---
title: "NiKa Consulting vs NinetyBlack: Which is more popular by branded search in New Zealand?"
description: "Which is more popular in search, NiKa Consulting or NinetyBlack? Compare estimated monthly branded-search demand and Share of Search inside the Taupo digital marketing agencies set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/nika-consulting-vs-ninetyblack"
publisher: "Brandwave"
---

# NiKa Consulting vs NinetyBlack: Which is more popular by branded search in New Zealand?

Which is more popular in search, NiKa Consulting or NinetyBlack? Compare estimated monthly branded-search demand and Share of Search inside the Taupo digital marketing agencies set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: NiKa Consulting and NinetyBlack
- **Competitive set**: Taupo digital marketing agencies
- **Market**: New Zealand
- **Month measured**: Aug 2026
- **NiKa Consulting Share of Search**: 57.1%
- **NinetyBlack Share of Search**: 21.4%

## Which is more popular in search, NiKa Consulting or NinetyBlack?

- In August 2026, NiKa Consulting had more branded searches than NinetyBlack among taupo digital marketing agencies in New Zealand. NiKa Consulting was estimated to have 80 branded searches compared to NinetyBlack’s 30, and held a 57.1% Share of Search versus NinetyBlack’s 21.4%.
- NiKa Consulting was ahead of NinetyBlack in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, NiKa Consulting’s estimated Share of Search among taupo digital marketing agencies in New Zealand held steady at 57.1%, and its estimated monthly branded searches held steady at 80.
- Across the 11 months ending August 2026, NinetyBlack’s estimated Share of Search among taupo digital marketing agencies in New Zealand moved from 28.6% to 21.4%, and its estimated monthly branded searches moved from 40 to 30.

## How did search popularity change for New Zealand taupo digital marketing agencies in August 2026?

- In August 2026, NiKa Consulting gained estimated Share of Search among taupo digital marketing agencies in New Zealand, from 50% to 57.1%.
- In August 2026, NinetyBlack gained estimated Share of Search among taupo digital marketing agencies in New Zealand, from 18.8% to 21.4%.

## Month by month

| Month | NiKa Consulting estimated searches | NiKa Consulting Share of Search | NiKa Consulting rank | NinetyBlack estimated searches | NinetyBlack Share of Search | NinetyBlack rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 80 | 57.1% | 1 | 40 | 28.6% | 2 |
| Nov 2025 | 50 | 29.4% | 1 | 50 | 29.4% | 2 |
| Dec 2025 | 40 | 40% | 1 | 30 | 30% | 2 |
| Jan 2026 | 80 | 53.3% | 1 | 30 | 20% | 2 |
| Feb 2026 | 100 | 50% | 1 | 70 | 35% | 2 |
| Mar 2026 | 70 | 36.8% | 1 | 70 | 36.8% | 2 |
| Apr 2026 | 80 | 44.4% | 1 | 50 | 27.8% | 2 |
| May 2026 | 120 | 50% | 1 | 50 | 20.8% | 2 |
| Jun 2026 | 90 | 52.9% | 1 | 30 | 17.6% | 3 |
| Jul 2026 | 80 | 50% | 1 | 30 | 18.8% | 2 |
| Aug 2026 | 80 | 57.1% | 1 | 30 | 21.4% | 2 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using NiKa Consulting’s and NinetyBlack’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **NiKa Consulting**: Measured on the search terms “nika consulting” and “nika consulting group”, summed into one figure.
- **NinetyBlack**: Measured on the search term “ninetyblack”.

- [NiKa Consulting profile](/demand/nz/brands/nika-consulting)
- [NinetyBlack profile](/demand/nz/brands/ninetyblack)
- [All taupo digital marketing agencies in New Zealand](/demand/nz/categories/nz-taupo-digital-marketing-agencies): The set both shares are measured inside, 4 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, NiKa Consulting or NinetyBlack?

In August 2026, NiKa Consulting had more branded searches than NinetyBlack among taupo digital marketing agencies in New Zealand. NiKa Consulting was estimated to have 80 branded searches compared to NinetyBlack’s 30, and held a 57.1% Share of Search versus NinetyBlack’s 21.4%.

## Cite this page

Brandwave. "NiKa Consulting vs NinetyBlack: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/nika-consulting-vs-ninetyblack

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/nika-consulting-vs-ninetyblack. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
