/northlands)
- [Riverside Market profile](/demand/nz/brands/riverside-market)
- [All christchurch shopping centres in New Zealand](/demand/nz/categories/nz-christchurch-shopping-centres): The set both shares are measured inside, 6 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Northlands or Riverside Market?

In August 2026, Riverside Market had more branded searches than Northlands among christchurch shopping centres in New Zealand. Riverside Market was estimated to have 78.5K branded searches compared to Northlands’ 36.7K, and held a 30.6% Share of Search versus Northlands’ 14.3%.

## Cite this page

Brandwave. "Northlands vs Riverside Market: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/northlands-vs-riverside-market

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/northlands-vs-riverside-market. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
